{"id":5818,"date":"2020-04-22T16:00:00","date_gmt":"2020-04-22T22:00:00","guid":{"rendered":"https:\/\/twprod.wpengine.com\/food-delivery-gift-card-stickers-instagram\/"},"modified":"2025-05-25T10:57:08","modified_gmt":"2025-05-25T16:57:08","slug":"food-delivery-gift-card-stickers-instagram","status":"publish","type":"post","link":"https:\/\/www.tailwindapp.com\/blog\/food-delivery-gift-card-stickers-instagram","title":{"rendered":"Food Delivery + Gift Card Stickers on Instagram (How-To + Tips!)"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/05\/New-Food-Delivery-Gift-Card-Stickers-Header.png\" alt=\"new food delivery &amp; gift card stickers on Instagram\" class=\"wp-image-19687 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><a href=\"https:\/\/about.instagram.com\/blog\/announcements\/how-to-support-small-businesses-during-covid-19\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Instagram (opens in a new tab)\">Instagram<\/a> just released a new feature to make it easier for small businesses to weather closures and stay-at-home restrictions &#8211; food delivery &amp; gift card stickers!<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:57%\">\n<p>Whether you&#8217;re a small business looking for ways to keep income steady right now, or just want to promote a business you love on social media (it tastes good AND feels good!), these <a rel=\"noreferrer noopener\" aria-label=\"Instagram Stories (opens in a new tab)\" href=\"https:\/\/tailwindapp.com\/blog\/instagram-stories-growth-sales-engagement\/\" target=\"_blank\">Instagram Stories<\/a> stickers could be your answer. <\/p>\n\n\n\n<p>Below, we&#8217;re explaining each sticker and how to use them. <\/p>\n\n\n\n<p>Plus we&#8217;ve sprinkled in helpful tips to get the most out of food delivery &amp; gift card stickers on Instagram!<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:43%\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/05\/Image-from-iOS-8-576x1024.png\" alt=\"food delivery &amp; gift card stickers on Instagram are a new addition at the top of the custom stickers menu in Instagram Stories\" class=\"wp-image-19661 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 576px; --smush-placeholder-aspect-ratio: 576\/1024;\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-who-can-use-instagram-food-delivery-amp-gift-card-stickers\">Who Can Use Instagram Food Delivery &amp; Gift Card Stickers?<\/h3>\n\n\n\n<p><strong>Instagram <a href=\"https:\/\/tailwindapp.com\/blog\/how-to-create-an-instagram-business-account-and-why-youd-want-to\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Business accounts (opens in a new tab)\">Business accounts<\/a> and <a href=\"https:\/\/tailwindapp.com\/blog\/instagram-creator-accounts-should-i-switch\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Creator accounts (opens in a new tab)\">Creator accounts<\/a> in the US and Canada<\/strong> can access this Instagram feature. <strong>A global rollout is planned in the next few weeks<\/strong>, so just hang tight if you don&#8217;t see it quite yet!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-use-the-instagram-food-delivery-sticker-nbsp\"><strong>How to Use the Instagram Food Delivery Sticker&nbsp;<\/strong><\/h2>\n\n\n\n<p>Setting up and using the Instagram delivery sticker is simple &#8211; it works just like the other Instagram custom stickers! When your followers tap it, they&#8217;ll be taken to a website to complete their order.<\/p>\n\n\n\n<p> Here&#8217;s what to do:<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:57%\">\n<ul class=\"wp-block-list\">\n<li><strong>Choose an appetizing food pic<\/strong> from your camera roll  <br><\/li>\n\n\n\n<li><strong>Upload your photo<\/strong> to Instagram Stories<br><\/li>\n\n\n\n<li>Tap the Sticker icon and select <strong>&#8221; Food Orders&#8221;<\/strong><br><\/li>\n\n\n\n<li><strong>Choose your delivery partner<\/strong> site (common choices are Postmates, UberEats, and DoorDash)<br><\/li>\n\n\n\n<li><strong>Publish your Story!<\/strong><\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:43%\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/05\/Image-from-iOS-7-576x1024.png\" alt=\"Melissa demonstrates what an Instagram delivery sticker looks like - it contains an order button and the delivery partner you've chosen to make placing an order for Instagram and food delivery even easier\" class=\"wp-image-19660 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 576px; --smush-placeholder-aspect-ratio: 576\/1024;\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-tailwind-tip-instagram-and-food-delivery-work-best-with-the-right-delivery-service\"><strong>Tailwind Tip: Instagram and Food Delivery Work Best with the Right Delivery Service!<\/strong><\/h3>\n\n\n\n<p>An important thing to keep in mind when setting up your delivery sticker is choosing the <strong>right delivery service for your area<\/strong>. For the most opportunity, take a quick spin through the available delivery service options and double-check which deliver in the widest range around your business or zip code!<\/p>\n\n\n\n<p>This is especially true in rural areas and small towns (for example, food and drink delivery is only available during certain days and times in my town when Postmates are in the area. DoorDash isn&#8217;t available, and UberEats &#8211; forget about it!)<\/p>\n\n\n\n<p>Here&#8217;s what you should do:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Do some recon on <strong>which services most restaurants in your area partner with<\/strong><\/li>\n\n\n\n<li>Look into the<strong> key times and days that delivery services are most busy <\/strong>in your area &#8211; this could influence when you <a aria-label=\"post stickers in stories (opens in a new tab)\" href=\"https:\/\/tailwindapp.com\/blog\/new-instagram-story-effects-are-here-and-theyre-seriously-cool\/\" target=\"_blank\" rel=\"noreferrer noopener\">post stickers in <\/a><a aria-label=\"post stickers in stories (opens in a new tab)\" href=\"https:\/\/tailwindapp.com\/blog\/new-instagram-story-effects-are-here-and-theyre-seriously-cool\/\" target=\"_blank\" rel=\"noreferrer noopener\">S<\/a><a aria-label=\"post stickers in stories (opens in a new tab)\" href=\"https:\/\/tailwindapp.com\/blog\/new-instagram-story-effects-are-here-and-theyre-seriously-cool\/\" target=\"_blank\" rel=\"noreferrer noopener\">tories<\/a>!<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-use-the-instagram-gift-card-sticker\"><strong>How to Use the Instagram Gift Card Sticker<\/strong><\/h2>\n\n\n\n<p>Setting up the Instagram gift card system takes a little legwork on the back end, but once you have it live, it&#8217;s easy to operate and add with Instagram stickers! Here&#8217;s how:<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/05\/IMG_0811-473x1024.png\" alt=\"how to share a gift card on instagram - you'll need to partner with one of four vendors to set up your Instagram gift card. Kabbage, Raise, Yiftee and Square can all integrate with Instagram gift card stickers.\" class=\"wp-image-19663 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 473px; --smush-placeholder-aspect-ratio: 473\/1024;\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<ul class=\"wp-block-list\">\n<li><strong>Set up your gift card partner link<\/strong> with <a aria-label=\" Kabbage (opens in a new tab)\" href=\"https:\/\/www.kabbage.com\/helpsmallbusiness\" target=\"_blank\" rel=\"noreferrer noopener\">Kabbage<\/a>, <a aria-label=\"Raise (opens in a new tab)\" href=\"https:\/\/www.raise.com\/how-it-works\" target=\"_blank\" rel=\"noreferrer noopener\">Raise<\/a>, <a aria-label=\"Yiftee (opens in a new tab)\" href=\"https:\/\/yiftee.com\/tag\/egift-cards\/\" target=\"_blank\" rel=\"noreferrer noopener\">Yiftee<\/a>, or <a aria-label=\"Square (opens in a new tab)\" href=\"https:\/\/squareup.com\/us\/en\/l\/egift-cards\" target=\"_blank\" rel=\"noreferrer noopener\">Square<\/a>.<br><\/li>\n\n\n\n<li><strong>Open Your Stories<\/strong> and select your backdrop photo or video<br><\/li>\n\n\n\n<li>Tap the Sticker button to add stickers and <strong>select &#8220;Gift Cards&#8221;<\/strong><br><\/li>\n\n\n\n<li>Select your <strong>gift card partner and enter your partner link<\/strong><br><\/li>\n\n\n\n<li><strong>Publish your Story!<\/strong><\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-tailwind-tip-ask-your-followers-to-share-the-instagram-card-sticker\">Tailwind Tip: Ask Your Followers to Share the Instagram Card Sticker<\/h3>\n\n\n\n<p>For more reach and sales of business gift cards, shares and shoutouts are crucial to spread the word! You may have to share your partner link with them so they can figure out how to send a gift card on Instagram to their Stories or ask them to direct those who are curious to your Instagram profile.<\/p>\n\n\n\n<p>Some ideas to get engagement and more Instagram card shares:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ask other<strong> business owners and influencers in your niche<\/strong> to cross-promote<\/li>\n\n\n\n<li>Ask your <strong>followers to share gift cards<\/strong> and shout outs<\/li>\n\n\n\n<li>Check with <strong>local Chambers of Commerce and visitors boards <\/strong>to find out if they&#8217;d be willing to share<\/li>\n\n\n\n<li><strong>Host a gift card giveaway or <a aria-label=\"Instagram contest (opens in a new tab)\" href=\"https:\/\/tailwindapp.com\/blog\/instagram-contest-ideas-that-will-grow-your-followers-70-faster\/\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram contest<\/a> <\/strong>to get more eyes on your Instagram card opportunity!<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-add-delivery-gift-cards-and-fundraiser-buttons-to-your-instagram-profile\"><strong>Add Delivery, Gift Cards, and Fundraiser Buttons to Your Instagram Profile<\/strong><\/h2>\n\n\n\n<p>You can also add food delivery &amp; gift card Action buttons directly to your Instagram profile.<\/p>\n\n\n\n<p>Like call, email and booking action buttons, you can add an Action button that appears right under your <a href=\"https:\/\/tailwindapp.com\/blog\/instagram-bio-ideas-how-to-write-bio\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Instagram bio (opens in a new tab)\">Instagram bio<\/a>. By tapping it, your followers are taken to the linked website to buy a gift card, order food for delivery.. or they can donate to a fundraiser!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-pin-me-for-later\">Pin Me For Later  :<\/h3>\n\n\n\n<figure class=\"wp-block-image size-medium\"><img decoding=\"async\" data-pin-description=\"Instagram just rolled out food delivery &amp; gift card stickers. Here you'll find all the details on how to use the new feature and amp up your IG sales. #instagramgiftcard #instagramstickers\" data-pin-title=\"Food Delivery + Gift Card Stickers on Instagram (How-To + Tips!)\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/05\/pinterest-3-Instagram_Food_Delivery-200x300.png\" alt=\"Instagram just rolled out food delivery &amp; gift card stickers. Here you'll find all the details on how to use the new feature and amp up your IG sales. \" class=\"wp-image-20027 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 200px; --smush-placeholder-aspect-ratio: 200\/300;\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Learn how to use Instagram&#8217;s new food delivery and gift card stickers to promote your small business and increase sales. Find out who can use this feature and how to effectively utilize it for the best results. Plus, get tips on choosing the right delivery service and promoting your gift cards on social media. Don&#8217;t miss out on this valuable tool for your business!<\/p>\n","protected":false},"author":70,"featured_media":5824,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_block_theme_hide_title":false,"footnotes":""},"categories":[18,24],"tags":[35,28,39],"class_list":{"0":"post-5818","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-ecommerce","8":"category-instagram","9":"tag-instagram-stories","10":"tag-instagram-tools-features","11":"tag-selling-on-instagram","13":"with-featured-image"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Food Delivery + Gift Card Stickers on Instagram (How-To + Tips!) - Tailwind Blog<\/title>\n<meta name=\"description\" content=\"Discover how to use Instagram&#039;s new food delivery and gift card stickers to promote your small business during closures and stay-at-home restrictions. Plus, get tips for choosing the right delivery services and promoting your stickers for maximum impact. Learn more here!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tailwindapp.com\/blog\/food-delivery-gift-card-stickers-instagram\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Food Delivery + Gift Card Stickers on Instagram (How-To + Tips!)\" \/>\n<meta property=\"og:description\" content=\"Discover how to use Instagram&#039;s new food delivery and gift card stickers to promote your small business during closures and stay-at-home restrictions. Plus, get tips for choosing the right delivery services and promoting your stickers for maximum impact. 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