{"id":2508,"date":"2017-02-16T15:30:28","date_gmt":"2017-02-16T21:30:28","guid":{"rendered":"https:\/\/twprod.wpengine.com\/pinterest-lens\/"},"modified":"2024-10-12T20:55:44","modified_gmt":"2024-10-13T02:55:44","slug":"pinterest-lens","status":"publish","type":"post","link":"https:\/\/www.tailwindapp.com\/blog\/pinterest-lens","title":{"rendered":"See The World Through Pinterest Lens + Find Instant Ideas"},"content":{"rendered":"\n<p>Building on Pinterest&#8217;s Buyable&nbsp;Pins and visual search&nbsp;&#8220;<a href=\"https:\/\/blog.pinterest.com\/en\/search-outside-box-new-pinterest-visual-discovery-tools\" target=\"_blank\" rel=\"noopener noreferrer\">Pinterest developed new experimental technology<\/a> that, for the first time ever, is capable of seeing the world the way you do. Now there\u2019s a way to discover ideas without having to find the right words to describe them first. Pinterest Lens is a new way to see things in real life and bring them online.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/04\/See-the-world-through-Pinterests-Lens-blog-graphic.png\"><img decoding=\"async\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/04\/See-the-world-through-Pinterests-Lens-blog-graphic.png\" alt=\"See the world through Pinterest Lens\" class=\"wp-image-10800 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>It\u2019s called Pinterest Lens (currently in beta), and it lets you use the camera in your Pinterest app to discover ideas inspired by objects you see out in the real world.&#8221;&nbsp;Pinterest Lens is like the app Shazam where you can listen to a song and the app pulls up the title and band for you.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-a-pinterest-lens-on-the-world\">A Pinterest Lens on the World<\/h2>\n\n\n\n<p>Window shopping has never been so easy! With a camera in the Pinterest app, you&#8217;ll be able to snap a photo of shoes or a purse and Pinterest will do a visual search on their app for similar and\/or related items that you can Pin to your boards or purchase if it&#8217;s a Buyable Pin.<\/p>\n\n\n\n<p>Imagine being in the grocery store and finding a cool, in-season squash but having no idea what to do with it. You could snap a photo in Pinterest and get recipe ideas within seconds. Pretty powerful stuff!<\/p>\n\n\n\n<p>Pinterest says, &#8220;Lens works best for finding home decor ideas, things to wear and food to eat. As more and more people give it a try, and we continue making improvements to our technology, results will get even better, and the range of objects Lens recognizes will get increasingly wider.&#8221;<\/p>\n\n\n\n<p>The Pinterest Lens could be a great new tool for lifestyle bloggers and food bloggers as well as being fantastic for all pinners to find more things they love.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-instant-ideas-help-personalize-your-pinterest-feed\">Instant Ideas help personalize your Pinterest feed<\/h2>\n\n\n\n<p>When you see something that you like on Pinterest with a large while circle, tap the Pin to reveal related items that populate inline without losing your place in the stream.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/04\/InstantIdeas-EN-US-1-1.gif\"><img decoding=\"async\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/04\/InstantIdeas-EN-US-1-1.gif\" alt=\"Pinterest's Instant Ideas\" class=\"wp-image-10795 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>&#8220;The new ideas appear right inline, so it\u2019s like you\u2019re instantly reshaping your feed around whatever catches your eye, all without losing your spot. Behind the scenes, your feed will get even more personalized, delivering you the very best ideas that people are loving on Pinterest, all in real time.&#8221;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-socialpug-tweet-tweet-instant-ideas-help-personalize-your-pinterest-feed-display-tweet-instant-ideas-help-personalize-your-pinterest-feed\"><a class=\"dpsp-click-to-tweet dpsp-style-1 dpsp-click-to-tweet-cta-left\" href=\"https:\/\/x.com\/intent\/tweet?text=Instant%20Ideas%20help%20personalize%20your%20Pinterest%20feed&amp;url=https%3A%2F%2Fwww.tailwindapp.com%2Fblog%2Fpinterest-lens\">\n\t\t<span class=\"dpsp-click-to-tweet-content\">\n\t\tInstant Ideas help personalize your Pinterest feed\t<\/span>\n\n\t<span class=\"dpsp-click-to-tweet-footer\">\n\t\t<span class=\"dpsp-click-to-tweet-cta\">\n\t\t<span>Click to Tweet<\/span>\t\t<i class=\"dpsp-network-btn dpsp-twitter\">\n\t\t<span class=\"dpsp-network-icon\">\n\t\t\t<span class=\"dpsp-network-icon-inner\">\n\t\t\t\t<svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" viewBox=\"0 0 32 28\"><path d=\"M25.2,1.5h4.9l-10.7,12.3,12.6,16.7h-9.9l-7.7-10.1-8.8,10.1H.6l11.5-13.1L0,1.5h10.1l7,9.2L25.2,1.5ZM23.5,27.5h2.7L8.6,4.3h-2.9l17.8,23.2Z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t<\/span>\n\t\t<\/i>\n\t\t<\/span>\n\t\t<\/span>\n\n<\/a>\n<\/h2>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-one-click-purchases-with-shop-the-look\">One-click purchases with Shop the Look<\/h2>\n\n\n\n<p>In my opinion, Buyable Pins and Shop the Look are even easier than one-click Amazon purchases. With an easy, one-time set up you can shop through your Pinterest Pins with ease.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/04\/BRANDPROD-260-STL-kt-01-2_0.gif\"><img decoding=\"async\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/04\/BRANDPROD-260-STL-kt-01-2_0.gif\" alt=\"Shop the Look on Pinterest\" class=\"wp-image-10801 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><a href=\"https:\/\/tailwindapp.com\/blog\/how-to-get-buyable-pins\/\" target=\"_blank\" rel=\"noopener noreferrer\">Buyable Pins<\/a> are pins that allow users to purchase a product within the Pinterest platform. All they have to do is tap the blue buy it button at the top of the right hand corner and fill in their credit card information, and the product is purchased like any other e-commerce site.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.pinterest.com\/discover\/article\/4883274339666901867\/\" target=\"_blank\" rel=\"noopener noreferrer\">Shop the Look<\/a> takes Buyable Pins to the next level. When you see a blue circle&nbsp;on a Pinterest Pin, click to find the items and even purchase them. It&#8217;s also a great way to see how people have created outfits or designed rooms with the same or similar items.<\/p>\n\n\n\n<p><em>Instant Ideas and Shop the Look are available now on iOS and Pinterest Lens is rolling out to iOS and Android over the next few months.<\/em><\/p>\n\n\n<a class=\"dpsp-click-to-tweet dpsp-style-1 dpsp-click-to-tweet-cta-left\" href=\"https:\/\/x.com\/intent\/tweet?text=Learn%20about%20Pinterest%27s%20new%20Lens%20%2B%20Instant%20Ideas%20features%21%20%23pinterestupdate&amp;url=https%3A%2F%2Fwww.tailwindapp.com%2Fblog%2Fpinterest-lens\">\n\t\t<span class=\"dpsp-click-to-tweet-content\">\n\t\tLearn about Pinterest's new Lens + Instant Ideas features!\t<\/span>\n\n\t<span class=\"dpsp-click-to-tweet-footer\">\n\t\t<span class=\"dpsp-click-to-tweet-cta\">\n\t\t<span>Click to Tweet<\/span>\t\t<i class=\"dpsp-network-btn dpsp-twitter\">\n\t\t<span class=\"dpsp-network-icon\">\n\t\t\t<span class=\"dpsp-network-icon-inner\">\n\t\t\t\t<svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" viewBox=\"0 0 32 28\"><path d=\"M25.2,1.5h4.9l-10.7,12.3,12.6,16.7h-9.9l-7.7-10.1-8.8,10.1H.6l11.5-13.1L0,1.5h10.1l7,9.2L25.2,1.5ZM23.5,27.5h2.7L8.6,4.3h-2.9l17.8,23.2Z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t<\/span>\n\t\t<\/i>\n\t\t<\/span>\n\t\t<\/span>\n\n<\/a>\n\n\n\n\n<p>What do you think of these new Pinterest updates? We love the innovation and that Pinterest is always on the cutting edge.<\/p>\n\n\n\n<p><strong>Make sure you don&#8217;t miss important updates from the Tailwind Blog. <\/strong><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Building on Pinterest&#8217;s Buyable&nbsp;Pins and visual search&nbsp;&#8220;Pinterest developed new experimental technology that, for the first time ever, is capable of seeing the world the way you do. Now there\u2019s a way to discover ideas without having to find the right words to describe them first. Pinterest Lens is a new way to see things in &hellip;<\/p>\n","protected":false},"author":125,"featured_media":2512,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_block_theme_hide_title":false,"footnotes":""},"categories":[4],"tags":[10],"class_list":{"0":"post-2508","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-pinterest","8":"tag-pinterest-tools-features","10":"with-featured-image"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>See The World Through Pinterest Lens + Find Instant Ideas - Tailwind Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tailwindapp.com\/blog\/pinterest-lens\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"See The World Through Pinterest Lens + Find Instant Ideas\" \/>\n<meta property=\"og:description\" content=\"Building on Pinterest&#8217;s Buyable&nbsp;Pins and visual search&nbsp;&#8220;Pinterest developed new experimental technology that, for the first time ever, is capable of seeing the world the way you do. 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