In 2020, experts predicted that influencer marketing budgets would increase by a whopping 65%. And when it comes to influencer marketing, Instagram has long topped the charts, with 89% of marketers naming it the most … Continue reading How to Use Branded Content Tools on Instagram (for Businesses!)
This is a guest post from Leigh-Anne Truitt, SEO Specialist at BigCommerce. A global pandemic forced many brick-and-mortar customers to take their purchases online. Months later, the consumer trend toward online shopping continues. Whether you … Continue reading 9 Steps for Opening a Successful Online Store
If you’ve ever wondered how important color is to your branding, and whether your choice colors and aesthetic are reading the way you want them too, then learning about seasonal color psychology is a must. … Continue reading Styling Your Brand with Seasonal Color Theory
This year has been busy for Instagram! The social network has launched a ton of new features aimed at helping users navigate the COVID – 19 crisis. In the last few months, we’ve seen the … Continue reading Are Instagram Guides a Big Chance For Creators?
Did you know that since the pandemic began earlier this year, Pinterest has grown its monthly active users from 335 million to over 420 million? Big changes have been happening at Pinterest to keep up … Continue reading The Beginner’s Guide to Pinterest Story Pins
If you’ve noticed conversations recently about falling impressions on Pinterest Pins, you are not alone. Should you be concerned? If you’ve noticed a decrease in Pin impressions on your own account, what can you do … Continue reading Why Are My Pinterest Impressions Going Down?
You’ve heard using text overlays on your Pins is ideal, but how do you arrange text on your Pins correctly? The truth is, there are many ways to do it – but if you’re unsure … Continue reading 4 Simple Ways to Add Text to Your Pins
Did you know that everything you see creates an emotional response? How and where you see it also adds to that emotional response. This psychological response to imagery is a powerful tool in marketing. Chances … Continue reading Font Psychology 101: Creating Emotion With Font
Question: do your Shopify product photos dazzle your customers and increase sales, or do they leave shoppers unimpressed and unsure of what they’re buying? As shopping at e-commerce online stores skyrockets, your images play a … Continue reading 7 Ways to Upgrade Your Shopify Product Photos for Pinterest
Shopify is an amazing tool for building your online store. Not only that, you can add multiple social platforms like Instagram and Pinterest to your sales channels in Shopify, and manage everything in one spot! … Continue reading Write a Shopify Product Description That Works on Pinterest
We know it’s hard to create new content for Pinterest, and while regularly creating new blog posts, products, and pages with great images may be the best way to grow your business on Pinterest (and … Continue reading How to Get the Most out of Your Content on Pinterest
Ever plan the perfect Instagram post only to realize you didn’t have the right tools to make it happen? 😢 We get it! So many steps go into planning top-notch visual content for your Instagram feed … Continue reading 10 Best Instagram Planning Apps to Perfect Your Feed!
Have you heard about the new Pinterest for Shopify app? This integration debuted in May of 2020 to help e-commerce businesses navigate COVID-19. And we have to admit, it’s a game-changer. If you’re in the … Continue reading Pinterest for Shopify App: 5 Things You Need to Know
Are you a product seller interested in marketing your products on Pinterest? Here is a useful guide about Product Pins and how to apply for Pinterest’s Verified Merchant Program. This post will cover what the … Continue reading How to Apply for Pinterest’s Verified Merchant Program
If you’ve spent any time on Pinterest, you know that it’s all about beautiful Pinterest Pins. And if you’re like many Pinners, you’ve spent more time looking at all those Pins than you have adding … Continue reading How to Create Beautiful Pins on Pinterest in 6 Steps
Are you just starting out with Pinterest marketing and unsure how to add Pins to Pinterest? No worries, we all have to start somewhere… that’s why we put together this handy guide! We’ll be covering … Continue reading How to Add Pins to Pinterest: A Beginner-Friendly Guide!
Since Pinterest is a visual search and discovery engine, it is important to understand the best Pinterest image size options. After all, with the correct dimensions for Pinterest, your Pins are likely to perform better! … Continue reading Ultimate Pinterest Image Size Chart for 2020
Have you been mystified (and a little envious) of how people get those incredible Instagram feeds with a photo split between multiple posts? When you click on someone’s Instagram profile and their 9 grid is … Continue reading 4 Instagram Photo Split Tools For A Cool Feed
Have you seen those perfectly planned feeds on Instagram with 3 pictures in a row forming one larger image? Ever wondered how you might be able to recreate the look on your own Instagram account? … Continue reading 3 Pictures in a Row Theme Tutorial for Instagram
Social media marketers, rejoice: planning and scheduling Instagram Stories content just got a lot easier with Tailwind App. In fact, it’s so easy, you can schedule an Instagram Story in just four steps! In this … Continue reading Schedule Instagram Stories with Tailwind!
If you have a passion for organizing, filing, and generally creating order out of chaos, you’re going to love Pinterest Board sections. What better way to find exactly what you want, WHEN you want it … Continue reading How to Make Sections on Pinterest Boards
Looking for some major inspiration to up your Instagram carousel post game? You’ve come to the right place! We’ve done the research, examined best-performing Instagram posts and hunted for the best examples out there. The … Continue reading 20 Easy-to-Use Instagram Carousel Templates
It’s finally here! If you’ve been looking for a carousel app that will allow you to pre-plan and share photos in a ‘Multiple Image’ posts on Instagram, your search is over! Instagram users can now … Continue reading How to Post Instagram Carousels with Tailwind
Instagram’s image-driven platform is what makes it stand out from other social media sites. This is one of the reasons for the huge draw of brands and influencers looking to showcase their products or collaborations! … Continue reading Instagram Carousels 101: Everything You Need to Know
Planning and perfecting your Instagram profile picture may seem like a lot of work, but trust us – it pays off. Your profile pic is your calling card and the first thing Instagram users look … Continue reading Get a Good Instagram Profile Picture (8 Do’s and Don’ts)
There’s a feature to let you Report or Block someone on Pinterest, and it’s going to change the way businesses think about Pinterest Marketing. Pin It 📌
Do you use Pinterest Group Boards in your marketing strategy? While they don’t work the same way they used to, there are still plenty of ways to use Group Boards for your business. AND there’s … Continue reading How to Find, Join, and Pin to Pinterest Group Boards
The Instagram Poll sticker on Stories is one of our absolute favorite tools for Instagram marketing. This handy little feature takes just a few seconds to add to your Story and even less time for … Continue reading 3 Ways to Use Instagram Polls to Drive Engagement & Reach!
When it comes to boosting engagement and sparking conversations on your Instagram account, nothing beats Instagram’s Questions Sticker. Whether you want to learn more about your followers, play fun Instagram games or teach your followers … Continue reading 10 Instagram Questions Ideas (+ Sticker How-To)
Looking for ways to boost engagement without taking another perfect picture? Create Mode on Instagram might be the answer. In this post, we’re covering the basics of Instagram Create Mode, and the 10 features available … Continue reading 10 Instagram Create Mode Features To Up Your Engagement
There’s no doubt about it, Pinterest is fun for personal use. Whether you’re organizing home decor ideas, styling tips or motivational quotes, it seems like you can find, save and organize anything on the platform! … Continue reading How to Create a Pinterest Business Account (vs Personal)
Instagram GIFs are a fun way to share what you’re feeling, get a laugh, or grab attention on your feed. Everyone from individual users, small businesses to major brands are in on the trend of … Continue reading How to Post GIFs to Instagram
This article has been updated with the new Instagram Commerce Eligibility Requirements introduced on July 9, 2020. Selling your products on Instagram can take your business to a new level. By expanding your reach, it’s … Continue reading How to Get Approved for Shopping on Instagram
The days when Instagram was just an app for sharing photos with your nearest and dearest friends are over. Nowadays, the platform is a powerful tool for small businesses hoping to make Instagram sales! Just … Continue reading How to Sell on Instagram Successfully in 2020 (In 5 Steps!)
Instagram comments are a great way to talk with your audience, and even a way to get them to promote your content! Plus, they’re really the only chance for a two-way interaction you can have on … Continue reading How to Get More Comments on Instagram – 8 Hacks!
Fun fact: An instagram contest or giveaway can help you grow your followers 70% faster in three months than if you didn’t host a contest at all. We know this, because we did the research! … Continue reading How to Do a Giveaway on Instagram Successfully (+Ideas!)
If you’ve been on Instagram since 2016, you probably know that Instagram’s algorithm update really turned things upside down. Without a chronological feed, you’re now clamoring for attention in a world where the Instagram posts … Continue reading Instagram Pods: Can Engagement Pods Beat the Algorithm?
Did you know that you can actually get paid to pin on Pinterest? Pinterest VA’s do! While it may sound like I’m describing Pinterest content creators who share their content on the platform and earn … Continue reading Getting Started as a Pinterest VA
You’ve probably heard of the Instagram Shadowban by now. Or maybe you’ve seen dozens of posts about Instagram accounts’ reach and visibility plummeting. As well as content not appearing on the Explore Page! More reports, … Continue reading The Instagram Shadowban: What It Is & How to Remove It
Tailwind is in deep mourning of George Floyd, David McAtee, Ahmaud Arbrey, Breonna Taylor, and the long list of other lives taken unjustly and violently. Our hearts are truly aching for the black community and … Continue reading Our Commitment to Anti-Racism (+ Resources!)
Dreaming of creating in-depth video content for your Instagram followers, but hampered by the short time limits of Instagram Stories and posts? You’re not alone. It’s hard to showcase all your dazzling knowledge in a … Continue reading Ultimate IGTV Guide: How to Post + Ideas to Create Engagement
On May 19th, Facebook and Instagram announced a new game-changing feature: “Shops”! On the heels of new small business-friendly features like food delivery and gift card stickers on Instagram and the Support Small Business Sticker, … Continue reading Sell More With the New Facebook + Instagram Shops Feature!
Looking for a sustainable way to make money online or monetize your blog? If a steady stream of passive income is on your wishlist, it might be time to explore affiliate marketing programs! Becoming an … Continue reading 50+ Best Affiliate Marketing Programs to Join in 2020
To define affiliate marketing means you have to first understand a rewards system. Whether your affiliate program is a business-to-business (B2B) program or a business-to-consumer (B2C) program, the idea is similar! Affiliate Marketing Definition (The … Continue reading How to Build an Affiliate Marketing Program (That Everyone Wants to Join!)
It’s more important than ever before to support small business. And while we’re all staying home, it’s a little tougher to interact with those businesses in person! Thankfully, Instagram is doing everything they can to … Continue reading Instagram Support Small Business Sticker (How-To + Tips For Reach!)
Do you feel like your Instagram captions lack a little something these days? 🤔 Wish there was a way to quickly grab your reader’s attention OR help them skim your caption copy for the main … Continue reading How to Change Fonts on Instagram (Captions + Bio)
If the closure of businesses and change to your daily routine has disrupted your finances, you’re not alone! Whether you’re a nonprofit organization facing challenges collecting donations, or needing to establish fundraisers for your business … Continue reading Instagram Donate Button: A New Way to Fundraise
What’s a Pinterest category and why do categories matter? Categories used to be manually applied to Pinterest Boards to provide more context on the content therein, but this option has been removed. So, why do … Continue reading The 10 Most Popular Pinterest Categories
Got tickets for an upcoming event to sell? There’s a button for that: the buy tickets button on Instagram! 🎟 Instagram business buttons partner with popular platforms to provide easy calls to action – right … Continue reading How to Add the Buy Tickets Button on Instagram
Instagram just released a new feature to make it easier for small businesses to weather closures and stay-at-home restrictions – food delivery & gift card stickers! Whether you’re a small business looking for ways to … Continue reading Food Delivery + Gift Card Stickers on Instagram (How-To + Tips!)
Instagram has a feature to make it easier for your followers and prospective customers to get in touch with you on social media: a dedicated contact button! This button has the power to turn into … Continue reading How to Add a Contact Button to Instagram
Using Instagram for more product sales goes beyond uploading a great photo or video. A good Instagram caption is just as important as the Instagram video or photo itself! With over 72% of Instagram users … Continue reading 7 Tips on How to Write Good Instagram Captions
Looking for a way to increase your marketing effectiveness WITHOUT increasing your budget? Or perhaps you’ve always relied on Facebook marketing and haven’t delved into Pinterest strategy for your business. We’re settling the Pinterest vs … Continue reading How to Add Pinterest to Your Facebook Marketing Strategy (And Why it Works!)
Self-branding is a key part of creating strong connections with your audience and supporting your businesses’ online marketing efforts! We wanted to find out what actual branding experts think the most important things to building … Continue reading Self-Branding Tips From Industry Pros
Instagram is full of strong personal brands and identities that people love to follow. Those successful thought leaders, top influencers and personal brands on Instagram invest tons of time and energy in developing a personal … Continue reading 6 Ways to Define Your Unique Personal Brand on Instagram
So you’re building a brand on Instagram. 👷♀️You’ve come to the right place! Whether you’re looking to start a fresh new brand on Instagram or tighten up your existing branding, you’ve probably figured out by … Continue reading Building a Brand on Instagram – Your Intro to the Basics!
When is the best time to post on Instagram? Does everyone have the same best day and time to post on Instagram? What’s the winning combination here? 🤯 You’ve probably asked yourself these questions a … Continue reading The Best Time to Post on Instagram in 2020 (For Your Niche!)
Looking for ways to boost your Instagram video engagement and get more from your Instagram? Whether you’re after higher engagement on your account, more followers or even more traffic to your site, don’t count Instagram … Continue reading 5 Instagram Video Ideas For More Engagement (+ More Followers!)
You know finding hashtags are important, but with millions of posts on social media at your fingertips – how do you find relevant hashtags for Instagram posts? 🤯 Hashtags are one of the most effective … Continue reading How to Find Relevant Hashtags for Instagram
By now, we’ve all heard of Instagram Stories – short, crisp little video clips and images that are visible only for 24 hours. In March 2019, Instagram announced the release of Instagram Story Ads – … Continue reading How to Make the Most of Instagram Story Ads
It’s spring cleaning season 🧹, and this year we’re cleaning up more than our closets. If you’ve been scrolling through your Instagram profile feeling a little uninspired, it might be time to change your theme … Continue reading How to Change Your Instagram Theme (The Easy Way!)
Feeling stuck on how to write an Instagram bio? It happens to the best of us. After all, those 150 characters can make or break the growth of your audience! It’s the first thing people … Continue reading 150 Instagram Bio Ideas + How to Write the Perfect Bio
On the hunt for an easy-to-use, comprehensive desktop Instagram planner to perfect your Instagram feed? You’ve come to the right place! Take a look at our in-depth walkthrough of Tailwind for Instagram, as well as … Continue reading How to Use Our Desktop Instagram Planner Online (Step-By-Step Tutorial!)
All you Instagram enthusiasts out there know it’s tough keeping up with posting on your feed and stories EVERY DAY. 🥵 After all, daily life isn’t always as exciting as we make it look on the … Continue reading 15 Cute Instagram Picture Ideas To Liven Up Your Feed
There are SO MANY color theme options for your feed out there for you to consider, it can be hard to pick the right one! Especially if you’re a Libra. ♎️ #AmIRight That’s why we’ve … Continue reading The Best Instagram Color Themes for Your Zodiac Sign
Instagram takeovers are a powerful way to accomplish several Instagram marketing objectives, such as increasing brand awareness, gaining access to new audiences, and boosting engagement on your platform! The best part is you don’t even … Continue reading How to Do an Instagram Takeover Successfully in 6 Steps
When Instagram users see your content, the first thing they’ll do is click on your profile (you hope). Your profile is your first chance to make an impression! People get clues about your account from … Continue reading How to Plan Your Instagram Grid (The Tips You Need!)
Instagram is all about the visual experience: Beautiful images and an Instagram color palette that pulls your feed together! 🎨 But what if you don’t know how to combine color shades? Or maybe your brand … Continue reading How to Make Your Own Instagram Color Palette
Let’s be honest. Not everyone that wants to create their own visuals has the time, energy and money to become a professional graphic designer. 👩🎨 Heck, I’m not even a real designer. (I just play one … Continue reading 3 Graphic Design Tips To Use On Instagram in 2020
It’s no wonder brands and influencers are interested in the latest tips on how to get more followers on Instagram in 2020. Instagram recently reached 1 billion active monthly users, with over 500 million users on … Continue reading 11 Ways to Get More Followers on Instagram in 2020
Do you use Instagram for business promotion? Real talk: if your business isn’t active on Instagram, you’re missing out! In the last few years, Instagram has evolved from a simple photo-sharing app to a powerful … Continue reading Target Your Local Audience on Instagram (6 Simple Steps!)
Whether you’re promoting your latest product on Instagram or building your brand as an influencer, you’ll need some great photos to put yourself on the map. 🗺 Thankfully, it’s super easy to take professional-quality photos … Continue reading 10 iPhone Photography Tips for Professional Pics!
Maybe you were taking photos on the sidelines of your kid’s basketball game and you got the exact moment they scored the winning point 🏅—but the photo is a little blurry. Or out of all … Continue reading Top 4 Unblur Picture Apps for iPhone (Before & After)
So, it happened. You posted to your Instagram, only to see a mistake in your caption, location, tags or in the photo itself! 😱 Now you’re wondering how to edit an Instagram post after posting … Continue reading How to Edit Instagram Post After Posting: Caption, Location, Photo
Raise your hand if you’ve ever tried to take an Instagram-worthy pic of yourself, only to wind up shooting, deleting, reshooting, deleting, reshooting… you get my drift here. 🙋♀️ After a while, you just want … Continue reading How to Take Good Pictures of Yourself for Instagram [Before vs. Afters!]
Ever noticed that there are some accounts on Instagram you just HAVE to follow? I mean, even if you’re not into cats on Roombas (who isn’t, though?), there is SOMETHING about the account’s profile that … Continue reading 8 Tips For Creating the Best Instagram Profile Possible
Jump to Frequently-Asked Questions If you had a nickel for every time you’ve heard that “Content is King,” you would probably be sitting on a beach right now sipping on a drink with an umbrella … Continue reading The ONE Thing You Can Do to Increase Pinterest Traffic in 2020
Feeling like your Instagram feed is in a creative rut? Don’t worry, we’re here to provide you with 8 key tips on how to have a good Instagram feed and take your grid to the … Continue reading 8 Tips On How to Make Your Instagram Better & Follow-Worthy
Struggling to showcase your products in their best light without a professional camera setup? Great news: you don’t need a fancy DSLR to capture breath-taking product photos. In fact, you can take great product photos … Continue reading How to Take Product Photos with an iPhone
Have you ever visited an Instagram profile and been seriously WOWed by the look and feel of the feed? You might keep scrolling, filling your head with Instagram theme ideas of your own! We don’t … Continue reading 20 Best Instagram Theme Ideas in 2020 (+ How to Create Them)
Instagram marketers have a secret weapon at our disposal every single time we post. What is this magical awareness, traffic, and sales-boosting weapon? Hashtags! And not just any old hashtags, but top trending Instagram hashtags! … Continue reading Best 5 Instagram Hashtag Tools for Finding Popular Tags
Let’s face it: we’re living for all the fantastic new ways you can post your best photos and videos on Instagram. From portrait, landscape, and square photo options, Instagram stories, IGTV videos, and videos in … Continue reading The Only Instagram Image Size Guide You Need in 2020
Can you believe it’s been nearly TEN years since Pinterest first appeared? Since then, content creators and users alike have added well over 200 billion images – all competing for the attention of 322 million … Continue reading 11 Tips for Taking Pinterest-Worthy Photos with Your Smartphone
Ready to get super strategic on Instagram? There’s plenty of behind-the-scenes Instagram planning that goes on for successful accounts to get the following and engagement that they need to keep growing. And if you’re part … Continue reading Plan Your 2020 Feed With The Ultimate Instagram Planner!
Looking to make the most out of video to promote your brand? There’s more ways to use video marketing these days than ever – no Youtube channel required! And Instagram video, in particular, can seriously help … Continue reading How Instagram Video Will Help You Crush These 6 Marketing Goals
Wonder if you’re allowed to use stock photos on Instagram? You may have even heard some criticism already. Things like, “stock photos are too generic… it’s someone else’s vision… what if everyone else is using … Continue reading Yes, You CAN Use Stock Photos on Instagram! Heres How.
Brands and businesses have more options than ever on Instagram when it comes to the type of accounts you can choose. With the recent introduction of Instagram Creator profiles, you now have three options – … Continue reading How to Create an Instagram Business Account (+ The Benefits!)
While Pinterest success can sometimes feel elusive and Pinterest SEO might feel like a mystery, any time Pinterest tells us what we can do to improve our results, it’s worth doing, and doing well. And … Continue reading Pinterest SEO Quick Tip – How to Write Pin Titles
Company values are an incredible way to connect with your followers on – and off! – Instagram. They are the framework behind nearly every business, guiding decisions and opening possibilities. Plus, they’re the number one … Continue reading 10 Instagram Brands That Are Living Their Company Values
Android users rejoice! The Tailwind for Android app is here! 🎉 We asked for your wishlists, examined our brand values and requested tons of user feedback earlier this year before doubling down on the Tailwind … Continue reading Tailwind for Android is Here!
A wave of “Instagram vs. reality” memes and pictures hit Instagram earlier this year, sparking laughter and a chorus of ‘so trues’ all over the Internet. While funny, the Instagram versus reality trend exposes the … Continue reading Instagram vs. Reality: 6 Ways to Live Your Values Online
Brand values matter to your Instagram followers. Don’t believe me? Just look at the data. 94% of consumers say they’re likely to be loyal to a brand that offers complete transparency, including what matters most. … Continue reading Why Your Brand Values Matter to Your Instagram Followers – More Than Ever!
Whether you’re a major brand or casual Instagrammer, keeping a close eye on your Instagram analytics can help you find areas to improve your presence and boost engagement. 🙌 For businesses, bloggers, and influencers, this … Continue reading How to Use Instagram Analytics to Increase Followers and Engagement
There one minute, gone the next! ⏳ You might be wondering why you should even spend time getting familiar with your Instagram Story insights if Stories just vanish after 24 hours? Well, there’s a great … Continue reading The Instagram Story Insights That Matter
Hang on to your hats, because you’re about to be blown away by our latest feature. 🤯Today we’re officially launching Smart.bio by Tailwind 🎉, a FREE link in bio tool that will help you drive … Continue reading The Most Advanced Link in Bio Tool Is Here, and It’s FREE!
Your Instagram bio is important. It’s the first real detail about your brand that your profile viewers see when they visit your page. In fact, what you say in your bio (and how you say … Continue reading 6 Steps to Create a Perfectly Branded Instagram Bio
Chances are, your blog post tells a story. Whether you’ve written about a recipe, fashion, or wellness, there’s an underlying story that your reader will connect with. At heart, your life was different before and after you encountered this topic, and your blog post can help inform a reader, sway them, or in some way change their lives, too!
Verifying your site on Pinterest. Sounds like a complicated, code-heavy process. And who really needs that, right? Well Pinterest site verification has many amazing benefits and doesn’t have to be hard at all! Verifying your website … Continue reading Pinterest Site Verification: How to Claim a Website on Pinterest
Instagram released a new update to their Instagram Stories today, and it has the whole world (and our Tailwind team!) a-twitter. We couldn’t wait to share all the cool new effects and options, as well … Continue reading New Instagram Story Effects Are Here, and They’re Seriously Cool!
With all the built-in features, stickers, and sparkly doodads Instagram Stories have to offer, they seem like a tool made for boosting your engagement to new levels. However, all those options may make the decision … Continue reading 5 Ways to Spark Endless Engagement with Instagram Stories
Remember the days when Instagram was just a photo-sharing app? Today, 1 billion users later, Instagram has become a go-to platform for everyone to keep up with friends, favorite brands, and celebrities. Video has definitely … Continue reading Creating Videos For Instagram Has NEVER Been This Easy
Swiping through your Instagram Stories, you’re blown away by some of the cool tricks top Instagrammers are using to draw you in and keep you engaged. It’s easy to assume that you’d never be able … Continue reading 8 Instagram Story Tricks To Dazzle Your Followers
I know, I know. Pinterest is our escape, our happy place. So when you mention Pinterest and SEO (Search Engine Optimization) together, unless you’re an SEO pro, you’re probably cringing just a bit right now! … Continue reading Pinterest SEO Simplified
If you’ve noticed a significant drop in engagement on your Instagram feed, you’re not alone. From algorithm mysteries to rumors of shadowbanning, it can be difficult to keep up. But one thing is for sure, … Continue reading Skyrocket Falling Instagram Engagement with Stories!
How do I get started marketing on Pinterest? How much should I Pin? Should I Pin other people’s content, or just my own? Can someone just give me a simple strategy? 🤔 Why, yes, we … Continue reading 6 Steps to a Simple Pinterest Marketing Strategy
If you’ve been building a brand or trying to secure sponsorships as an influencer, you may be wondering about Instagram Creator Accounts. You’re intrigued by the benefits that come with them (Shopping! 🛍 New analytics!📈) … Continue reading Instagram Creator Accounts – Should I Switch?
In a somewhat awkward announcement, Instagram recently highlighted that organic reach on the platform is taking a back seat to paid promotion. 😬 What should you expect to notice (if you haven’t already)? More branded … Continue reading Getting Started With Instagram Influencer Marketing (The Easy Way!)
This is a guest post from Tasha DaCosta of Lady Boss Studio. Did you know that Pinterest can be a serious powerhouse when it comes to increasing traffic to your website or blog and for … Continue reading How to Use Pinterest to Rapidly Grow Your Email List
There’s no doubt about it – Instagram is the place to be if you want to drive ecommerce and capture sales. There are over 1 billion active accounts on the platform, and 800 MILLION of … Continue reading Boost Ecommerce Sales on Instagram with Four Proven Strategies
The competition for attention on Instagram is fierce. From Instagram posts to Live video, Stories, and IGTV… audience attention is more fractured than viewer opinions after watching the final episode of Game of Thrones. 😳🤣🤯 … Continue reading How to Create an Instagram Strategy (That Really Works!)
This step-by-step template transforms old blog posts into thumb-stopping Instagram images that demand likes and follows.
Love them 😍 or just 😐 them, emojis have become a central component in our online conversations. In fact, 95% of internet users have sent an emoji at some point and a whopping 10 billion … Continue reading How to Instantly Spice Up Your Instagram Captions With Emojis
Which of my Pins bring in the most Pinterest traffic? Which Pins are most engaging? Do people engage more with my Pins from mobile or desktop? Up until now, the only way to tell was … Continue reading Using the New Pinterest Analytics for Smarter Marketing
Do you struggle to create engaging Instagram videos? Wonder how to easily post and schedule that content for maximum exposure? If so, you’re not alone. In a recent Tailwind customer survey, we found that knowing … Continue reading How to Create, Post and Easily Schedule Videos to Instagram [Strategy + Template]
There’s no sugar-coating it: getting to your first 10,000 Instagram followers is tough. Why? Because when you’re first starting out on the platform, chances are no one knows who you are yet! 😓 However, that … Continue reading 6 Secrets To Get you 10K Followers on Instagram for Free
Whether you are selling on Etsy, Amazon, or your own website, having amazing lifestyle product photography can mean the difference between getting an abundance of traffic and sales from Instagram or Pinterest and nothing at … Continue reading How to Create Gorgeous Lifestyle Photography
Are you selling products online with your Shopify store? Do you share those on Instagram and love the way it creates brand awareness and customer engagement? Would you like to turn that awareness and engagement … Continue reading How to Make Instagram Shoppable with Shopify
With all the work you put into Instagram – creating beautiful images with inspiring captions and useful hashtags, wouldn’t it be nice if you could suddenly double the impact of that work on your marketing? … Continue reading How and Why to Post from Instagram to Pinterest
Instagram geotags add location information to your Instagram posts, allowing people to see where your photo or video was taken. If you’re a brick-and-mortar business looking to attract local patrons, or if you’re a global … Continue reading How to Instagram Geopost Posts and Stories
Let me guess… You’ve started to suspect the only way to grow a massive Instagram following is to spend countless hours every week brainstorming post ideas, staging photos, or faking an “Instagram-worthy” life just to … Continue reading Never Run Out of Instagram Images with These 15 Handy Resources
This is a guest post from Nicole Saunders of Saunders Says. Would you like to understand who is seeing or engaging with your Pins across Pinterest? Yes? I thought so! Welcome to the new Pinterest … Continue reading Pinterest Audience Insights – What Are They and How Can I Use Them?
This is a guest post from Holly Cardew, founder of Pixc. Increasingly, people make purchasing decisions based in large part on images they see online. So, if you’re looking to sell products on Pinterest, you’ll … Continue reading How to Create Pinterest Product Images that Drive Traffic and Sales
Auto Posting to Instagram took us all by surprise in early 2018. No more waiting for a smartphone notification to tell you to post to Instagram. No more missing your notifications and having the best … Continue reading How to Schedule Instagram Stories and Still Auto Post
This is a guest post from Kayla Marie Butler of Ivorymix.com. E-commerce businesses can sink or swim based on product photography. And while lifestyle photos tend to dominate e-commerce photography on Pinterest, gorgeous flat lay … Continue reading Flat Lay Images for Pinterest: 7 Tips E-Commerce Sellers Must Know
Sharing and resharing content is part of what makes social media a truly interactive experience. Social media platforms like Twitter and Facebook make it easy to share other people’s content with retweets and shares. Instagram, … Continue reading How to Repost to Instagram: Your Step-by-Step Guide to Resharing Great Content
Tailwind Communities are made up of like-minded content creators who support each other and curate engaging Pinterest accounts by sharing each others content to Pinterest – right from inside Tailwind. Community Leads and Members alike … Continue reading How to Start, Grow, and Maintain an Active Tailwind Community
People come to Pinterest actively looking for ideas to try and buy. And the best ideas come from content Creators like you – bloggers, entrepreneurs, publishers, artists, and more. To make it even easier for … Continue reading New Ways to Get Discovered on Pinterest
For years, I’ve answered the question, “How can I get more followers on Pinterest?” with reassurances not to worry about it – you don’t need a lot of followers to get great results from Pinterest. … Continue reading How to Get Followers on Pinterest – The Latest Best Practices
You probably already know how important it is to review your Pinterest analytics and to use what you learn to improve and adjust your Pinning strategy for the success of your Pinterest marketing. What you … Continue reading The Ultimate Guide to Pinterest Analytics and How to Use Them
Has this ever happened to you? It’s the weekend, and you’re curled up on the couch, completely engrossed in a good book – and suddenly your phone interrupts with a notification that it’s time to … Continue reading Auto Post to Instagram with Tailwind – An Official Partner Tool!
Imagine being able to schedule out a week or a month’s worth of Instagram content for yourself or your clients that would post automatically without you needing to post it. No need to check your … Continue reading Schedule and Post Directly to Instagram with Tailwind
This is a guest post from Dana Nicole of Dana Nicole Designs. What if your Pinterest marketing is sending Google the wrong signals? Pinterest is a great source of traffic for so many bloggers and … Continue reading Why You Should Stop Using Alt Tags For Pinterest Pin Descriptions
Cath, a content creator, left her full-time job as a marketer and grew her monthly Pinterest viewers from 7K to 100K in just two months. Her success on Pinterest increased her blog traffic 191% in ONE month. … Continue reading Pinterest Marketing Strategy Insider Secrets Revealed
This is a guest post from Aby Moore of You Baby Me Mummy. Instagram can inspire us. Its visual impact transports us to far-flung places. We can escape the rain on the school run, to feel … Continue reading How to Build an Engaged Instagram Community
Now that Instagrammers can follow hashtags the same way they follow people, it’s easier than ever for them to see all the people, posts, and videos related to what matters to them right in their Instagram … Continue reading How to Reach a New Audience with Instagram “Follow Hashtags”
As you set your 2018 marketing goals, have you figured out where Instagram fits in? A well-defined goal on Instagram is much more than “Post something often enough that my IRL friends know I’m alive … Continue reading The Ultimate Instagram Planner Is Here!
Successful, profitable Pinterest marketing rarely happens by accident. Having a strategy, tools to optimize your time, and following a consistent routine are all vital to getting started, but over time, life tends to get in … Continue reading The Ultimate Pinterest Planner – Make This Your BEST Year on Pinterest
Big brands like Wayfair or Target use massive budgets to drive incredible amounts of Pinterest activity and sales without creating much content. Some of your competitors may as well. So what can a regular business … Continue reading Blogging – The Foundation for Pinterest Marketing Success
In an interview with Fortune magazine, Pinterest co-founder Ben Silbermann said of the platform, “I think that’s a very different thing than a social network. The objectives of the two are different. On a social … Continue reading Pinterest is NOT a Social Network [Why it Matters to Marketers]
It wasn’t long ago that the answer to “How do I use hashtags on Pinterest?” was, “Don’t!” Pinterest told us that hashtags didn’t work the way people expected, they could be confusing, and using them … Continue reading How to Use Hashtags on Pinterest
Want to turn your passion for all things Pinterest into a money maker, or even a full-time business? There are several legitimate ways to do so from the comfort of your own home – or … Continue reading 6 Ways to Make Money on Pinterest
Has your Instagram engagement dropped recently? If so, you are not alone! Even some Instagram experts have noticed a huge decrease in likes and comments on their Instagram posts. And since we know it’s not … Continue reading Creating Real Instagram Engagement For Growth
Do you want people to find your blog, read it, love it, and share it? Of course you do! Well, then, you need to be using Pinterest to promote it. But, wait! “I don’t have … Continue reading How to Use Pinterest for Your Blog
It’s a fact – posting to Instagram every day is good for growth. According to a Tailwind original study, those who post to Instagram every day not only see 13 times as many likes, they … Continue reading What to Post on Instagram – Jumpstart Challenge
Where would we be without our tools? No can openers or hair brushes, no WordPress or Tailwind? Lost. We’d be lost. Fact is though, as handy as can openers are, you wouldn’t use one to … Continue reading Why The Tools You Use on Pinterest Matter
Should I be using hashtags on Pinterest? For years, the answer was a resounding, “NO!” The explanation from Pinterest being that they don’t work the way people expect, are confusing, and could actually work against … Continue reading Now You Can Use Hashtags on Pinterest!
Timing matters when it comes to comedy, cooking, and gardening, but what about Pinterest? And why do we ask? You see, when Smart Feed took over and changed Pinterest from a “show every Pin in the … Continue reading Does it Matter When I Pin to Pinterest?
This is a guest post from Kevin Espiritu of Supreme Strategies. I’ve got a confession that I suspect many of you might relate to. For years, I thought Pinterest was stupid. It’s probably no surprise … Continue reading Pinterest Marketing for Skeptics
How does Pinterest work? I’m so glad you asked! Pinterest is a giant Pinboard (think old-timey cork board with push pins) for all the ideas and products people like to save. Although it is often … Continue reading How Does Pinterest Work? Pinterest 101
Using the right hashtags is the easiest way to increase the organic reach of your Instagram posts. Every time you add a hashtag to the caption of your post it appears in the feed of that … Continue reading Instagram Hashtag Research: How to Find Great Hashtags Fast
Hashtags are a powerful tool for getting your content and business discovered on Instagram. Still, when we analyzed Tailwind member activity, we found that 27% are using two or fewer hashtags when various studies that show using nine or … Continue reading How and Where to Add Instagram Hashtags (Before or After Posting)
It’s wedding season – hurrah! But even as you scramble to play your part in someone’s “best day ever,” in the back of your mind is that nagging thought that you should be booking even more … Continue reading How to Book More Weddings with Pinterest
What is Pinterest Lens? Pinterest Lens is a visual search tool! If your iPhone or Android Pinterest app is set to English, you have it! “Lens” anything and get an array of suggested pins at your … Continue reading Pinterest Lens Gets a ‘Fashionable’ Update [video]
In this post, we look at the Pinterest Pins that performed best last July to help you understand what you should be Pinning this month. We analyzed all of the Pins from Tailwind members from July … Continue reading What to Pin to Pinterest in July
Promoted Pins are Pinterest ads, which allow you to pay to have your Pin seen by more Pinners. They often perform better than organic Pins, bringing in more clicks, saves, leads, and sales. With new … Continue reading Want Pinterest Ads Results? 8 Things You Need to Know Now!
Imagine Instagram as a huge hotel full of guests. Your Instagram profile is just one of millions of rooms somewhere up on the twenty thousandth floor. Sure, your friends may stop in from time to … Continue reading The One Instagram Hashtag Strategy That Works for Anyone
Do you want to increase your blog’s social media traffic? Would you like to learn how to drive traffic to your long form content with Pinterest? More and more people are creating long form content. … Continue reading How to Drive Traffic to Long Form Content with Pinterest
Instagram Hashtags are undoubtably one of the most effective ways to get more likes on Instagram. Hashtags help your posts get found by those who aren’t already following you, enabling you to expand your reach faster … Continue reading Find The Best Instagram Hashtags with Tailwind’s Hashtag Finder
According to Instagram’s latest statistics, there are 400 million people using Instagram every day. That’s a lot of eyeballs. So how are you supposed to stand out in that kind of crowd? Our #FeedGoals Instagram … Continue reading #FeedGoals Instagram Challenge: Go from Zero to Instagram Hero in 31 Days
As a talented Etsy maker it’s time to embrace the powerful allure that Pinterest has for your customers. We’ve all hopped on Pinterest to quickly look something up only to lose hours in a blink … Continue reading How to Promote Your Etsy Shop on Pinterest
In our original study “How Often Should I Post to Instagram?” we discovered that accounts that increase the number of times they post to Instagram get significantly more likes and comments, more engagement per post, … Continue reading The Simple Secret to Faster Growth on Instagram
For this original study by Tailwind we took over 100,000 Instagram posts from a three month period and analyzed them to uncover how successful different accounts were when they changed the number of times they post to … Continue reading How Often Should I Post to Instagram? Our Study Says Every Day
What’s a feature account, you ask? An Instagram feature account is a grass-roots community term used by Instagrammers for accounts that are created by sourcing content using a hashtag. Successful feature accounts are carefully curated … Continue reading How to Create a Powerful Instagram Feature Account
Do you have a problem keeping your digital assets organized to post on Instagram? Have you wondered why similar accounts have grown and your posts seem to be lacking similar engagement? This is why you … Continue reading How to Create and Use Hashtag Lists for Instagram
How much time do you spend searching for the right hashtags for your Instagram posts and tapping them, one-by-one, into your phone screen? Smart Instagram marketers already save time by copying and pasting lists of … Continue reading How to Use Hashtag Lists in Tailwind for Instagram
Boom! Instagram update shocker today as Instagram added the ability to add multiple images and videos into one Instagram post. Wow! Instagram didn’t give these new posts a name in the Instagram update – they … Continue reading Instagram Update! Multiple Images Now Possible on One Instagram Post
Hashtags on Instagram? Use them or bag it? That’s the question that Instagrammers face each time they post a photo on Instagram. Maybe you want to use hashtags on Instagram but you’re not sure why or … Continue reading How to Use Hashtags on Instagram
I’ve made my fair share of hiring mistakes over the years. In past jobs I’ve hired (and eventually had to fire) incompetents, slackers, and one seething gentleman whose eye twitched whenever he got angry. I’ve … Continue reading Don’t Compromise on Talent, Pull These Recruitment Levers Instead
In this post, we look at the Pinterest Pins that performed best last February to help you understand what you should be Pinning this month. We analyzed all of the Pins from Tailwind members from February … Continue reading What to Pin to Pinterest In February
Some small businesses explode on Instagram, packing on followers by the thousand. In this blog post we look at some of the fastest growing accounts from Tailwind’s 100,000 members on the hunt for tips to … Continue reading How to Grow Instagram Followers for Small Businesses
More Engagement on Instagram With Less Effort Posting to Instagram consistently can be a real headache. As we researched how bloggers and marketers are going about managing their Instagram accounts today we discovered some startling inefficiencies … Continue reading Introducing Tailwind for Instagram Scheduling & Analytics
In this post, we look at the Pinterest Pins that performed best last January to help you understand what you should be Pinning in the New Year. We analyzed all of the Pins from Tailwind members … Continue reading What to Pin in January – Start 2017 Off Right
Social media marketing is only getting more important for modern marketers and bloggers. But how do you wrangle it into something manageable, cut through all the chaos and create a little order? Enter Tailwind’s 2017 … Continue reading 2017 Pinterest and Instagram Content Calendars – FREE Printables
Jillian Leslie loves her job, she comes alive when she talks about it. In one sense her job is one long party: every day her website CatchMyParty.com is the destination for thousands of people sharing and … Continue reading How I Attracted 195,000 More Followers to My Pinterest Party in 6 Months
Professional Instagram marketers will tell you that they can usually tell in the first five minutes whether an Instagram post will perform well or not – whether that post will fly, or die. The … Continue reading How to Get More Instagram Likes – The Dos and Don’ts
Yesterday I was talking to a friend who is considering applying for a job here at Tailwind. He asked me why I took the job of Director of Marketing and Growth back in July, and … Continue reading Listen to Your Customers, They’ll Guide What You Should Build
In this post we look at the Pinterest Pins that performed best last December to help you understand what you should be Pinning for Christmas and the New Year. We analyzed all of the Pins from … Continue reading What to Pin in December (in the run up to Christmas and the New Year)
It’s no secret that Pinterest is one of the biggest sources of referral traffic on the Internet. While increased traffic can help bloggers and media companies to sell more advertising, many businesses (especially e-commerce) use … Continue reading Pinterest Business Tips: Drive Awareness and Sales
When it comes to getting traffic from a social network to your website, Pinterest is the best option for many businesses and blogs. It can send a truckload of referral traffic. In fact, it’s one … Continue reading How to Get Traffic From Pinterest to Your Website or Blog
Instagram has long been a haven for showing off products. Whether it’s the glamorous new bag from Kate Spade or the high-horsepower new car from Chevy, fans have spent 6 years double tapping on products without … Continue reading Shoppable Brings Instagram a Step Closer to E-Commerce
With Fall well under way, Thanksgiving imminent and Christmas just around the corner, we help guide your Pinning for the month ahead by showing you what Pins performed best last November We analyzed all of the … Continue reading What to Pin in November
For many Tailwind members Pinterest is their largest, or second largest, source of traffic. Did you know that clicks from Pinterest often generate more dollars than clicks from Google organic search? We all know someone … Continue reading 7 Yuuuge Pinterest Tips in 7 Minutes
How far in advance should I Pin my fall content to Pinterest? In the springtime we Repin easter eggs, in the summertime we Repin swimsuits, and in the fall we Repin everything orange-colored and pumpkin-flavored. You’d think … Continue reading What to Pin in October
Today, we are announcing the acquisition of two early thought leaders in the Pinterest marketing space. These sites grew to serve tens of thousands of monthly visitors seeking to improve their marketing efforts on Pinterest. We’re honored … Continue reading Tailwind Acquires PinAlerts and Oh So Pinteresting Blog
We just welcomed our 100,000th member to the Tailwind family! Thank you Seat Hoody (makers of sweat-resistant seat covers) for being the 100,000th, and to every one of our members who made this insanely wonderful … Continue reading We’ve Grown to 100,000 Members! Gift $30 of Free Tailwind, Get $30
We analyzed every post to Instagram from Tailwind members in the past month and uncovered the five posts with the highest engagement rates. We discussed these five posts with special guest Avery Oden, a Gold Addy … Continue reading Consistency Key to Higher Engagement on Instagram – What’s Working on Instagram Ep2
If you’ve been on Pinterest recently, you might have noticed something a little different about your account: You’re getting a lot more messages. This is due to a change in how Pinterest alerts users to new … Continue reading What’s Up With Pinterest’s New Group Board Messages?
It’s not enough anymore to post a photo of your finished product on social media. Sure, audiences appreciate a pretty picture (who doesn’t?), but with the rise of in-the-moment platforms like Instagram and Snapchat, followers … Continue reading How to Use Instagram Stories to Share your Creative Process
These visual marketers are getting RESULTS. 120k repins in 6 months. 80% of e-commerce traffic from Pinterest. 1.4M followers. Here’s how they did it. We love to see our members grow and succeed on social … Continue reading Takeoff Awards – Honoring Massive Growth on Pinterest
Posting to Instagram from your phone can be really inconvenient. Instagram claims it doesn’t allow you to post content from your desktop computer, but there are work-arounds that could save you hours of time and … Continue reading How To Upload Posts To Instagram From Your Desktop Computer
This guide surfaces the best performing Instagram posts from the Tailwind community, based on the engagement rate of the posts. By focusing on engagement rate, rather than simply volume of likes, our goal is … Continue reading Instagram’s Most Liked Photos – Updated Monthly
Do you remember the cover art of the records that your father owned? How about the pattern on your grandmother’s linoleum floor? If you do, how useful are these things to your work today? To … Continue reading The Curator’s Instinct for Pinterest: How Eric Kass Blew Up
The Etsy community boasts some of the most creative entrepreneurs in the world. They’re craftsmen and women, their work is beautiful, and quite honestly, so is some of their social media marketing. The Tailwind team … Continue reading Etsy Social Media Marketing Tips from the Etsy Up Conference
“Tactics without strategy is the noise before defeat.” That quote is so good that it’s often misattributed to Sun Tzu, military philosopher and writer of The Art of War. It tells us two important things. … Continue reading Plan the Ultimate Pinterest & Instagram Visual Marketing Strategy
This post is based on a Facebook Live event I did with my co-worker, Madison, based on different Pinterest rumors we were hearing. Watch the first 10 minutes below and the full video for free on … Continue reading 11 Pinterest Myths Debunked
This post is based on a live video I recorded with our CEO about Instagram Marketing. Watch the first 10 minutes below and the full video for free on our education platform, Launchpad. Yes, you read … Continue reading Instagram Marketing: How to Grow Your Community
This post is based on a Facebook Live Q&A about Pinterest advertising and Promoted Pins. Watch the first 10 minutes below or check out Launchpad for the FREE full video: Tired of hearing all the hype … Continue reading Pinterest Advertising: Make the Most of Your Promoted Pins Campaign
What’s the cornerstone of any great Pinterest strategy effort? Great Pins. However, there’s more to a great Pin than you may realize, and an effective, engaging Pin doesn’t happen by accident. In this post, I’ll … Continue reading Pin Curation: The Cornerstone of a Strong Pinterest Strategy
Have you noticed anything weird with your Pinterest account lately? No descriptions? Pins that suddenly have 1,000s of repins? You’re not alone and don’t worry – there isn’t anything wrong with your account. Pinterest is … Continue reading What You Need To Know About Pinterest’s Activity Changes
Did you know that about 80% of Pinterest’s daily traffic comes from mobile devices? With the smartphone revolution going on, it’s not a surprise that a lot of people like to use their Pinterest app on … Continue reading How to Optimize Your Pins for the Pinterest App
What are Pinterest boards? Most people will tell you that Pinterest boards are simply groups of Pins arranged by a topic. That’s true, but boards can also be so much more. Boards allow you to … Continue reading Creating Pinterest Boards: Your Complete Guide (+ a FREE Worksheet)
We’ll admit it: Search Engine Optimization (SEO) isn’t the friendliest phrase in the marketing world. Somehow it doesn’t quite roll off the tongue as well as other terms, say for example “Pinterest”, or “avatar”, or … Continue reading The Ins and Outs of Pinterest SEO: How To Build a Strong Foundation
Today, we are pleased to announce that Tailwind now let’s you create, edit and schedule pins on mobile iOS devices. We view this as a big step forward for Tailwind and our members. Visual marketers … Continue reading How to Schedule Pins on the Go – Introducing the Tailwind iOS Mobile App
Today we’re announcing a significant update to Tailwind Publisher, our pin creation and scheduling tool. Here’s what’s changing and why. After a multi-month beta period, we’re beginning to roll out Publisher 2.0 to all Tailwind … Continue reading Why We’re Overhauling Our Fastest Growing Product
In 2012, Becca Ludlum saw an opportunity to change her life. With her blog, My Crazy Good Life, taking off Becca took the jump and left her day job as a speech therapist to become … Continue reading Pin Scheduling Case Study: “My Crazy Good Life”
Do You Really Know What Drives Your Referral Traffic from Pinterest? There’s a good deal of confusion about what drives traffic from Pinterest to blogs and websites. An individual site will often see ebbs and flows … Continue reading How To Understand Your Traffic from Pinterest
Have you been frustrated with your Pins’ recent visibility? Or perhaps overjoyed by a sudden growth in Pinterest repins and referral traffic from Pinterest? Either way, you are not alone. Over the past year and … Continue reading “Why Aren’t My Pins Being Seen?” Diving Into The Pinterest Smart Feed
Getting more repins is a vital part of your Pinterest marketing strategy, as this can ensure that people are visiting your website weeks after you’ve initially pinned your content. According to one Pinterest study, 30% … Continue reading 6 Ways to Get More Repins on Pinterest
Check out our 2017 Pinterest and Instagram Content Calendars! Everyone has something they want to accomplish in the new year. Some want to improve their health, some want to take up a new hobby, … Continue reading FREE Printable 2016 Pinterest & Instagram Content Calendars
The world of e-commerce has been ever-changing since the dawn of the internet, and right now we’re stepping into uncharted territory. Purchasing is no longer limited to e-commerce sites. You can now purchase products directly … Continue reading How to Get Buyable Pins
Pinterest analyzed dozens of potential features to determine what makes for a great pin. Four things stood out. Download this FREE guide to learn what they were! Click the image below to download the guide to … Continue reading What Makes a Great Pin?
Instagram has quickly become the darling of the visual marketing space. The platform, focused on sharing moments of your life as they happen, is known for it’s simple, singular focus on images. In fact, Instagram … Continue reading Instagram Analytics: The Metrics That Matter
Looking to boost your business’s visibility on Pinterest? Want to know the secrets of truly effective Pinterest marketing and the tactics the pros use to realize exceptional results? Here at Tailwind, we live and breathe … Continue reading 11 Pinterest Marketing Growth Hacks That Work For Every Business
There is no point mourning the loss of the old chronological listing of pins on our Pinterest feeds. Those days are gone and we’ll be dealing with algorithm changes from here on out. That said, … Continue reading Deleting Underperforming Pins – Good Pinterest SEO Strategy or Waste of Time?
Promoted pins have a new option – engagement pins. Should you try them or should you keep paying for clicks? Like many small business owners who have tried them, I’ve been thrilled with Pinterest promoted … Continue reading Pinterest Promoted Pins – Should You Pay for Engagement?
Sharing your work can feel weird or self-conscious, but it doesn’t have to! Pinterest can be a great way to get started for makers and image savvy creatives. There is no one right way to … Continue reading How to pin your work to Pinterest (without feeling weird about it!)
Update: Have a question? We have an answer. There is now a Q&A at the bottom of this post. If you have any other questions, comments, suggestions – anything – feel free to put them in … Continue reading Schedule Pins in Hootsuite with Tailwind
If you’re wondering whether or not your brand needs to market on Pinterest, the answer is simple: Yes. Yes, you do. By not building your presence on Pinterest, you’re missing out on the opportunity to … Continue reading 4 Reasons Pinterest Marketing Is Essential
I know, I know. Pinterest IS technically a social media platform. However, it’s a platform that’s unlike any of the other major networks. Pinterest is one part social, one part search, and two parts inspiration, … Continue reading Stop Treating Pinterest Like a Social Media Platform
Earlier today, Pinterest named Tailwind an inaugural partner in the new Marketing Developer Partner program. This means we’ll have special access to the Content Publishing API, which allows us to help you do fun things … Continue reading 12 Moments When Pinterest’s Marketing Developer Partner Program Will Improve Your Life
In this post, Gretchen from Retired by 40 gives us a look into why you should embrace what makes you weird and share it with the world – using Pinterest, of course. Last week, while browsing … Continue reading Pinterest Your Passion
Instagram alone has over 300 million monthly active users. It’s visibility and popularity amongst other social media networks make it a great tool for businesses looking to grow their brand. Instagram’s video feature provides an even better … Continue reading Increase Your Brand’s Success with Instagram Video
If you still haven’t tried Instagram marketing for your company, now is the time. There are over 300 million users on Instagram who discover various companies and their content through this app daily. Instagram is the perfect way … Continue reading How to Market on Instagram
With the New Year come the New Year’s Resolutions. Maybe yours is going to the gym, learning a new language or even just relaxing more. Whatever your personal resolutions might be, there’s also a good … Continue reading Social Media Resolutions [INFOGRAPHIC]
We live in an increasingly mobile world. Is your Pinterest marketing strategy ready for it? If you’re like the vast majority of human beings in 2014, you probably do a lot of browsing on your phone or tablet. … Continue reading Mobile Pinterest Marketing
It’s that time of year again. There’s non-stop Christmas music, the threat of Santa always watching and everyone is scouring Pinterest for the perfect thing to add to their secret gift board. All of this holiday … Continue reading Pinterest Holiday Marketing: The Ultimate Guide
One of the best things about the Chrome browser is it’s amazing catalog of extensions. Here we’ve pulled the 13 best Chrome extensions for marketers. There are some to help save you time, some to help … Continue reading 13 Best Chrome Extensions for Marketers
For the tech-savvy entrepreneurs, Pinterest for small business owners is like a virtual social media mecca for their brand. Breaking a company down into bite-size images makes it easier for prospective customers to know who we are and … Continue reading Pinterest for Small Business: Etsy
Over the years, one feature has been requested by our customers more than any other. Today, we’re excited to finally bring it you… You can now schedule pins with Tailwind! From the start, we knew … Continue reading Introducing Pin Scheduling from Tailwind
What makes a pin more likely to receive click-throughs? Keep reading to learn how to optimize your pins for clicks. You created an amazing image, with an equally amazing and keyword-rich description. The pin’s been shared hundreds – if … Continue reading How To Get Click-Throughs from Pinterest
Pinterest is all about interests – it’s literally in the name. Pinterest users collect things that are of interest to them. While a users’ “work” board and their “cat-lover” board may not seem all that … Continue reading Marketing with Pinterest’s Interests
Every brand has a story to tell. Learn how to show off your unique tale using Pinterest. Just like a snowflake or a stereotypical child of the Millennium, your company is 100% unique. So why not … Continue reading Tell Your Company Story with Pinterest
On October 19, Pinterest is releasing an update to their privacy policy to better incorporate the coming introduction of promoted pins. While advertising on Pinterest has been around in various forms since Pinterest first launched, the … Continue reading Promoted Pins & Pinterest’s Privacy Policy
Like with any marketing plan, there are certain things that must be evaluated to keep a Pinterest marketing strategy strong. In this post, we’ve outline the 5 questions all Pinterest marketers should ask – but don’t. Pinterest’s … Continue reading 5 Questions Pinterest Marketers Should Ask, But Don’t
It’s the question on even the most cavalier marketer’s mind – how do I get Pinterest followers?? While there might not be a “get rich quick” scheme for gaining quality Pinterest followers, in this post we’ve outlined a few … Continue reading How to Get Pinterest Followers
Beauty brands on Pinterest seem to have all the secrets to success. In this post, we’ll be outlining a few of the tips and trick you can steal to make your profile a bit more … Continue reading Secrets of the Best Beauty Brands on Pinterest
With the arrival of Pinterest, a new player joined the competitive search engine landscape. As time passed, social-savvy journalists began noting the rising power of the plucky image-sharing website. Even so, Google has apparently been unfazed … Continue reading Battle of the Engines: Google vs. Pinterest Search
Believe it or not, Pinterest marketing isn’t just pinning pretty pictures and hoping for the best. There’s actually a lot that goes into creating a great Pinterest page, a lot of concepts to understand. To … Continue reading A-Z: The Pinterest Marketing Dictionary
Believe it or not, men on Pinterest do exist. To prove this point, we gathered 16 of the manliest accounts we could find. Even in 2014, many people still believe that Pinterest is a site … Continue reading It’s No Myth: Men On Pinterest Exist
UPDATE: You can now schedule pins and repins from anywhere on the web with Tailwind. Learn more about pin scheduling. As we learned from the study conducted by Software Advice, social media scheduling is a tool a … Continue reading Benefits of Social Media Scheduling
It’s definitely an exciting time in the world of Pinterest marketing, with the platform having 60 million plus active monthly users and growing. While there’s been a lot of talk about how online retailers are at … Continue reading How to Generate More Email Sign Ups from Pinterest
The wait is over – sending messages on Pinterest is finally here! As any avid Pinterest user knows, sending pins on Pinterest is a staple to sharing content with friends. Well, now you can send … Continue reading Pinterest Adds Messaging Capabilities
Business is a pretty interesting field. It’s a little bit of advertising. It’s a little bit of psychology. It’s a little bit of customer success. It’s really a little bit of everything, mixed with a whole lot of creativity. And, … Continue reading 36 of Our Favorite Business Quotes
UPDATE: You can now schedule Pinterest Pins and repins from anywhere on the web with Tailwind. Learn more about pin scheduling. With so much pressure on marketers to be posting on multiple social media networks, … Continue reading The State of Social Media Scheduling
Visual marketing has taken the world for a spin and changed marketer’s mindset from all text to a combination of content and visual. The marriage of the message with the image attracts viewers, communicates your … Continue reading How A Non-Visual Brand Can Join the Visual Marketing Party
Contests. Love ’em or hate ’em, these fun little competititons are sure to benefit any company, from software providers to fashion outlets. Armed with knowledge gleaned from years of contest-managing experience on Twitter and Facebook, … Continue reading The Power of Social Media Contests
When it comes to pinning content, timing is crucial. No matter how adorable that kitten meme is, it’s not going to get any repins if nobody sees it So, when to pin? In this blog … Continue reading When to Pin to Pinterest
Brands are flocking to Pinterest to promote their product. We would know. We are one of them. But anybody can sign up for an account, put their brand name on it, post some pretty pictures … Continue reading CPG Brands on Pinterest
We all know Pinterest is about the pins. The pins you’re pinning, the pins you’re repinning, the pins you’re creating – Pinterest revolves around pins! That’s why it’s important to pin relevant, high quality content, but that’s not … Continue reading Pinterest Content Discovery
Soon Pinterest pages everywhere will have a whole new look thanks to the release of Guided Search for web browsers. The past few months have been very busy for Pinterest. In April they introduced the mobile lead Guided … Continue reading Pinterest Guided Search for Web
Pinterest announces official access for select companies to a Business Insights API. Meet Tailwind v3, now powered by the API. What does the announcement of a Pinterest Business Insights API mean for you? Faster and better product … Continue reading The Pinterest Business Insights API, Tailwind and You
Although it might not seem like the chattiest network, figuring out how to get comments on Pinterest can be extremely valuable to your social media strategy. Below we outline a couple of the ways you … Continue reading How To Get Comments on Pinterest
So you own a small business, and decide it’s time to delve into the ever-changing Pinterest landscape. But building a Pinterest for small business isn’t easy. So you read a few tips online, an FAQ … Continue reading 5 Unique Pinterest for Small Business Ideas
We have a thing for color. Previously, we discussed the nature of the color blue and why it is such a popular color. Now we’re using an infographic and key points provided by Attwood Digital to … Continue reading The Meaning of Color in Marketing
With last night’s announcement of Guided Search, Pinterest is looking to change the way we view search engines. Sounds great, but what exactly does that mean? In this post, we walk you through what Guided … Continue reading Exploring Pinterest’s Guided Search
If there is one thing this writer enjoys more than researching blog articles and finding good Pinterest tips for all you loyal blog readers out there, it’s designing the accompanying images for our blog posts. Creating … Continue reading 5 Design Tools to Create Pinnable Images
Need a pick-me-up? We found 22 of the best Pinterest quotes to get your day started right. Here at Tailwind, we understand the power of words. They can pick you up, make you think, bring you … Continue reading The 22 Best Pinterest Quotes to Brighten Your Day
Sure, there are plenty of reasons Pinterest is so successful. But what do we think the biggest factor is? The Pin It button. Keep reading to find out why! As I’m sure you’ve realized, Pinterest … Continue reading Power of the Pin It Button
In Software Advice’s recent social media study, 168 marketers 168 marketers were polled about their social media content strategy. Keep reading to find out what works – and what doesn’t work – for marketers today. Tactics … Continue reading Study: Optimizing a Social Media Content Strategy
2013 was another great year for the rich and famous. A year chock-full of killer movies, stellar TV shows, hit songs, and serious scandal. From Bieber’s misadventures in Rio to Paula Deen’s racial slurring, 2013 was tabloid … Continue reading Lessons Learned from Social Media Scandals
In a previous blog post, we discussed the importance of blogging and how it has drastically changed the way people absorb information. In this follow up, we would like to list some of the bonuses … Continue reading Advantages of Contributing Blog Writers
It takes a lot to start a company. Long hours, little sleep and a ton of work – all of which is part of the job, hence the rather high failure rate. In order to … Continue reading Startup Spotlight: VentureLab
When Malaysia Airlines flight 370’s disappearance first became public, discussion was fierce. In times past, such discussion might have taken place in town halls or behind closed doors. But this is the age of social … Continue reading Social Media Reactions to MH370
Pinterest’s interest in their users’ interests is a big part of what makes the platform so unique. They’re learning about what users are actually interested in seeing and are kind enough to share their findings with … Continue reading Pinterest’s Interests – What Do They Mean?
Many organizations claim that blogging is dead and buried, never to rise again. A thing of the past, displaced by social media. Others say that blogging is for individuals, not companies. But it turns out … Continue reading The Benefits of Blogging
In an agency environment, selling a client on a new platform can be a daunting task. While your clients probably understand that Facebook and Twitter are important to their marketing plan, you want to be … Continue reading How to Sell Your Agency Clients on Pinterest
Social media can be incredibly difficult to use as a marketing tool. Some companies and organizations expect instant sales simply from posting once a day or gaining a certain number of likes. But theres a … Continue reading 4 Social Media Tips Inspired by George Takei
Pinterest is quickly becoming a global phenomenon. According to Media Bistro, they’ve amassed over 70 million users worldwide, with 45.6% of the users hailing from the United States. This implies that there are a total of … Continue reading Pinterest Goes Global
Here at Tailwind we recognize the importance of color in social media marketing, especially on Pinterest. As such, an interesting trend recently caught our eye. Why is it that almost all of the top social media … Continue reading True Blue Social Media: A Logo Analysis
If you’re reading this blog, then you’re probably familiar with Pinterest, and there’s also a good chance that some of you are pretty big fans of Vine. Vine is a mobile video making app that allows … Continue reading How to Add Vine Videos to Pinterest
Tailwind is no stranger to acquisitions. Just last year we acquired PinReach. But we’re a bit astonished at Facebook’s recent $19 billion acquisition of WhatsApp. We decided to dig around a bit to see if … Continue reading What’s Up WhatsApp?: The Story of a $19 Billion Acquisition
In this new age of social media marketing, many make the mistake of posting the same type of content on all of the different forms of social media platforms. In actuality, the different social media … Continue reading Choosing from Social Media Platforms
Anyone who is a pop culture enthusiast or an avid fan of scrolling through YouTube videos has probably seen Justin Timberlake’s sketch on the Late Night with Jimmy Fallon show satirizing the overuse of hashtags. … Continue reading 5 Ways to Use Hashtags to Your Advantage
In a world full of HootSuites and TweetDecks, social media marketers are missing out on one major opportunity – Pinterest Listening. With Pinterest driving more traffic and revenue than Twitter and Facebook, the ability to … Continue reading Why We Need a Pinterest Listening Tool
Are you excited for the Super Bowl Sunday? We here at Tailwind, along with the millions of die-hard fans are fired up to see the Seattle Seahawks play against the Denver Broncos. But for those … Continue reading Good Eats for Super Bowl XLVIII
An issue that we see many businesses run into when using Pinterest is trying to figure out to make it flow with the rest of their online presence and marketing efforts. If the thought of … Continue reading Your Pinterest Business Plan