{"id":7252,"date":"2021-05-07T16:31:02","date_gmt":"2021-05-07T22:31:02","guid":{"rendered":"https:\/\/twprod.wpengine.com\/instagram-anti-bullying\/"},"modified":"2025-08-28T12:07:22","modified_gmt":"2025-08-28T18:07:22","slug":"instagram-anti-bullying","status":"publish","type":"post","link":"https:\/\/www.tailwindapp.com\/blog\/instagram-anti-bullying","title":{"rendered":"Why Instagram&#8217;s New Anti-Bullying Filter is So Important"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/05\/anti-bullying-filters-blog-post-header-no-text.jpg\"><img decoding=\"async\" data-pin-nopin=\"true\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/05\/anti-bullying-filters-blog-post-header-no-text.jpg\" alt=\"Screenshots of Instagrm DM settings for hidden words and hidden messages for antibullying on blue background\" class=\"wp-image-23501 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-wide\"\/>\n\n\n\n<p><em>Just a note: <strong>This post contains real accounts of bullying<\/strong>, such as body-shaming, sexual harassment, and suicide. If you or someone you know is the victim of bullying, please seek help and additional resources at <a rel=\"noreferrer noopener\" href=\"https:\/\/www.cybersmile.org\/advice-help\/category\/who-to-call\" target=\"_blank\">CyberSmile<\/a>, <a rel=\"noreferrer noopener\" href=\"https:\/\/www.stopbullying.gov\/resources\/get-help-now\" target=\"_blank\">StopBullying<\/a>, or <a rel=\"noreferrer noopener\" href=\"https:\/\/www.pacer.org\/bullying\/info\/cyberbullying\/\" target=\"_blank\">Pacer&#8217;s National Bullying Prevention Center<\/a>.<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-wide\"\/>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Having recognition and impact (and big social followings) is what many people strive for, but at what cost is it worth it?&nbsp;<\/p>\n\n\n\n<p>While having a large social media following has its perks, you may not realize the extent of harassment and bullying you might be subject to as your account grows.&nbsp;<\/p>\n\n\n\n<p>And, it could negatively affect your mental health.&nbsp;<\/p>\n\n\n\n<p>That\u2019s not to scare you off of social media forever. After all, influencers, brands, and activists keep showing up to connect, educate, and help people feel less alone.<\/p>\n\n\n\n<p>In fact, I&#8217;ve experienced this myself \u2014 and people on our team at Tailwind have.<\/p>\n\n\n\n<p>When I became a young mom at age twenty-two and couldn\u2019t afford childcare, I started a blog to create some income and make sense of the craziness in my life. Overall, the experience was positive until I got divorced and became a single woman on Instagram.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>As I continued to show up by sharing blurbs of my life and putting my feelings into words, I began experiencing the harassment many social media personalities have shared about.<\/p>\n\n\n\n<p>What had been a safe, creative outlet suddenly became a hotbed of aggressive DMs from men. <\/p>\n\n\n\n<p>After posting about my divorce, I began regularly receiving NSFW pictures, I&#8217;ve been asked inappropriate personal questions, and\u2014 bottom line \u2014 I&#8217;ve been harassed.<\/p>\n\n\n\n<p>Even though I blocked each account, it seemed every day more would pop up, and at times I&#8217;d spiral and <strong>blame myself for the harassment<\/strong>.<\/p>\n\n\n\n<p>It\u2019s emotionally and mentally exhausting to be constantly accessible to others at the expense of your vulnerability, and maybe even your career.<\/p>\n\n\n\n<p>My experiences have led me to take long breaks from social media to regroup, which definitely didn\u2019t help my engagement. <\/p>\n\n\n\n<p>Even so, I know what I\u2019ve experienced is minimal compared to many others.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CIRUX65ll_X\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"13\" style=\" background:#FFF; 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font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\"> View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/CIRUX65ll_X\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">A post shared by Sarah Nicole Landry (@thebirdspapaya)<\/a><\/p><\/div><\/blockquote> <script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n<\/div>\n<\/div>\n\n\n\n<p>When asking questions about cyberbullying experience for this article, one employee at Tailwind shared that she received DMs from an overwhelming amount of people telling her to \u201ckill herself.\u201d after portrayal in media.<\/p>\n\n\n\n<p>&nbsp;And she was repeatedly bullied and called terrible names after some fans mistakenly linked her to a publicized love triangle, even though she wasn\u2019t involved. It was a case of wrong place, wrong time &#8211; and she bore the brunt of it.<\/p>\n\n\n\n<p>Because desire to be in the public eye is considered optional,&nbsp; the amount of harassment Creators receive online has been considered an unfortunate disadvantage of a privileged lifestyle&#8230; until recently.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-instagram-s-new-dm-filter-to-combat-bullying\">Instagram\u2019s New DM Filter to Combat Bullying<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>In the past, Instagram allowed users to disable messages from unknown accounts and filter\/automatically block specific words and phrases in the comments. <\/p>\n\n\n\n<p>Still, there wasn\u2019t an option to filter DMs because of their <a rel=\"noreferrer noopener\" href=\"https:\/\/about.instagram.com\/blog\/announcements\/an-update-on-our-work-to-tackle-abuse-on-instagram\" target=\"_blank\">privacy rules<\/a>, despite most harassment taking place there.<\/p>\n\n\n\n<p>&nbsp;And for accounts that receive their income from subscribers and their audience, turning off DMs isn\u2019t an option. That essentially made sifting through awful and degrading messages part of the job.&nbsp;<\/p>\n\n\n\n<p>Can you even imagine what a mental toll that takes?<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<blockquote class=\"twitter-tweet\"><p lang=\"en\" dir=\"ltr\">exactly. i\u2019ve been bullied, discredited, attacked &amp; made fun of every day of my life since i was 12. how could people expect that to not take a mental toll on someone? <a href=\"https:\/\/t.co\/HuimczkOBf\">https:\/\/t.co\/HuimczkOBf<\/a><\/p>\u2014 madison beer (@madisonbeer) <a href=\"https:\/\/twitter.com\/madisonbeer\/status\/1390010871116533761?ref_src=twsrc%5Etfw\">May 5, 2021<\/a><\/blockquote> <script async=\"\" src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div>\n<\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cLike text messages, DMs are private conversations where messages go to you personally. <\/p>\n\n\n\n<p>That means we rely on in-app reports and don\u2019t proactively look for hate speech or bullying in DMs the same way that we do in comments or posts.\u201d &#8211; <a href=\"https:\/\/www.telegraph.co.uk\/news\/2021\/04\/30\/acting-end-abuse-social-media\/\">Telegraph<\/a><\/p>\n<\/blockquote>\n\n\n\n<p>This has caused brands and individuals to be subjected to abusive and hateful harassment every single day. Nearly every influencer and celebrity has posted a glimpse of the harassment and hate they receive in their inbox, and it\u2019s truly astounding.&nbsp;<\/p>\n\n\n\n<p>No one should have to deal with that, especially when they\u2019re just trying to do a job and pave their own way by following their dream.<\/p>\n\n\n\n<p>But now, that\u2019s changing, as <strong>Instagram is the first platform that allows you to filter private messages from unknown accounts through individually pre-set words, phrases, and emojis<\/strong>.&nbsp;<\/p>\n\n\n\n<p>You just have to tweak the filter settings in the new <strong>Hidden Words<\/strong> tab under <strong>Settings<\/strong>.&nbsp;<\/p>\n\n\n\n<p>This change allows Instagram to uphold its <a href=\"https:\/\/about.instagram.com\/blog\/announcements\/introducing-new-tools-to-protect-our-community-from-abuse\">privacy settings<\/a> while keeping you safe from harmful and abusive comments.<\/p>\n\n\n\n<p>Curious how to enable these settings and make your Instagram experience mentally and emotionally safer? Read on, and I\u2019ll go over what these changes mean and how to implement them!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-dm-filters-make-instagram-a-safer-place\">How DM Filters Make Instagram a Safer Place<\/h2>\n\n\n\n<p>Instagram has been working with leading <a href=\"https:\/\/about.instagram.com\/blog\/announcements\/introducing-new-tools-to-protect-our-community-from-abuse\" target=\"_blank\" rel=\"noreferrer noopener\">anti-discrimination and anti-bullying organizations<\/a> to protect users from harassment. Together they&#8217;ve made a setlist of words, phrases, and emojis you can enable to block harassment before it even reaches your eyes.<\/p>\n\n\n\n<p><a href=\"https:\/\/about.instagram.com\/blog\/announcements\/introducing-new-tools-to-protect-our-community-from-abuse\" target=\"_blank\" rel=\"noreferrer noopener\">Brands and Influencers noted <\/a>that private DMs are where they receive the most hate. These proactive actions to balance privacy settings with protection will revolutionarily combat harassment by allowing users to communicate with their followers more healthily and safely.<\/p>\n\n\n\n<p>Once the filters are in place, if you get a message containing one of the flagged indicators, it&#8217;ll be sent to a separate <strong>Hidden Requests<\/strong> folder where the content will be blurred unless you tap to uncover it.&nbsp;<\/p>\n\n\n\n<p>Then you\u2019ll be given the option to either reply, delete, or report it to Instagram for further action.&nbsp;<\/p>\n\n\n\n<p>This much-needed feature will allow your account to act as a filter giving you both safety and privacy from those wishing to disrupt your inner peace.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-filter-offensive-comments-and-dms\">How to Filter Offensive Comments and DMs<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/05\/173791480_285662696564347_3423443342827924099_n.png\"><img decoding=\"async\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/05\/173791480_285662696564347_3423443342827924099_n.png\" alt=\"\" class=\"wp-image-23498 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><\/figure>\n\n\n\n<p>This new feature will roll out to accounts worldwide over the next few weeks, so make sure to update your app so you can use the filters for both comments and DMs in these 4 easy steps.<\/p>\n\n\n\n<p><a href=\"https:\/\/about.instagram.com\/blog\/announcements\/introducing-new-tools-to-protect-our-community-from-abuse\"><\/a><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Step 1: Go to your account and click the three horizontal lines button in the top right corner.<\/li>\n\n\n\n<li>Step 2: Press <strong>Settings<\/strong><\/li>\n\n\n\n<li>Step 3: Click <strong>Privacy<\/strong><\/li>\n\n\n\n<li>Step 4: Choose <strong>Hidden Words<\/strong>, which will give the option to hide comments and messages with the filters of your choice.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-additional-new-safety-measures\">Additional New Safety Measures<\/h2>\n\n\n\n<p>In the past, if you reported a comment or DM, the account would be prohibited from sending DMs for a set amount of time. If the harassment continued, the account would get disabled, allowing a single person to harass someone multiple times and even create many separate accounts before they were banned.<\/p>\n\n\n\n<p>To be more proactive in protecting their users, Instagram will now automatically disable accounts that were created to send abusive messages and block preemptive accounts an individual may create to combat repeated harassment.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-conclusion-hope-moving-forward\">Conclusion \u2014 Hope Moving Forward<\/h2>\n\n\n\n<p>\u201cWe understand the impact that abusive content &#8211; whether it&#8217;s racist, sexist, homophobic, or any other kind of abuse &#8211; can have on people. Nobody should have to experience that.\u201d &#8211; <a href=\"https:\/\/about.instagram.com\/blog\/announcements\/introducing-new-tools-to-protect-our-community-from-abuse\">Instagram<\/a><\/p>\n\n\n\n<p>While Instagram is a beautiful app to create, educate, and inspire, these new tools should significantly limit the amount of hate and discrimination accounts encounter.&nbsp;<\/p>\n\n\n\n<p>This feature is the first of its kind, and a huge step toward Instagram becoming a safer space for creators, activists, brands, and individuals.&nbsp;<\/p>\n\n\n\n<p>Remember, don\u2019t stop shining your light no matter what someone says to you. You are special and wonderful just the way you are. \u2728<\/p>\n\n\n\n<figure class=\"wp-block-image size-medium\"><a href=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/05\/best-design-tools-pinterest-2-1.jpg\"><img decoding=\"async\" data-pin-description=\"To protect individuals and accounts from hateful messages, Instagram is rolling out a new filter to hide abusive DMs. Learn how the filter works here!\" data-pin-title=\"Protecting Yourself from Harassment on Instagram\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/05\/best-design-tools-pinterest-2-1-200x300.jpg\" alt=\"To protect individuals and accounts from hateful messages, Instagram is rolling out a new filter to hide abusive DMs. Learn how the filter works here!\" class=\"wp-image-23506 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 200px; --smush-placeholder-aspect-ratio: 200\/300;\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Discover the hidden toll of gaining fame and followers on social media. From harassment to mental health impacts, learn how Instagram&#8217;s new DM filter is making the platform safer for creators and individuals alike. Take control of your online space with this step-by-step guide to filtering offensive comments and DMs.<\/p>\n","protected":false},"author":76,"featured_media":7256,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_block_theme_hide_title":false,"footnotes":""},"categories":[24],"tags":[65,28,11],"class_list":{"0":"post-7252","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-instagram","8":"tag-instagram-news-updates","9":"tag-instagram-tools-features","10":"tag-social-media-privacy-security","12":"with-featured-image"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Why Instagram&#039;s New Anti-Bullying Filter is So Important - Tailwind Blog<\/title>\n<meta name=\"description\" content=\"Discover the hidden toll of gaining fame and followers on social media. 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