{"id":5184,"date":"2020-01-02T00:16:37","date_gmt":"2020-01-02T06:16:37","guid":{"rendered":"https:\/\/twprod.wpengine.com\/plan-your-instagram-feed-with-the-ultimate-instagram-planner\/"},"modified":"2024-10-03T13:59:37","modified_gmt":"2024-10-03T19:59:37","slug":"plan-your-instagram-feed-with-the-ultimate-instagram-planner","status":"publish","type":"post","link":"https:\/\/www.tailwindapp.com\/blog\/plan-your-instagram-feed-with-the-ultimate-instagram-planner","title":{"rendered":"Plan Your 2020 Feed With The Ultimate Instagram Planner!"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img decoding=\"async\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/04\/blog-post-header-no-text-6-steps-to-create-a-perfectly-branded-instagram-bio-4.png\" alt=\"Ultimate Instagram Planner 2020 on blue background\" class=\"wp-image-18586 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/figure>\n\n\n\n<p><strong>Ready to get super strategic on Instagram?<\/strong> There\u2019s plenty of behind-the-scenes <a href=\"https:\/\/www.tailwindapp.com\/instagram\/instagram-planner\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Instagram planning (opens in a new tab)\">Instagram planning<\/a> that goes on for successful accounts to get the following and engagement that they need to keep growing. And if you\u2019re part of the majority of Instagrammers uncertain about which kind of goals and aesthetic you should have, when to post, and how to keep track of your progress &#8211; <em>we\u2019ve got you covered!<\/em><\/p>\n\n\n\n<p><strong>The new year is here, and it\u2019s time to start planning your approach to all things Instagram content in 2020!<\/strong><\/p>\n\n\n\n<figure><iframe data-src=\"https:\/\/giphy.com\/embed\/RNQx5JNkki2qYao1bD\" width=\"480\" height=\"270\" frameborder=\"0\" class=\"giphy-embed lazyload\" allowfullscreen=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" data-load-mode=\"1\"><\/iframe><\/figure>\n\n\n\n<p><a href=\"https:\/\/giphy.com\/gifs\/nbc-red-nose-day-hollywood-game-night-RNQx5JNkki2qYao1bD\" target=\"_blank\" rel=\"noreferrer noopener\">via GIPHY<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-here-s-some-quick-tips-on-how-to-start-that-2020-plan\"><strong><em>Here\u2019s some quick tips on how to start that 2020 plan:<\/em><\/strong><\/h3>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-tip-1-get-clarity-on-your-ultimate-goal-for-instagram-before-diving-in\"><strong>Tip #1: Get clarity on your ultimate goal for Instagram before diving in<\/strong><\/h2>\n\n\n\n<p><strong>In order to hit your goals this year, let\u2019s start by getting super clear on them.<\/strong><\/p>\n\n\n\n<p>Great Instagram goals include how you\u2019re going to design your feed to stand out and fit your brand, how you\u2019re going to build community, what kind of engagement you want, and how you\u2019re going to meet your audiences\u2019 needs.&nbsp;<\/p>\n\n\n\n<p>If you want some more specific inspiration on goal-setting, <a href=\"https:\/\/tailwindapp.com\/blog\/create-post-easily-schedule-videos-to-instagram\">this post right here has a section called \u2018Instagram Content Checklist\u2019<\/a>, where you\u2019ll find ways to nail down your exact content goals and how to attract the right audience.<\/p>\n\n\n\n<p><strong>This ultimate Instagram goal that you set will be your guiding light as you plan out your year, so write it out!<\/strong><strong>&nbsp;<\/strong><\/p>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right\"><div class=\"wp-block-media-text__content\">\n<p><em>Tailwind\u2019s brand new Ultimate Instagram Planner will give you space to not only define your ultimate goal, but help you figure <\/em><strong><em>how<\/em><\/strong><em> you\u2019re going to hit it, and then how to be accountable every single month. <\/em><strong><a href=\"https:\/\/learn.tailwindapp.com\/instagram-planner-2020\/?utm_source=blog&amp;utm_medium=cta&amp;utm_campaign=instagram-planner-2020&amp;utm_content=in-text-cta\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Download it now (opens in a new tab)\">Download it now<\/a>! <\/strong><\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/04\/instagram-planner-mockup-2-1.png\" alt=\"\" class=\"wp-image-18552 size-full lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-tip-2-commit-to-consistency\"><strong>Tip #2: Commit to Consistency<\/strong><\/h2>\n\n\n\n<p>Decide how often you\u2019re going to post to each of these three \u2013 your Instagram feed, Instagram Stories, and IGTV. And then of course, stick to it.   Hint: It doesn\u2019t have to be every day &#8211; the IG gods won\u2019t smite you for not posting every single day like clockwork, but <strong><em>what\u2019s important is deciding on a schedule and sticking to it.<\/em><\/strong><\/p>\n\n\n\n<p><strong>But if it\u2019s possible, try to post daily to greatly increase your Instagram footprint over time.<\/strong> We actually gathered up over 100,000 Instagram posts and made <a href=\"https:\/\/tailwindapp.com\/blog\/how-often-should-i-post-to-instagram-at-least-once-per-day\">a case study on how often to post to Instagram. (Read about it here.)<\/a><\/p>\n\n\n\n<p>And in that case study, we saw a significant boost in both following <em>and<\/em> engagement over a three month time period. This can\u2019t help but lead us to the conclusion that <strong>Instagram is rewarding people for posting more, and probably not incentivizing people to use it less.<\/strong><\/p>\n\n\n\n<p>Posting daily can start to make it tough to come up with brand new post ideas \u2013 but you can take the pressure off with all the post ideas in our free <a href=\"https:\/\/learn.tailwindapp.com\/instagram-planner-2020\/?utm_source=blog&amp;utm_medium=cta&amp;utm_campaign=instagram-planner-2020&amp;utm_content=in-text-cta\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"2020 Ultimate Instagram Planner (opens in a new tab)\">2020 Ultimate Instagram Planner<\/a>! <\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-tip-3-make-any-big-decisions-about-branding-and-themes-now-so-you-don-t-have-to-switch-things-up-in-the-middle-of-the-year\"><strong>Tip #3: Make any big decisions about branding and themes now, so you don\u2019t have to switch things up in the middle of the year<\/strong><\/h2>\n\n\n\n<p>Your audience craves new, beautiful content, and feeds with strong brand identity with defined aesthetics really bump up that appeal. In addition to how your feed looks, a brand identity encompasses the way you say things, what you talk about, and <em>why<\/em> you talk about it.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-we-ve-gathered-up-a-few-important-ways-to-design-your-brand-really-well\"><strong>We\u2019ve gathered up a few important ways to design your brand really well:<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-craft-your-personal-instagram-theme\"><strong>Craft your personal Instagram theme:<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Literally breathe new life into your feed by checking out tons of<a href=\"https:\/\/tailwindapp.com\/blog\/instagram-theme-ideas-2019\"> theme inspiration in one of my most favorite Tailwind blog posts ever!<\/a>\u00a0<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/04\/Screen-Shot-2020-01-08-at-2.38.35-PM-1.png\" alt=\"\" class=\"wp-image-18556 lazyload\" style=\"width:391px;height:416px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/figure>\n<\/div>\n\n\n<h4 class=\"wp-block-heading\" id=\"h-nbsp-rock-your-grid\">&nbsp;<strong>Rock your grid:<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Once you decide on a theme, it\u2019s time to tie it all together. <a href=\"https:\/\/tailwindapp.com\/blog\/how-to-plan-your-instagram-feed-to-rock-the-grid\">Learn how to plan your Instagram theme and think like an editor right here.<\/a>\u00a0<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-slay-your-stories\"><strong>Slay your Stories:<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Stories are quick and naturally quick to produce, but that doesn\u2019t mean some strategy and ideas wouldn\u2019t do you good here. <a href=\"https:\/\/tailwindapp.com\/blog\/new-instagram-story-effects-are-here-and-theyre-seriously-cool\">This post shows you countless new features and effects for Stories, and even how to post video GIF reactions.<\/a>\u00a0<\/li>\n<\/ul>\n\n\n\n<p>All of these play major roles in building brand trust &#8211; not to mention, branding can be loads of fun, so don\u2019t skip out on this part!&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-tip-4-sharpen-your-networking-skills\"><strong>Tip #4: Sharpen Your Networking Skills<\/strong><\/h2>\n\n\n\n<p>Networking has the potential to open you up to new audience, have access to more content, and create some sweet collaborations and partnerships.<\/p>\n\n\n\n<p>In addition to reaching out more to make more connections and really building your community, something that will really maximize those efforts is getting extremely clear on your brand values.&nbsp;<\/p>\n\n\n\n<p><strong>When you get clear on your brand values, you attract like-minded brands and customers that can really further your mission.&nbsp;<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/tailwindapp.com\/blog\/brand-values-on-instagram\">See exactly how to define your values on Instagram, check out our very own brand values as an example right here<\/a>.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-tip-5-keep-your-content-evolving-by-learning-something-new\"><strong>Tip #5 Keep Your Content Evolving By Learning Something New<\/strong><\/h2>\n\n\n\n<p>Whether it\u2019s IGTV, posting on Stories more, or creating new designs for your feed, keep your content fresh and engaging by growing your skills. Your audience will grow with you, and you could even reach more audience members!<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-some-new-learning-material-to-ultimately-grow-that-audience\"><strong>Some new learning material to ultimately grow that audience:<\/strong><\/h4>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-don-t-trip-the-algorithm\"><strong>Don\u2019t trip the algorithm:<\/strong><\/h4>\n\n\n\n<p>Keep in touch with the new algorithm updates going on, and don\u2019t fall for the myths. P.S. &#8211; Using <a href=\"https:\/\/www.tailwindapp.com\/instagram-scheduling-and-publishing\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram scheduling tools<\/a> like Tailwind for your feed not only help saves you tons of time and keep you pumping out consistent content, but it won\u2019t trip the algorithm. (Learn more here.) <a href=\"https:\/\/tailwindapp.com\/blog\/auto-post-to-instagram-with-tailwind\">Approved IG Partner<\/a><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-the-fastest-way-to-find-the-best-hashtags\"><strong>The fastest way to find the best hashtags:<\/strong><\/h4>\n\n\n\n<p>What even makes it a great hashtag, and how do you research new ones? Find out right here. <a href=\"https:\/\/tailwindapp.com\/blog\/instagram-hashtag-research-find-great-hashtags-fast\">Instagram hashtag research<\/a><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-put-multiple-links-in-your-instagram-bio\"><strong>Put multiple links in your Instagram bio<\/strong>:<\/h4>\n\n\n\n<p>Instead of having to constantly update your \u2018link in bio\u2019 every time you make a new piece of content, use Tailwind\u2019s free Smart.bio to link out multiple things with just one bio link. <a href=\"https:\/\/tailwindapp.com\/blog\/free-link-in-bio-tool\">Smart.bio<\/a>&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-plan-out-your-whole-2020-with-one-crazy-useful-download\"><strong>Plan out your whole 2020 with one, crazy useful download<\/strong><\/h3>\n\n\n\n<p><em>The 2020 Ultimate Instagram Planner is a treasure trove of free post ideas and an Instagram learning plan all in one! As you progress through each month, you\u2019ll be receiving resources that will help you build key skills like all those mentioned above, AND other core Instagram skills like coordinating your posting with worldwide events and specific monthly reflections that keep you accountable.&nbsp;<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/04\/instagram-planner-months-no-transparency-1.gif\" alt=\"\" class=\"wp-image-18554 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-does-it-work\"><strong>How does it work?<\/strong><\/h2>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-this-free-planner-download-walks-you-through-all-the-steps-focused-around-turning-you-into-an-instagram-expert-by-the-end-of-2020\"><strong>This free planner download walks you through all the steps focused around turning you into an Instagram expert by the end of 2020:<\/strong><\/h4>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Strategically layout your top goal + objectives on how to achieve that goal.\u00a0<\/strong><\/li>\n\n\n\n<li><strong>Work through the monthly themes with action items to build your core Instagram skills.\u00a0<\/strong><\/li>\n\n\n\n<li><strong>Tips, quotes, hashtag ideas based on monthly events, and inspiration reinforce the skillset-building.\u00a0<\/strong><\/li>\n\n\n\n<li><strong>Record your progress to reflect on key learnings and trends that keep you accountable and constantly improving.\u00a0<\/strong><\/li>\n<\/ol>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-instagram-may-be-an-enigma-with-constantly-shifting-features-algorithm-updates-and-user-behavior-but-you-can-absolutely-stay-on-top-of-it-with-the-strategy-that-we-ve-laid-out-in-our-new-free-planner-nbsp\"><strong>Instagram may be an enigma with constantly shifting features, algorithm updates, and user behavior, but you can <\/strong><strong><em>absolutely<\/em><\/strong><strong> stay on top of it with the strategy that we\u2019ve laid out in our new free planner!&nbsp;<\/strong><\/h4>\n\n\n\n<p>The best part is, you have all the tools you need to go out and tackle your Instagram strategy in 2020 So get out there and be the Instagram Slayer that we all know you are!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-pin-me-for-later\">Pin Me For Later  :<\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" data-pin-description=\"Plan Your 2020 Feed With the Ultimate Instagram Planner! Find out which Instagram goals and aesthetic you should have, when to post, and how to keep track of your Instagram progress by planning out your 2020. #InstagramTips #InstagramTrends #InstagramMarketing\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/04\/pinterest-1-6-steps-to-create-a-perfectly-branded-instagram-bio-4-200x300.png\" alt=\"\" class=\"wp-image-18591 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 200px; --smush-placeholder-aspect-ratio: 200\/300;\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Ready to get super strategic on Instagram? There\u2019s plenty of behind-the-scenes Instagram planning that goes on for successful accounts to get the following and engagement that they need to keep growing. And if you\u2019re part of the majority of Instagrammers uncertain about which kind of goals and aesthetic you should have, when to post, and &hellip;<\/p>\n","protected":false},"author":20,"featured_media":5190,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_block_theme_hide_title":false,"footnotes":""},"categories":[24,34],"tags":[45,60],"class_list":{"0":"post-5184","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-instagram","8":"category-member-resources","9":"tag-instagram-apps","10":"tag-instagram-feed","12":"with-featured-image"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Plan Your 2020 Feed With The Ultimate Instagram Planner! - Tailwind Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tailwindapp.com\/blog\/plan-your-instagram-feed-with-the-ultimate-instagram-planner\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Plan Your 2020 Feed With The Ultimate Instagram Planner!\" \/>\n<meta property=\"og:description\" content=\"Ready to get super strategic on Instagram? There\u2019s plenty of behind-the-scenes Instagram planning that goes on for successful accounts to get the following and engagement that they need to keep growing. 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