{"id":13845,"date":"2025-10-13T07:45:33","date_gmt":"2025-10-13T13:45:33","guid":{"rendered":"https:\/\/www.tailwindapp.com\/blog\/?p=13845"},"modified":"2025-10-13T07:46:04","modified_gmt":"2025-10-13T13:46:04","slug":"make-pinterest-board-private","status":"publish","type":"post","link":"https:\/\/www.tailwindapp.com\/blog\/make-pinterest-board-private","title":{"rendered":"How to Make a Pinterest Board Private or Secret (Step-by-Step Guide)"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"752\" height=\"423\" data-pin-nopin=\"true\" src=\"https:\/\/www.tailwindapp.com\/wp-content\/uploads\/2025\/10\/How-to-Make-a-Pinterest-Board-Private-or-Secret-Step-by-Step-Guide-banner.webp\" alt=\"Illustration of blurred Pinterest boards with a red lock icon overlay, representing how to make a Pinterest board private or secret step-by-step.\" class=\"wp-image-13871\" style=\"width:840px;height:auto\" srcset=\"https:\/\/www.tailwindapp.com\/wp-content\/uploads\/2025\/10\/How-to-Make-a-Pinterest-Board-Private-or-Secret-Step-by-Step-Guide-banner.webp 752w, https:\/\/www.tailwindapp.com\/wp-content\/uploads\/2025\/10\/How-to-Make-a-Pinterest-Board-Private-or-Secret-Step-by-Step-Guide-banner-300x169.webp 300w\" sizes=\"(max-width: 752px) 100vw, 752px\" \/><\/figure>\n\n\n\n<p>Pinterest is a great place to share ideas with the world \u2014 but sometimes, you may want to keep things to yourself. Whether you\u2019re planning a surprise party, saving personal inspiration, or testing out ideas for your business, making a Pinterest board private (called a <strong>Secret Board<\/strong>) is the perfect solution. In this guide, you\u2019ll learn exactly how to make a Pinterest board private or secret, how to invite collaborators, and when it\u2019s better to keep a board hidden versus public.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-is-a-secret-pinterest-board\"><strong>What Is a Secret Pinterest Board?<\/strong><\/h2>\n\n\n\n<p>A <strong>Secret Board<\/strong> is a board that only you \u2014 and anyone you invite \u2014 can see. Unlike public boards, secret ones don\u2019t appear in search results, your profile, or anyone else\u2019s feed. They\u2019re perfect for personal projects or plans you\u2019re not ready to share. Examples of when to use secret boards: planning a wedding, birthday, or baby shower; collecting gift ideas; brainstorming future projects for your blog or business; saving inspiration you\u2019d prefer to keep private.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-make-a-pinterest-board-secret\"><strong>Why Make a Pinterest Board Secret?<\/strong><\/h2>\n\n\n\n<p>There are plenty of reasons you might prefer privacy on Pinterest: <strong>Personal planning<\/strong> \u2014 keep surprises a surprise. <strong>Decluttering<\/strong> \u2014 hide older or off-brand boards without deleting them. <strong>Business use<\/strong> \u2014 test content strategies privately before going live. <strong>Collaboration<\/strong> \u2014 share a private board with teammates or friends. \ud83d\udc49 Pro tip: For businesses, secret boards can act as a content planning hub. You can save draft ideas, seasonal campaigns, or competitor research in one place before making anything public.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-make-a-pinterest-board-private-step-by-step\"><strong>How to Make a Pinterest Board Private (Step-by-Step)<\/strong><\/h2>\n\n\n\n<p>Here\u2019s how to set up or change a board to secret.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-on-desktop\"><strong>On Desktop<\/strong><\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Log into Pinterest and go to your profile. 2. Choose the board you want to make private. 3. Click the three dots (\u2026) in the top-right corner. 4. Select <strong>\u201cEdit board.\u201d<\/strong> 5. Toggle the <strong>\u201cKeep this board secret\u201d<\/strong> option on. 6. Click <strong>Done.<\/strong><strong><br><\/strong><\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-on-mobile-ios-amp-android\"><strong>On Mobile (iOS &amp; Android)<\/strong><\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Open the Pinterest app and tap your profile picture. 2. Select the board you want to make private. 3. Tap the three dots (\u2026) in the top-right. 4. Choose <strong>\u201cEdit board.\u201d<\/strong> 5. Scroll down and turn on <strong>\u201cKeep this board secret.\u201d<\/strong> 6. Save your changes. And that\u2019s it \u2014 your board is now secret! Only you (and any collaborators you add) can see it.<br><\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-create-a-new-secret-board\"><strong>How to Create a New Secret Board<\/strong><\/h2>\n\n\n\n<p>If you\u2019re starting fresh and want a board to be private from the beginning, here\u2019s how: 1. From your profile, click the <strong>\u201c+\u201d<\/strong> icon. 2. Choose <strong>\u201cBoard.\u201d<\/strong> 3. Enter a board name and description. 4. Before saving, toggle <strong>\u201cKeep this board secret\u201d<\/strong> on. 5. Save the board. Now your new board will remain private until you choose to make it public.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-invite-collaborators-to-a-secret-board\"><strong>How to Invite Collaborators to a Secret Board<\/strong><\/h2>\n\n\n\n<p>Want to plan something with friends, family, or coworkers? You can invite others to view and add Pins to your secret board. 1. Open your secret board. 2. Click the <strong>\u201c+\u201d<\/strong> next to your profile picture (on desktop) or tap <strong>\u201cInvite\u201d<\/strong> (on mobile). 3. Enter the email or Pinterest username of the person you want to invite. 4. Choose whether they can just view or also add Pins. This feature makes secret boards great for group projects, event planning, or brainstorming with a team.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-secret-vs-public-boards-which-should-you-choose\"><strong>Secret vs. Public Boards: Which Should You Choose?<\/strong><\/h2>\n\n\n\n<p><strong>Secret boards<\/strong> are private, hidden from search, and visible only to you and collaborators. <strong>Public boards<\/strong> can be found by anyone, show up in search, and contribute to your Pinterest profile growth. For personal use, secret boards are ideal. But if you\u2019re growing a business or brand, public boards are key to building visibility and traffic. \ud83d\udc49 For businesses: Instead of keeping everything secret, use<a href=\"https:\/\/www.tailwindapp.com\/pinterest-scheduling-and-publishing\"> Tailwind\u2019s Pinterest Scheduler<\/a> to plan and post your public Pins at the best times. That way, you can keep private boards for planning while still maintaining consistent public activity.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-best-practices-for-using-secret-boards\"><strong>Best Practices for Using Secret Boards<\/strong><\/h2>\n\n\n\n<p><strong>Use them as a sandbox.<\/strong> Test ideas and collect inspiration privately before going public. <strong>Stay organized.<\/strong> Just like public boards, use clear titles and descriptions so you can find things easily later. <strong>Move Pins later.<\/strong> If a board evolves into something you want to share, you can switch it from secret to public anytime. <strong>Separate personal and business.<\/strong> Keep private boards for personal projects, and public boards for brand growth.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-next-steps-smarter-pinterest-management\"><strong>Next Steps: Smarter Pinterest Management<\/strong><\/h2>\n\n\n\n<p>Secret boards are powerful for planning and privacy, but public boards drive growth. The best strategy is often to use a mix of both. Keep private boards for brainstorming, while using public boards to attract followers and traffic. To save time, use<a href=\"https:\/\/www.tailwindapp.com\/pinterest-scheduling-and-publishing\"> Tailwind\u2019s Pinterest Scheduler<\/a> for consistent posting, and check Tailwind\u2019s<a href=\"https:\/\/www.tailwindapp.com\/pinterest-marketing\/research\/2025-benchmark-study-part-1\"> Pinterest Benchmark Study<\/a> for insights into what works best today. This way, your public boards stay active while you experiment with ideas privately.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-final-thoughts\"><strong>Final Thoughts<\/strong><\/h2>\n\n\n\n<p>Knowing how to make a Pinterest board private gives you flexibility. Whether you\u2019re organizing a personal project or managing content behind the scenes for your business, secret boards give you control over what\u2019s visible. With just a few clicks, you can create a space for inspiration, collaboration, and planning \u2014 all while keeping things under wraps until you\u2019re ready to share.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-faq\"><strong>FAQ<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-can-i-make-an-existing-pinterest-board-secret\"><strong>Can I make an existing Pinterest board secret?<\/strong><\/h3>\n\n\n\n<p>Yes \u2014 just edit the board and toggle \u201cKeep this board secret\u201d on.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-can-i-change-a-secret-board-back-to-public\"><strong>Can I change a secret board back to public?<\/strong><\/h3>\n\n\n\n<p>Absolutely. You can switch the setting off anytime, and your board will become visible again.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-who-can-see-a-secret-board\"><strong>Who can see a secret board?<\/strong><\/h3>\n\n\n\n<p>Only you and any collaborators you invite. It won\u2019t appear in search or on your profile.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-do-secret-boards-affect-my-pinterest-seo\"><strong>Do secret boards affect my Pinterest SEO?<\/strong><\/h3>\n\n\n\n<p>No. Since they\u2019re hidden, they don\u2019t contribute to your profile\u2019s visibility. For growth, focus on public boards.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-can-i-schedule-pins-to-secret-boards\"><strong>Can I schedule Pins to secret boards?<\/strong><\/h3>\n\n\n\n<p>Yes, you can. Tools like<a href=\"https:\/\/www.tailwindapp.com\/pinterest-scheduling-and-publishing\"> Tailwind<\/a> allow you to schedule Pins to secret boards for easier planning.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pinterest is a great place to share ideas with the world \u2014 but sometimes, you may want to keep things to yourself. Whether you\u2019re planning a surprise party, saving personal inspiration, or testing out ideas for your business, making a Pinterest board private (called a Secret Board) is the perfect solution.<\/p>\n","protected":false},"author":134,"featured_media":13870,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_block_theme_hide_title":false,"footnotes":""},"categories":[5,4],"tags":[],"class_list":{"0":"post-13845","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-all-posts","8":"category-pinterest","10":"with-featured-image"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Make a Pinterest Board Private or Secret (Step-by-Step Guide) - Tailwind Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tailwindapp.com\/blog\/make-pinterest-board-private\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Make a Pinterest Board Private or Secret (Step-by-Step Guide)\" \/>\n<meta property=\"og:description\" content=\"Pinterest is a great place to share ideas with the world \u2014 but sometimes, you may want to keep things to yourself. 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