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From Messaging to Promoted Pins Changes Abound for Pinterest Marketing OSP 071

2 min read

Change is inevitable, right? There have been a lot of changes this summer when it comes to Pinterest. In this week’s episode of the podcast, I review some of the biggest changes that have happened over the summer of 2014 and how you can use the new features in your Pinterest marketing plan.

From Messaging to Promoted Pins Changes Abound for Pinterest Marketing OSP 071

In this week’s episode:

Pinterest Messaging: How to use it as a tool with clients.

Veveo videos can now be played in Pinterest: How to show some personality on Pinterest with music.

Pinterest Interests: Some users with the updated Pinterest layout cant access interests. If you have the classic layout you can still see them. Learn how to use them for keyword research and for expanding your community.

Profile images: We’re used to rectangles and squares on Pinterest but they’ve thrown a curveball our way. Profile images are now appearing as circles in the news feed. Should you update yours?

BIG changes to Pinterest analytics: The analytics that is free from pinterest has become a more refined and sophisticated tool and defiantly deserves some attention. Hear how you can use the new information with your Pinterest marketing.

Promoted Pins: Advertising has finally arrived to some Pinterest marketers.  The CPC model is easy to navigate hear just how refined and targeted you can get with promoted pins.


Upcoming event

Agents of change marketing conferenceLast year I flew from Dallas to Portland, Maine to attend the 1 day Agents of Change Conference. Why did I travel so far for a one day conference? Lot’s of reasons: the speaker lineup was amazing, it was affordable, it was only one day and it would give me an opportunity to explore a part of the country I had never been to before.

It was one of the best conferences I attended last year. Why? It was in a great location and the content was great. Best of all, since it wasn’t super huge, it was easy to get some time with the speakers. Let me tell you, it was a HUGE treat to be a part of a conversation with Michael Stelzner and Chris Brogan discussing Email marketing strategies. WOW!

I am completely honored to have been asked by conference organizer Rich Brooks, to be a speaker at this year’s conference. If you can attend, please let me know, it would be great to meet you. If you can’t make the trip to Maine a virtual ticket is available. Rich has been kind enough to offer the Oh So Pinteresting community $25 off the already very affordable price with promo code Cynthia. 

To purchase tickets to the physical conference, click here.

To purchase the digital pass, click here.

I earn a small commission on each ticket purchased through these links, thanks!


Cynthia Sanchez is a Pinterest marketing consultant and expert. Cynthia created, one of the early leaders in Pinterest education for businesses. Contact Cynthia on LinkedIn:

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