This is a guest post from Leigh-Anne Truitt, SEO Specialist at BigCommerce. A global pandemic forced many brick-and-mortar customers to take their purchases online. Months later, the consumer trend toward online shopping continues. Whether you … Continue reading 9 Steps for Opening a Successful Online Store→
If you’ve ever wondered how important color is to your branding, and whether your choice colors and aesthetic are reading the way you want them too, then learning about seasonal color psychology is a must. … Continue reading Styling Your Brand with Seasonal Color Theory→
Did you know that since the pandemic began earlier this year, Pinterest has grown its monthly active users from 335 million to over 420 million? Big changes have been happening at Pinterest to keep up … Continue reading The Beginner’s Guide to Pinterest Story Pins→
If you’ve noticed conversations recently about falling impressions on Pinterest Pins, you are not alone. Should you be concerned? If you’ve noticed a decrease in Pin impressions on your own account, what can you do … Continue reading Why Are My Pinterest Impressions Going Down?→
You’ve heard using text overlays on your Pins is ideal, but how do you arrange text on your Pins correctly? The truth is, there are many ways to do it – but if you’re unsure … Continue reading 4 Simple Ways to Add Text to Your Pins→
Did you know that everything you see creates an emotional response? How and where you see it also adds to that emotional response. This psychological response to imagery is a powerful tool in marketing. Chances … Continue reading Font Psychology 101: Creating Emotion With Font→
Since Pinterest is a visual search and discovery engine, it is important to understand the best Pinterest image size options. After all, with the correct dimensions for Pinterest, your Pins are likely to perform better! … Continue reading Ultimate Pinterest Image Size Chart for 2020→
Have you been mystified (and a little envious) of how people get those incredible Instagram feeds with a photo split between multiple posts? When you click on someone’s Instagram profile and their 9 grid is … Continue reading 4 Instagram Photo Split Tools For A Cool Feed→
Have you seen those perfectly planned feeds on Instagram with 3 pictures in a row forming one larger image? Ever wondered how you might be able to recreate the look on your own Instagram account? … Continue reading 3 Pictures in a Row Theme Tutorial for Instagram→
Social media marketers, rejoice: planning and scheduling Instagram Stories content just got a lot easier with Tailwind App. In fact, it’s so easy, you can schedule an Instagram Story in just four steps! In this … Continue reading Schedule Instagram Stories with Tailwind!→
If you have a passion for organizing, filing, and generally creating order out of chaos, you’re going to love Pinterest Board sections. What better way to find exactly what you want, WHEN you want it … Continue reading How to Make Sections on Pinterest Boards→
Looking for some major inspiration to up your Instagram carousel post game? You’ve come to the right place! We’ve done the research, examined best-performing Instagram posts and hunted for the best examples out there. The … Continue reading 20 Easy-to-Use Instagram Carousel Templates→
It’s finally here! If you’ve been looking for a carousel app that will allow you to pre-plan and share photos in a ‘Multiple Image’ posts on Instagram, your search is over! Instagram users can now … Continue reading How to Post Instagram Carousels with Tailwind→
Instagram’s image-driven platform is what makes it stand out from other social media sites. This is one of the reasons for the huge draw of brands and influencers looking to showcase their products or collaborations! … Continue reading Instagram Carousels 101: Everything You Need to Know→
There’s a feature to let you Report or Block someone on Pinterest, and it’s going to change the way businesses think about Pinterest Marketing. Pin It 📌
When it comes to boosting engagement and sparking conversations on your Instagram account, nothing beats Instagram’s Questions Sticker. Whether you want to learn more about your followers, play fun Instagram games or teach your followers … Continue reading 10 Instagram Questions Ideas (+ Sticker How-To)→
Looking for ways to boost engagement without taking another perfect picture? Create Mode on Instagram might be the answer. In this post, we’re covering the basics of Instagram Create Mode, and the 10 features available … Continue reading 10 Instagram Create Mode Features To Up Your Engagement→
Instagram GIFs are a fun way to share what you’re feeling, get a laugh, or grab attention on your feed. Everyone from individual users, small businesses to major brands are in on the trend of … Continue reading How to Post GIFs to Instagram→
This article has been updated with the new Instagram Commerce Eligibility Requirements introduced on July 9, 2020. Selling your products on Instagram can take your business to a new level. By expanding your reach, it’s … Continue reading How to Get Approved for Shopping on Instagram→
If you’ve been on Instagram since 2016, you probably know that Instagram’s algorithm update really turned things upside down. Without a chronological feed, you’re now clamoring for attention in a world where the Instagram posts … Continue reading Instagram Pods: Can Engagement Pods Beat the Algorithm?→
Did you know that you can actually get paid to pin on Pinterest? Pinterest VA’s do! While it may sound like I’m describing Pinterest content creators who share their content on the platform and earn … Continue reading Getting Started as a Pinterest VA→
You’ve probably heard of the Instagram Shadowban by now. Or maybe you’ve seen dozens of posts about Instagram accounts’ reach and visibility plummeting. As well as content not appearing on the Explore Page! More reports, … Continue reading The Instagram Shadowban: What It Is & How to Remove It→
Tailwind is in deep mourning of George Floyd, David McAtee, Ahmaud Arbrey, Breonna Taylor, and the long list of other lives taken unjustly and violently. Our hearts are truly aching for the black community and … Continue reading Our Commitment to Anti-Racism (+ Resources!)→
On May 19th, Facebook and Instagram announced a new game-changing feature: “Shops”! On the heels of new small business-friendly features like food delivery and gift card stickers on Instagram and the Support Small Business Sticker, … Continue reading Sell More With the New Facebook + Instagram Shops Feature!→
If the closure of businesses and change to your daily routine has disrupted your finances, you’re not alone! Whether you’re a nonprofit organization facing challenges collecting donations, or needing to establish fundraisers for your business … Continue reading Instagram Donate Button: A New Way to Fundraise→
What’s a Pinterest category and why do categories matter? Categories used to be manually applied to Pinterest Boards to provide more context on the content therein, but this option has been removed. So, why do … Continue reading The 10 Most Popular Pinterest Categories→
Got tickets for an upcoming event to sell? There’s a button for that: the buy tickets button on Instagram! 🎟 Instagram business buttons partner with popular platforms to provide easy calls to action – right … Continue reading How to Add the Buy Tickets Button on Instagram→
Instagram has a feature to make it easier for your followers and prospective customers to get in touch with you on social media: a dedicated contact button! This button has the power to turn into … Continue reading How to Add a Contact Button to Instagram→
Using Instagram for more product sales goes beyond uploading a great photo or video. A good Instagram caption is just as important as the Instagram video or photo itself! With over 72% of Instagram users … Continue reading 7 Tips on How to Write Good Instagram Captions→
Self-branding is a key part of creating strong connections with your audience and supporting your businesses’ online marketing efforts! We wanted to find out what actual branding experts think the most important things to building … Continue reading Self-Branding Tips From Industry Pros→
Instagram is full of strong personal brands and identities that people love to follow. Those successful thought leaders, top influencers and personal brands on Instagram invest tons of time and energy in developing a personal … Continue reading 6 Ways to Define Your Unique Personal Brand on Instagram→
You know finding hashtags are important, but with millions of posts on social media at your fingertips – how do you find relevant hashtags for Instagram posts? 🤯 Hashtags are one of the most effective … Continue reading How to Find Relevant Hashtags for Instagram→
By now, we’ve all heard of Instagram Stories – short, crisp little video clips and images that are visible only for 24 hours. In March 2019, Instagram announced the release of Instagram Story Ads – … Continue reading How to Make the Most of Instagram Story Ads→
It’s spring cleaning season 🧹, and this year we’re cleaning up more than our closets. If you’ve been scrolling through your Instagram profile feeling a little uninspired, it might be time to change your theme … Continue reading How to Change Your Instagram Theme (The Easy Way!)→
Instagram takeovers are a powerful way to accomplish several Instagram marketing objectives, such as increasing brand awareness, gaining access to new audiences, and boosting engagement on your platform! The best part is you don’t even … Continue reading How to Do an Instagram Takeover Successfully in 6 Steps→
Instagram is all about the visual experience: Beautiful images and an Instagram color palette that pulls your feed together! 🎨 But what if you don’t know how to combine color shades? Or maybe your brand … Continue reading How to Make Your Own Instagram Color Palette→
Let’s be honest. Not everyone that wants to create their own visuals has the time, energy and money to become a professional graphic designer. 👩🎨 Heck, I’m not even a real designer. (I just play one … Continue reading 3 Graphic Design Tips To Use On Instagram in 2020→
It’s no wonder brands and influencers are interested in the latest tips on how to get more followers on Instagram in 2020. Instagram recently reached 1 billion active monthly users, with over 500 million users on … Continue reading 11 Ways to Get More Followers on Instagram in 2020→
Whether you’re promoting your latest product on Instagram or building your brand as an influencer, you’ll need some great photos to put yourself on the map. 🗺 Thankfully, it’s super easy to take professional-quality photos … Continue reading 10 iPhone Photography Tips for Professional Pics!→
Struggling to showcase your products in their best light without a professional camera setup? Great news: you don’t need a fancy DSLR to capture breath-taking product photos. In fact, you can take great product photos … Continue reading How to Take Product Photos with an iPhone→
Instagram marketers have a secret weapon at our disposal every single time we post. What is this magical awareness, traffic, and sales-boosting weapon? Hashtags! And not just any old hashtags, but top trending Instagram hashtags! … Continue reading Best 5 Instagram Hashtag Tools for Finding Popular Tags→
Let’s face it: we’re living for all the fantastic new ways you can post your best photos and videos on Instagram. From portrait, landscape, and square photo options, Instagram stories, IGTV videos, and videos in … Continue reading The Only Instagram Image Size Guide You Need in 2020→
Ready to get super strategic on Instagram? There’s plenty of behind-the-scenes Instagram planning that goes on for successful accounts to get the following and engagement that they need to keep growing. And if you’re part … Continue reading Plan Your 2020 Feed With The Ultimate Instagram Planner!→
While Pinterest success can sometimes feel elusive and Pinterest SEO might feel like a mystery, any time Pinterest tells us what we can do to improve our results, it’s worth doing, and doing well. And … Continue reading Pinterest SEO Quick Tip – How to Write Pin Titles→
Company values are an incredible way to connect with your followers on – and off! – Instagram. They are the framework behind nearly every business, guiding decisions and opening possibilities. Plus, they’re the number one … Continue reading 10 Instagram Brands That Are Living Their Company Values→
Android users rejoice! The Tailwind for Android app is here! 🎉 We asked for your wishlists, examined our brand values and requested tons of user feedback earlier this year before doubling down on the Tailwind … Continue reading Tailwind for Android is Here!→
There one minute, gone the next! ⏳ You might be wondering why you should even spend time getting familiar with your Instagram Story insights if Stories just vanish after 24 hours? Well, there’s a great … Continue reading The Instagram Story Insights That Matter→
Chances are, your blog post tells a story. Whether you’ve written about a recipe, fashion, or wellness, there’s an underlying story that your reader will connect with. At heart, your life was different before and after you encountered this topic, and your blog post can help inform a reader, sway them, or in some way change their lives, too!
Remember the days when Instagram was just a photo-sharing app? Today, 1 billion users later, Instagram has become a go-to platform for everyone to keep up with friends, favorite brands, and celebrities. Video has definitely … Continue reading Creating Videos For Instagram Has NEVER Been This Easy→
I know, I know. Pinterest is our escape, our happy place. So when you mention Pinterest and SEO (Search Engine Optimization) together, unless you’re an SEO pro, you’re probably cringing just a bit right now! … Continue reading Pinterest SEO Simplified→
If you’ve been building a brand or trying to secure sponsorships as an influencer, you may be wondering about Instagram Creator Accounts. You’re intrigued by the benefits that come with them (Shopping! 🛍 New analytics!📈) … Continue reading Instagram Creator Accounts – Should I Switch?→
The competition for attention on Instagram is fierce. From Instagram posts to Live video, Stories, and IGTV… audience attention is more fractured than viewer opinions after watching the final episode of Game of Thrones. 😳🤣🤯 … Continue reading How to Create an Instagram Strategy (That Really Works!)→
Whether you are selling on Etsy, Amazon, or your own website, having amazing lifestyle product photography can mean the difference between getting an abundance of traffic and sales from Instagram or Pinterest and nothing at … Continue reading How to Create Gorgeous Lifestyle Photography→
Are you selling products online with your Shopify store? Do you share those on Instagram and love the way it creates brand awareness and customer engagement? Would you like to turn that awareness and engagement … Continue reading How to Make Instagram Shoppable with Shopify→
With all the work you put into Instagram – creating beautiful images with inspiring captions and useful hashtags, wouldn’t it be nice if you could suddenly double the impact of that work on your marketing? … Continue reading How and Why to Post from Instagram to Pinterest→
Instagram geotags add location information to your Instagram posts, allowing people to see where your photo or video was taken. If you’re a brick-and-mortar business looking to attract local patrons, or if you’re a global … Continue reading How to Instagram Geopost Posts and Stories→
Tailwind Communities are made up of like-minded content creators who support each other and curate engaging Pinterest accounts by sharing each others content to Pinterest – right from inside Tailwind. Community Leads and Members alike … Continue reading How to Start, Grow, and Maintain an Active Tailwind Community→
People come to Pinterest actively looking for ideas to try and buy. And the best ideas come from content Creators like you – bloggers, entrepreneurs, publishers, artists, and more. To make it even easier for … Continue reading New Ways to Get Discovered on Pinterest→
This is a guest post from Aby Moore of You Baby Me Mummy. Instagram can inspire us. Its visual impact transports us to far-flung places. We can escape the rain on the school run, to feel … Continue reading How to Build an Engaged Instagram Community→
As you set your 2018 marketing goals, have you figured out where Instagram fits in? A well-defined goal on Instagram is much more than “Post something often enough that my IRL friends know I’m alive … Continue reading The Ultimate Instagram Planner Is Here!→
It wasn’t long ago that the answer to “How do I use hashtags on Pinterest?” was, “Don’t!” Pinterest told us that hashtags didn’t work the way people expected, they could be confusing, and using them … Continue reading How to Use Hashtags on Pinterest→
Want to turn your passion for all things Pinterest into a money maker, or even a full-time business? There are several legitimate ways to do so from the comfort of your own home – or … Continue reading 6 Ways to Make Money on Pinterest→
Has your Instagram engagement dropped recently? If so, you are not alone! Even some Instagram experts have noticed a huge decrease in likes and comments on their Instagram posts. And since we know it’s not … Continue reading Creating Real Instagram Engagement For Growth→
Do you want people to find your blog, read it, love it, and share it? Of course you do! Well, then, you need to be using Pinterest to promote it. But, wait! “I don’t have … Continue reading How to Use Pinterest for Your Blog→
Where would we be without our tools? No can openers or hair brushes, no WordPress or Tailwind? Lost. We’d be lost. Fact is though, as handy as can openers are, you wouldn’t use one to … Continue reading Why The Tools You Use on Pinterest Matter→
Should I be using hashtags on Pinterest? For years, the answer was a resounding, “NO!” The explanation from Pinterest being that they don’t work the way people expect, are confusing, and could actually work against … Continue reading Now You Can Use Hashtags on Pinterest!→
Timing matters when it comes to comedy, cooking, and gardening, but what about Pinterest? And why do we ask? You see, when Smart Feed took over and changed Pinterest from a “show every Pin in the … Continue reading Does it Matter When I Pin to Pinterest?→
This is a guest post from Kevin Espiritu of Supreme Strategies. I’ve got a confession that I suspect many of you might relate to. For years, I thought Pinterest was stupid. It’s probably no surprise … Continue reading Pinterest Marketing for Skeptics→
How does Pinterest work? I’m so glad you asked! Pinterest is a giant Pinboard (think old-timey cork board with push pins) for all the ideas and products people like to save. Although it is often … Continue reading How Does Pinterest Work? Pinterest 101→
It’s wedding season – hurrah! But even as you scramble to play your part in someone’s “best day ever,” in the back of your mind is that nagging thought that you should be booking even more … Continue reading How to Book More Weddings with Pinterest→
In this post, we look at the Pinterest Pins that performed best last July to help you understand what you should be Pinning this month. We analyzed all of the Pins from Tailwind members from July … Continue reading What to Pin to Pinterest in July→
As a talented Etsy maker it’s time to embrace the powerful allure that Pinterest has for your customers. We’ve all hopped on Pinterest to quickly look something up only to lose hours in a blink … Continue reading How to Promote Your Etsy Shop on Pinterest→
In our original study “How Often Should I Post to Instagram?” we discovered that accounts that increase the number of times they post to Instagram get significantly more likes and comments, more engagement per post, … Continue reading The Simple Secret to Faster Growth on Instagram→
What’s a feature account, you ask? An Instagram feature account is a grass-roots community term used by Instagrammers for accounts that are created by sourcing content using a hashtag. Successful feature accounts are carefully curated … Continue reading How to Create a Powerful Instagram Feature Account→
Do you have a problem keeping your digital assets organized to post on Instagram? Have you wondered why similar accounts have grown and your posts seem to be lacking similar engagement? This is why you … Continue reading How to Create and Use Hashtag Lists for Instagram→
How much time do you spend searching for the right hashtags for your Instagram posts and tapping them, one-by-one, into your phone screen? Smart Instagram marketers already save time by copying and pasting lists of … Continue reading How to Use Hashtag Lists in Tailwind for Instagram→
Hashtags on Instagram? Use them or bag it? That’s the question that Instagrammers face each time they post a photo on Instagram. Maybe you want to use hashtags on Instagram but you’re not sure why or … Continue reading How to Use Hashtags on Instagram→
In this post, we look at the Pinterest Pins that performed best last February to help you understand what you should be Pinning this month. We analyzed all of the Pins from Tailwind members from February … Continue reading What to Pin to Pinterest In February→
More Engagement on Instagram With Less Effort Posting to Instagram consistently can be a real headache. As we researched how bloggers and marketers are going about managing their Instagram accounts today we discovered some startling inefficiencies … Continue reading Introducing Tailwind for Instagram Scheduling & Analytics→
In this post, we look at the Pinterest Pins that performed best last January to help you understand what you should be Pinning in the New Year. We analyzed all of the Pins from Tailwind members … Continue reading What to Pin in January – Start 2017 Off Right→
It’s no secret that Pinterest is one of the biggest sources of referral traffic on the Internet. While increased traffic can help bloggers and media companies to sell more advertising, many businesses (especially e-commerce) use … Continue reading Pinterest Business Tips: Drive Awareness and Sales→
With Fall well under way, Thanksgiving imminent and Christmas just around the corner, we help guide your Pinning for the month ahead by showing you what Pins performed best last November We analyzed all of the … Continue reading What to Pin in November→
For many Tailwind members Pinterest is their largest, or second largest, source of traffic. Did you know that clicks from Pinterest often generate more dollars than clicks from Google organic search? We all know someone … Continue reading 7 Yuuuge Pinterest Tips in 7 Minutes→
How far in advance should I Pin my fall content to Pinterest? In the springtime we Repin easter eggs, in the summertime we Repin swimsuits, and in the fall we Repin everything orange-colored and pumpkin-flavored. You’d think … Continue reading What to Pin in October→
Today, we are announcing the acquisition of two early thought leaders in the Pinterest marketing space. These sites grew to serve tens of thousands of monthly visitors seeking to improve their marketing efforts on Pinterest. We’re honored … Continue reading Tailwind Acquires PinAlerts and Oh So Pinteresting Blog→
This guide surfaces the best performing Instagram posts from the Tailwind community, based on the engagement rate of the posts. By focusing on engagement rate, rather than simply volume of likes, our goal is … Continue reading Instagram’s Most Liked Photos – Updated Monthly→
This post is based on a Facebook Live event I did with my co-worker, Madison, based on different Pinterest rumors we were hearing. Watch the first 10 minutes below and the full video for free on … Continue reading 11 Pinterest Myths Debunked→
This post is based on a live video I recorded with our CEO about Instagram Marketing. Watch the first 10 minutes below and the full video for free on our education platform, Launchpad. Yes, you read … Continue reading Instagram Marketing: How to Grow Your Community→
Have you noticed anything weird with your Pinterest account lately? No descriptions? Pins that suddenly have 1,000s of repins? You’re not alone and don’t worry – there isn’t anything wrong with your account. Pinterest is … Continue reading What You Need To Know About Pinterest’s Activity Changes→
Did you know that about 80% of Pinterest’s daily traffic comes from mobile devices? With the smartphone revolution going on, it’s not a surprise that a lot of people like to use their Pinterest app on … Continue reading How to Optimize Your Pins for the Pinterest App→
Today we’re announcing a significant update to Tailwind Publisher, our pin creation and scheduling tool. Here’s what’s changing and why. After a multi-month beta period, we’re beginning to roll out Publisher 2.0 to all Tailwind … Continue reading Why We’re Overhauling Our Fastest Growing Product→
Do You Really Know What Drives Your Referral Traffic from Pinterest? There’s a good deal of confusion about what drives traffic from Pinterest to blogs and websites. An individual site will often see ebbs and flows … Continue reading How To Understand Your Traffic from Pinterest→
Getting more repins is a vital part of your Pinterest marketing strategy, as this can ensure that people are visiting your website weeks after you’ve initially pinned your content. According to one Pinterest study, 30% … Continue reading 6 Ways to Get More Repins on Pinterest→
The world of e-commerce has been ever-changing since the dawn of the internet, and right now we’re stepping into uncharted territory. Purchasing is no longer limited to e-commerce sites. You can now purchase products directly … Continue reading How to Get Buyable Pins→
Pinterest analyzed dozens of potential features to determine what makes for a great pin. Four things stood out. Download this FREE guide to learn what they were! Click the image below to download the guide to … Continue reading What Makes a Great Pin?→
Instagram has quickly become the darling of the visual marketing space. The platform, focused on sharing moments of your life as they happen, is known for it’s simple, singular focus on images. In fact, Instagram … Continue reading Instagram Analytics: The Metrics That Matter→
Update: Have a question? We have an answer. There is now a Q&A at the bottom of this post. If you have any other questions, comments, suggestions – anything – feel free to put them in … Continue reading Schedule Pins in Hootsuite with Tailwind→
If you’re wondering whether or not your brand needs to market on Pinterest, the answer is simple: Yes. Yes, you do. By not building your presence on Pinterest, you’re missing out on the opportunity to … Continue reading 4 Reasons Pinterest Marketing Is Essential→
I know, I know. Pinterest IS technically a social media platform. However, it’s a platform that’s unlike any of the other major networks. Pinterest is one part social, one part search, and two parts inspiration, … Continue reading Stop Treating Pinterest Like a Social Media Platform→
In this post, Gretchen from Retired by 40 gives us a look into why you should embrace what makes you weird and share it with the world – using Pinterest, of course. Last week, while browsing … Continue reading Pinterest Your Passion→
Instagram alone has over 300 million monthly active users. It’s visibility and popularity amongst other social media networks make it a great tool for businesses looking to grow their brand. Instagram’s video feature provides an even better … Continue reading Increase Your Brand’s Success with Instagram Video→
If you still haven’t tried Instagram marketing for your company, now is the time. There are over 300 million users on Instagram who discover various companies and their content through this app daily. Instagram is the perfect way … Continue reading How to Market on Instagram→
With the New Year come the New Year’s Resolutions. Maybe yours is going to the gym, learning a new language or even just relaxing more. Whatever your personal resolutions might be, there’s also a good … Continue reading Social Media Resolutions [INFOGRAPHIC]→
We live in an increasingly mobile world. Is your Pinterest marketing strategy ready for it? If you’re like the vast majority of human beings in 2014, you probably do a lot of browsing on your phone or tablet. … Continue reading Mobile Pinterest Marketing→
It’s that time of year again. There’s non-stop Christmas music, the threat of Santa always watching and everyone is scouring Pinterest for the perfect thing to add to their secret gift board. All of this holiday … Continue reading Pinterest Holiday Marketing: The Ultimate Guide→
One of the best things about the Chrome browser is it’s amazing catalog of extensions. Here we’ve pulled the 13 best Chrome extensions for marketers. There are some to help save you time, some to help … Continue reading 13 Best Chrome Extensions for Marketers→
For the tech-savvy entrepreneurs, Pinterest for small business owners is like a virtual social media mecca for their brand. Breaking a company down into bite-size images makes it easier for prospective customers to know who we are and … Continue reading Pinterest for Small Business: Etsy→
Over the years, one feature has been requested by our customers more than any other. Today, we’re excited to finally bring it you… You can now schedule pins with Tailwind! From the start, we knew … Continue reading Introducing Pin Scheduling from Tailwind→
What makes a pin more likely to receive click-throughs? Keep reading to learn how to optimize your pins for clicks. You created an amazing image, with an equally amazing and keyword-rich description. The pin’s been shared hundreds – if … Continue reading How To Get Click-Throughs from Pinterest→
Pinterest is all about interests – it’s literally in the name. Pinterest users collect things that are of interest to them. While a users’ “work” board and their “cat-lover” board may not seem all that … Continue reading Marketing with Pinterest’s Interests→
Every brand has a story to tell. Learn how to show off your unique tale using Pinterest. Just like a snowflake or a stereotypical child of the Millennium, your company is 100% unique. So why not … Continue reading Tell Your Company Story with Pinterest→
On October 19, Pinterest is releasing an update to their privacy policy to better incorporate the coming introduction of promoted pins. While advertising on Pinterest has been around in various forms since Pinterest first launched, the … Continue reading Promoted Pins & Pinterest’s Privacy Policy→
Like with any marketing plan, there are certain things that must be evaluated to keep a Pinterest marketing strategy strong. In this post, we’ve outline the 5 questions all Pinterest marketers should ask – but don’t. Pinterest’s … Continue reading 5 Questions Pinterest Marketers Should Ask, But Don’t→
It’s the question on even the most cavalier marketer’s mind – how do I get Pinterest followers?? While there might not be a “get rich quick” scheme for gaining quality Pinterest followers, in this post we’ve outlined a few … Continue reading How to Get Pinterest Followers→
With the arrival of Pinterest, a new player joined the competitive search engine landscape. As time passed, social-savvy journalists began noting the rising power of the plucky image-sharing website. Even so, Google has apparently been unfazed … Continue reading Battle of the Engines: Google vs. Pinterest Search→
Believe it or not, Pinterest marketing isn’t just pinning pretty pictures and hoping for the best. There’s actually a lot that goes into creating a great Pinterest page, a lot of concepts to understand. To … Continue reading A-Z: The Pinterest Marketing Dictionary→
Believe it or not, men on Pinterest do exist. To prove this point, we gathered 16 of the manliest accounts we could find. Even in 2014, many people still believe that Pinterest is a site … Continue reading It’s No Myth: Men On Pinterest Exist→
UPDATE: You can now schedule pins and repins from anywhere on the web with Tailwind. Learn more about pin scheduling. As we learned from the study conducted by Software Advice, social media scheduling is a tool a … Continue reading Benefits of Social Media Scheduling→
It’s definitely an exciting time in the world of Pinterest marketing, with the platform having 60 million plus active monthly users and growing. While there’s been a lot of talk about how online retailers are at … Continue reading How to Generate More Email Sign Ups from Pinterest→
The wait is over – sending messages on Pinterest is finally here! As any avid Pinterest user knows, sending pins on Pinterest is a staple to sharing content with friends. Well, now you can send … Continue reading Pinterest Adds Messaging Capabilities→
Business is a pretty interesting field. It’s a little bit of advertising. It’s a little bit of psychology. It’s a little bit of customer success. It’s really a little bit of everything, mixed with a whole lot of creativity. And, … Continue reading 36 of Our Favorite Business Quotes→
UPDATE: You can now schedule Pinterest Pins and repins from anywhere on the web with Tailwind. Learn more about pin scheduling. With so much pressure on marketers to be posting on multiple social media networks, … Continue reading The State of Social Media Scheduling→
Contests. Love ’em or hate ’em, these fun little competititons are sure to benefit any company, from software providers to fashion outlets. Armed with knowledge gleaned from years of contest-managing experience on Twitter and Facebook, … Continue reading The Power of Social Media Contests→
When it comes to pinning content, timing is crucial. No matter how adorable that kitten meme is, it’s not going to get any repins if nobody sees it So, when to pin? In this blog … Continue reading When to Pin to Pinterest→
Brands are flocking to Pinterest to promote their product. We would know. We are one of them. But anybody can sign up for an account, put their brand name on it, post some pretty pictures … Continue reading CPG Brands on Pinterest→
We all know Pinterest is about the pins. The pins you’re pinning, the pins you’re repinning, the pins you’re creating – Pinterest revolves around pins! That’s why it’s important to pin relevant, high quality content, but that’s not … Continue reading Pinterest Content Discovery→
Soon Pinterest pages everywhere will have a whole new look thanks to the release of Guided Search for web browsers. The past few months have been very busy for Pinterest. In April they introduced the mobile lead Guided … Continue reading Pinterest Guided Search for Web→
Pinterest announces official access for select companies to a Business Insights API. Meet Tailwind v3, now powered by the API. What does the announcement of a Pinterest Business Insights API mean for you? Faster and better product … Continue reading The Pinterest Business Insights API, Tailwind and You→
Although it might not seem like the chattiest network, figuring out how to get comments on Pinterest can be extremely valuable to your social media strategy. Below we outline a couple of the ways you … Continue reading How To Get Comments on Pinterest→
So you own a small business, and decide it’s time to delve into the ever-changing Pinterest landscape. But building a Pinterest for small business isn’t easy. So you read a few tips online, an FAQ … Continue reading 5 Unique Pinterest for Small Business Ideas→
We have a thing for color. Previously, we discussed the nature of the color blue and why it is such a popular color. Now we’re using an infographic and key points provided by Attwood Digital to … Continue reading The Meaning of Color in Marketing→
With last night’s announcement of Guided Search, Pinterest is looking to change the way we view search engines. Sounds great, but what exactly does that mean? In this post, we walk you through what Guided … Continue reading Exploring Pinterest’s Guided Search→
If there is one thing this writer enjoys more than researching blog articles and finding good Pinterest tips for all you loyal blog readers out there, it’s designing the accompanying images for our blog posts. Creating … Continue reading 5 Design Tools to Create Pinnable Images→
Sure, there are plenty of reasons Pinterest is so successful. But what do we think the biggest factor is? The Pin It button. Keep reading to find out why! As I’m sure you’ve realized, Pinterest … Continue reading Power of the Pin It Button→
In Software Advice’s recent social media study, 168 marketers 168 marketers were polled about their social media content strategy. Keep reading to find out what works – and what doesn’t work – for marketers today. Tactics … Continue reading Study: Optimizing a Social Media Content Strategy→
2013 was another great year for the rich and famous. A year chock-full of killer movies, stellar TV shows, hit songs, and serious scandal. From Bieber’s misadventures in Rio to Paula Deen’s racial slurring, 2013 was tabloid … Continue reading Lessons Learned from Social Media Scandals→
In a previous blog post, we discussed the importance of blogging and how it has drastically changed the way people absorb information. In this follow up, we would like to list some of the bonuses … Continue reading Advantages of Contributing Blog Writers→
It takes a lot to start a company. Long hours, little sleep and a ton of work – all of which is part of the job, hence the rather high failure rate. In order to … Continue reading Startup Spotlight: VentureLab→
When Malaysia Airlines flight 370’s disappearance first became public, discussion was fierce. In times past, such discussion might have taken place in town halls or behind closed doors. But this is the age of social … Continue reading Social Media Reactions to MH370→
Pinterest’s interest in their users’ interests is a big part of what makes the platform so unique. They’re learning about what users are actually interested in seeing and are kind enough to share their findings with … Continue reading Pinterest’s Interests – What Do They Mean?→
Many organizations claim that blogging is dead and buried, never to rise again. A thing of the past, displaced by social media. Others say that blogging is for individuals, not companies. But it turns out … Continue reading The Benefits of Blogging→
In an agency environment, selling a client on a new platform can be a daunting task. While your clients probably understand that Facebook and Twitter are important to their marketing plan, you want to be … Continue reading How to Sell Your Agency Clients on Pinterest→
Social media can be incredibly difficult to use as a marketing tool. Some companies and organizations expect instant sales simply from posting once a day or gaining a certain number of likes. But theres a … Continue reading 4 Social Media Tips Inspired by George Takei→
Pinterest is quickly becoming a global phenomenon. According to Media Bistro, they’ve amassed over 70 million users worldwide, with 45.6% of the users hailing from the United States. This implies that there are a total of … Continue reading Pinterest Goes Global→
Here at Tailwind we recognize the importance of color in social media marketing, especially on Pinterest. As such, an interesting trend recently caught our eye. Why is it that almost all of the top social media … Continue reading True Blue Social Media: A Logo Analysis→
If you’re reading this blog, then you’re probably familiar with Pinterest, and there’s also a good chance that some of you are pretty big fans of Vine. Vine is a mobile video making app that allows … Continue reading How to Add Vine Videos to Pinterest→
In this new age of social media marketing, many make the mistake of posting the same type of content on all of the different forms of social media platforms. In actuality, the different social media … Continue reading Choosing from Social Media Platforms→
Anyone who is a pop culture enthusiast or an avid fan of scrolling through YouTube videos has probably seen Justin Timberlake’s sketch on the Late Night with Jimmy Fallon show satirizing the overuse of hashtags. … Continue reading 5 Ways to Use Hashtags to Your Advantage→
In a world full of HootSuites and TweetDecks, social media marketers are missing out on one major opportunity – Pinterest Listening. With Pinterest driving more traffic and revenue than Twitter and Facebook, the ability to … Continue reading Why We Need a Pinterest Listening Tool→
Are you excited for the Super Bowl Sunday? We here at Tailwind, along with the millions of die-hard fans are fired up to see the Seattle Seahawks play against the Denver Broncos. But for those … Continue reading Good Eats for Super Bowl XLVIII→
An issue that we see many businesses run into when using Pinterest is trying to figure out to make it flow with the rest of their online presence and marketing efforts. If the thought of … Continue reading Your Pinterest Business Plan→