{"id":7698,"date":"2021-07-29T17:28:48","date_gmt":"2021-07-29T23:28:48","guid":{"rendered":"https:\/\/twprod.wpengine.com\/what-youre-missing-if-youre-not-using-social-audio\/"},"modified":"2024-12-15T21:33:42","modified_gmt":"2024-12-16T03:33:42","slug":"what-youre-missing-if-youre-not-using-social-audio","status":"publish","type":"post","link":"https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio","title":{"rendered":"What You&#8217;re Missing if You&#8217;re Not Using Social Audio"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/05\/796x430-ramon-ray.jpeg\"><img decoding=\"async\" data-pin-nopin=\"1\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/05\/796x430-ramon-ray.jpeg\" alt=\"\" class=\"wp-image-24287 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/a><figcaption class=\"wp-element-caption\"><em>Photo courtesy of Ramon Ray<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n<p>It&#8217;s easy to pick Ramon Ray&#8217;s energizing voice out of the crowd. Even if you can&#8217;t see his face, you can hear the smile in his voice, and you can&#8217;t help but feel motivated just by listening to a few lines delivered in his enthusiastic and empathetic tone.<\/p>\n\n\n\n<p>That&#8217;s Ramon&#8217;s bread and butter, by the way. He&#8217;s an immensely popular motivational speaker who works with businesses large and small to inspire and educate on growing a business. Well, and an author. And an influencer. And an event producer. It kind of makes sense why his popular blog is called <a rel=\"noreferrer noopener\" href=\"https:\/\/smarthustle.com\/\" target=\"_blank\">Smart Hustle<\/a>.<\/p>\n\n\n\n<p>But, our pal Ramon happens to be an expert on social audio (think: Clubhouse). And he joined us on Marketing Unleashed to make a case for why you should be thinking about this latest trend in marketing!<\/p>\n\n\n\n<p>In this episode, we discuss:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Why you should think about investing in social audio<\/li>\n\n\n\n<li>how to find the right spaces and make your mark<\/li>\n\n\n\n<li>how social audio can help your business<\/li>\n<\/ul>\n\n\n\n<p>And so much more!<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"h-watch-the-full-episode-here\">Watch the <a href=\"https:\/\/fb.watch\/72sZinoHhJ\/\" target=\"_blank\" rel=\"noreferrer noopener\">full episode<\/a> here!<\/h2>\n\n\n\n<style>\n\u00a0\u00a0#drip-ef-106595985 { font: .875rem\/1.5rem sans-serif; width: 100%; }\n\u00a0\u00a0#drip-ef-106595985 h3 { font-size: 1.125rem; margin: 0 0 .375rem; }\n\u00a0\u00a0#drip-ef-106595985 > div { margin-bottom: .75rem; }\n\u00a0\u00a0#drip-ef-106595985 fieldset { border: none; margin: 0; padding: 0; }\n\u00a0\u00a0#drip-ef-106595985 legend { margin: 0; padding: 0; }\n\u00a0\u00a0#drip-ef-106595985 input[type=\"email\"],\n\u00a0\u00a0#drip-ef-106595985 input[type=\"number\"],\n\u00a0\u00a0#drip-ef-106595985 input[type=\"tel\"],\n\u00a0\u00a0#drip-ef-106595985 input[type=\"text\"] { margin: 0; padding: .375rem .5625rem; width: 100%; }\n\u00a0\u00a0#drip-ef-106595985 input[type=\"checkbox\"],\n\u00a0\u00a0#drip-ef-106595985 input[type=\"radio\"] { margin: .1875rem .1875rem 0 0; padding: 0; }\n\u00a0\u00a0#drip-ef-106595985 input[type=\"submit\"] { margin: 0; padding: .375rem .5625rem; }\n<\/style><form action=\"https:\/\/www.getdrip.com\/forms\/106595985\/submissions\" method=\"post\" data-drip-embedded-form=\"106595985\" id=\"drip-ef-106595985\">\n&nbsp;&nbsp;<div data-drip-attribute=\"description\"><strong>Never miss a show!<\/strong><br>\n<br>\nGet show announcements and reminders.<\/div>&nbsp;&nbsp;<div>\n&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<label for=\"drip-email\">Email Address<\/label><br>\n&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<input type=\"email\" id=\"drip-email\" name=\"fields[email]\" value=\"\">\n&nbsp;&nbsp;<\/div>&nbsp;&nbsp;<div>\n&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<input type=\"hidden\" name=\"fields[eu_consent]\" id=\"drip-eu-consent-denied\" value=\"denied\">\n&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<input type=\"checkbox\" name=\"fields[eu_consent]\" id=\"drip-eu-consent\" value=\"granted\">\n&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<label for=\"drip-eu-consent\">Tailwind uses the information you provide to us to contact you about our relevant content, products, and services. See our <a href=\"https:\/\/www.tailwindapp.com\/about\/privacy\">Privacy Policy.<\/a> to learn more.<\/label>\n&nbsp;&nbsp;<\/div>&nbsp;&nbsp;<input type=\"hidden\" name=\"fields[eu_consent_message]\" value=\"\">&nbsp;&nbsp;<div style=\"display: none;\" aria-hidden=\"true\">\n&nbsp;&nbsp;&nbsp;&nbsp;<label for=\"website\">Website<\/label><br>\n&nbsp;&nbsp;&nbsp;&nbsp;<input type=\"text\" id=\"website\" name=\"website\" tabindex=\"-1\" autocomplete=\"false\" value=\"\">\n&nbsp;&nbsp;<\/div>\n&nbsp;&nbsp;&nbsp;&nbsp;<input type=\"hidden\" name=\"tags[]\" id=\"tags_\" value=\"fblive\" tabindex=\"-1\">&nbsp;&nbsp;<div>\n&nbsp;&nbsp;&nbsp;&nbsp;<input type=\"submit\" value=\"Remind me\" data-drip-attribute=\"sign-up-button\">\n&nbsp;&nbsp;<\/div>\n<\/form>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-on-why-you-should-be-testing-out-social-audio\">On Why You Should Be Testing Out Social Audio&#8230;<\/h3>\n\n\n\n<p>&#8220;One. It&#8217;s new. So first-mover advantage, we don&#8217;t know where it&#8217;s going to go. Imagine in five to seven or three to four years. It blossoms wouldn&#8217;t you want to be one of the leading people in your space leveraging the power of audio? <\/p>\n\n\n\n<p>Point number two, I must say it sounds weird, but for many people getting ready with their hair and makeup and et cetera, it&#8217;s a minor pain, you know, my wife and daughters and others, even me, you put a shirt on, so that may sound silly, but social audio breaks through all of that, am I right?<\/p>\n\n\n\n<p>And then I think point 3 is that those who are having platforms of video, which is powerful, blogging, which is powerful. I just think social audio, it&#8217;s <em>real-time<\/em>. So when the proverbial Elon Musk of your industry is talking, oftentimes you DM that dude or that gal on Instagram (at least that&#8217;s how it works on Clubhouse), they&#8217;re ready to do some engagement with you.&#8221;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-on-networking-with-social-audio\">On Networking with Social Audio&#8230;<\/h3>\n\n\n\n<p>&#8220;Doing this on YouTube or doing this on these big mature platforms, it&#8217;s hard. How can anybody get to the big dogs of the day who&#8217;ve been there for years? <\/p>\n\n\n\n<p>But Clubhouse is so new, you know, they&#8217;re doing their little club. Only 30 people are there &#8211; they see you. You don&#8217;t know that they have a million followers on Pinterest. So that&#8217;s the way I see it. That&#8217;s the power I see is that for the small brands, it doesn&#8217;t mean it&#8217;s not everybody, but for the small brand that, that intellectual property attorney, if they find that right audio room where every day they&#8217;re speaking about immigration law, and you&#8217;re there, you&#8217;re going to be seen. Much more than you would on a bigger platform that&#8217;s mature, that already has millions on it.&#8221;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-on-how-to-get-your-foot-in-the-door-on-social-audio\">On How to Get Your Foot in the Door on Social Audio&#8230;<\/h3>\n\n\n\n<p>&#8220;Find small rooms on clubhouse or Twitter spaces or whatever, the social audit, maybe smaller rooms. Don&#8217;t look for the rooms of 10,000 people with Grant Cardone and everybody else. People go to those, but you&#8217;ll just be too drowned out. <\/p>\n\n\n\n<p>Go to the room, with 50 people, 75 people. And start to show up on a regular basis. I promise you, after the 10th time, 20th time, you&#8217;ll hear people like, hey, Jennifer&#8217;s here again. Marty&#8217;s here again. Good to see you.<\/p>\n\n\n\n<p>They&#8217;ll have connected with you. And then that&#8217;s where you start adding value.&#8221;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<iframe width=\"560\" height=\"315\" data-src=\"https:\/\/www.youtube.com\/embed\/1lHztCu2GYY\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" data-load-mode=\"1\"><\/iframe>\n\n\n\n<figure class=\"wp-block-image size-medium\"><a href=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/05\/social-audio-pinterest-3.jpg\"><img decoding=\"async\" data-pin-description=\"Ramon Ray walks you through the unique advantages of social audio spaces and how to leverage them in this episode of Marketing Unleashed!\" data-pin-title=\"How to Use Social Audio for Marketing\" data-src=\"https:\/\/twprod.wpengine.com\/wp-content\/uploads\/2023\/05\/social-audio-pinterest-3-200x300.jpg\" alt=\"Ramon Ray walks you through the unique advantages of social audio spaces and how to leverage them in this episode of Marketing Unleashed!\" class=\"wp-image-24289 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 200px; --smush-placeholder-aspect-ratio: 200\/300;\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s easy to pick Ramon Ray&#8217;s energizing voice out of the crowd. Even if you can&#8217;t see his face, you can hear the smile in his voice, and you can&#8217;t help but feel motivated just by listening to a few lines delivered in his enthusiastic and empathetic tone. That&#8217;s Ramon&#8217;s bread and butter, by the &hellip;<\/p>\n","protected":false},"author":71,"featured_media":7701,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_block_theme_hide_title":false,"footnotes":""},"categories":[16],"tags":[107,108,73],"class_list":{"0":"post-7698","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-marketing","8":"tag-audio-marketing","9":"tag-clubhouse","10":"tag-content-planning","12":"with-featured-image"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What You&#039;re Missing if You&#039;re Not Using Social Audio - Tailwind Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What You&#039;re Missing if You&#039;re Not Using Social Audio\" \/>\n<meta property=\"og:description\" content=\"It&#8217;s easy to pick Ramon Ray&#8217;s energizing voice out of the crowd. Even if you can&#8217;t see his face, you can hear the smile in his voice, and you can&#8217;t help but feel motivated just by listening to a few lines delivered in his enthusiastic and empathetic tone. That&#8217;s Ramon&#8217;s bread and butter, by the &hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio\" \/>\n<meta property=\"og:site_name\" content=\"Tailwind Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Tailwind\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-29T23:28:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-16T03:33:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.tailwindapp.com\/wp-content\/uploads\/2023\/05\/social-audio-Blog-graphic.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kristie Hill\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@TailwindApp\" \/>\n<meta name=\"twitter:site\" content=\"@TailwindApp\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kristie Hill\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/what-youre-missing-if-youre-not-using-social-audio#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/what-youre-missing-if-youre-not-using-social-audio\"},\"author\":{\"name\":\"Kristie Hill\",\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/#\\\/schema\\\/person\\\/4915bf2165a9190007fba454d7a6baa9\"},\"headline\":\"What You&#8217;re Missing if You&#8217;re Not Using Social Audio\",\"datePublished\":\"2021-07-29T23:28:48+00:00\",\"dateModified\":\"2024-12-16T03:33:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/what-youre-missing-if-youre-not-using-social-audio\"},\"wordCount\":716,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/what-youre-missing-if-youre-not-using-social-audio#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.tailwindapp.com\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/social-audio-Blog-graphic.jpg\",\"keywords\":[\"Audio Marketing\",\"Clubhouse\",\"Content Planning\"],\"articleSection\":[\"Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/what-youre-missing-if-youre-not-using-social-audio#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/what-youre-missing-if-youre-not-using-social-audio\",\"url\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/what-youre-missing-if-youre-not-using-social-audio\",\"name\":\"What You're Missing if You're Not Using Social Audio - Tailwind Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/what-youre-missing-if-youre-not-using-social-audio#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/what-youre-missing-if-youre-not-using-social-audio#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.tailwindapp.com\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/social-audio-Blog-graphic.jpg\",\"datePublished\":\"2021-07-29T23:28:48+00:00\",\"dateModified\":\"2024-12-16T03:33:42+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/what-youre-missing-if-youre-not-using-social-audio#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/what-youre-missing-if-youre-not-using-social-audio\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/what-youre-missing-if-youre-not-using-social-audio#primaryimage\",\"url\":\"https:\\\/\\\/www.tailwindapp.com\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/social-audio-Blog-graphic.jpg\",\"contentUrl\":\"https:\\\/\\\/www.tailwindapp.com\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/social-audio-Blog-graphic.jpg\",\"width\":1200,\"height\":630,\"caption\":\"A promotional graphic for a Facebook Live recap titled \\\"What You're Missing if You're Not Using Social Audio,\\\" featuring a woman and two men in video call frames on a blue background, highlights Pinterest marketing. Tailwind logo is in the corner.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/what-youre-missing-if-youre-not-using-social-audio#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What You&#8217;re Missing if You&#8217;re Not Using Social Audio\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/\",\"name\":\"Tailwind Blog\",\"description\":\"Pinterest marketing info for small businesses\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/#organization\",\"name\":\"Tailwind\",\"url\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.tailwindapp.com\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/cropped-Logo-Symbol-App-Color.jpeg\",\"contentUrl\":\"https:\\\/\\\/www.tailwindapp.com\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/cropped-Logo-Symbol-App-Color.jpeg\",\"width\":512,\"height\":512,\"caption\":\"Tailwind\"},\"image\":{\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Tailwind\\\/\",\"https:\\\/\\\/x.com\\\/TailwindApp\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/#\\\/schema\\\/person\\\/4915bf2165a9190007fba454d7a6baa9\",\"name\":\"Kristie Hill\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/17619f26b5768e8377f3bf670b7a2eb025e03fa75cb3e2b1bda8e4231ab5f2ec?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/17619f26b5768e8377f3bf670b7a2eb025e03fa75cb3e2b1bda8e4231ab5f2ec?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/17619f26b5768e8377f3bf670b7a2eb025e03fa75cb3e2b1bda8e4231ab5f2ec?s=96&d=mm&r=g\",\"caption\":\"Kristie Hill\"},\"description\":\"Kristie is a content marketing strategist and Pinterest sleuth.\",\"url\":\"https:\\\/\\\/www.tailwindapp.com\\\/blog\\\/author\\\/kristiehill\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"What You're Missing if You're Not Using Social Audio - Tailwind Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio","og_locale":"en_US","og_type":"article","og_title":"What You're Missing if You're Not Using Social Audio","og_description":"It&#8217;s easy to pick Ramon Ray&#8217;s energizing voice out of the crowd. Even if you can&#8217;t see his face, you can hear the smile in his voice, and you can&#8217;t help but feel motivated just by listening to a few lines delivered in his enthusiastic and empathetic tone. That&#8217;s Ramon&#8217;s bread and butter, by the &hellip;","og_url":"https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio","og_site_name":"Tailwind Blog","article_publisher":"https:\/\/www.facebook.com\/Tailwind\/","article_published_time":"2021-07-29T23:28:48+00:00","article_modified_time":"2024-12-16T03:33:42+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/www.tailwindapp.com\/wp-content\/uploads\/2023\/05\/social-audio-Blog-graphic.jpg","type":"image\/jpeg"}],"author":"Kristie Hill","twitter_card":"summary_large_image","twitter_creator":"@TailwindApp","twitter_site":"@TailwindApp","twitter_misc":{"Written by":"Kristie Hill","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio#article","isPartOf":{"@id":"https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio"},"author":{"name":"Kristie Hill","@id":"https:\/\/www.tailwindapp.com\/blog\/#\/schema\/person\/4915bf2165a9190007fba454d7a6baa9"},"headline":"What You&#8217;re Missing if You&#8217;re Not Using Social Audio","datePublished":"2021-07-29T23:28:48+00:00","dateModified":"2024-12-16T03:33:42+00:00","mainEntityOfPage":{"@id":"https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio"},"wordCount":716,"commentCount":0,"publisher":{"@id":"https:\/\/www.tailwindapp.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio#primaryimage"},"thumbnailUrl":"https:\/\/www.tailwindapp.com\/wp-content\/uploads\/2023\/05\/social-audio-Blog-graphic.jpg","keywords":["Audio Marketing","Clubhouse","Content Planning"],"articleSection":["Marketing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio","url":"https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio","name":"What You're Missing if You're Not Using Social Audio - Tailwind Blog","isPartOf":{"@id":"https:\/\/www.tailwindapp.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio#primaryimage"},"image":{"@id":"https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio#primaryimage"},"thumbnailUrl":"https:\/\/www.tailwindapp.com\/wp-content\/uploads\/2023\/05\/social-audio-Blog-graphic.jpg","datePublished":"2021-07-29T23:28:48+00:00","dateModified":"2024-12-16T03:33:42+00:00","breadcrumb":{"@id":"https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio#primaryimage","url":"https:\/\/www.tailwindapp.com\/wp-content\/uploads\/2023\/05\/social-audio-Blog-graphic.jpg","contentUrl":"https:\/\/www.tailwindapp.com\/wp-content\/uploads\/2023\/05\/social-audio-Blog-graphic.jpg","width":1200,"height":630,"caption":"A promotional graphic for a Facebook Live recap titled \"What You're Missing if You're Not Using Social Audio,\" featuring a woman and two men in video call frames on a blue background, highlights Pinterest marketing. Tailwind logo is in the corner."},{"@type":"BreadcrumbList","@id":"https:\/\/www.tailwindapp.com\/blog\/what-youre-missing-if-youre-not-using-social-audio#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.tailwindapp.com\/blog\/"},{"@type":"ListItem","position":2,"name":"What You&#8217;re Missing if You&#8217;re Not Using Social Audio"}]},{"@type":"WebSite","@id":"https:\/\/www.tailwindapp.com\/blog\/#website","url":"https:\/\/www.tailwindapp.com\/blog\/","name":"Tailwind Blog","description":"Pinterest marketing info for small businesses","publisher":{"@id":"https:\/\/www.tailwindapp.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.tailwindapp.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.tailwindapp.com\/blog\/#organization","name":"Tailwind","url":"https:\/\/www.tailwindapp.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.tailwindapp.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.tailwindapp.com\/wp-content\/uploads\/2023\/04\/cropped-Logo-Symbol-App-Color.jpeg","contentUrl":"https:\/\/www.tailwindapp.com\/wp-content\/uploads\/2023\/04\/cropped-Logo-Symbol-App-Color.jpeg","width":512,"height":512,"caption":"Tailwind"},"image":{"@id":"https:\/\/www.tailwindapp.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Tailwind\/","https:\/\/x.com\/TailwindApp"]},{"@type":"Person","@id":"https:\/\/www.tailwindapp.com\/blog\/#\/schema\/person\/4915bf2165a9190007fba454d7a6baa9","name":"Kristie Hill","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/17619f26b5768e8377f3bf670b7a2eb025e03fa75cb3e2b1bda8e4231ab5f2ec?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/17619f26b5768e8377f3bf670b7a2eb025e03fa75cb3e2b1bda8e4231ab5f2ec?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/17619f26b5768e8377f3bf670b7a2eb025e03fa75cb3e2b1bda8e4231ab5f2ec?s=96&d=mm&r=g","caption":"Kristie Hill"},"description":"Kristie is a content marketing strategist and Pinterest sleuth.","url":"https:\/\/www.tailwindapp.com\/blog\/author\/kristiehill"}]}},"_links":{"self":[{"href":"https:\/\/www.tailwindapp.com\/blog\/wp-json\/wp\/v2\/posts\/7698","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tailwindapp.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tailwindapp.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tailwindapp.com\/blog\/wp-json\/wp\/v2\/users\/71"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tailwindapp.com\/blog\/wp-json\/wp\/v2\/comments?post=7698"}],"version-history":[{"count":0,"href":"https:\/\/www.tailwindapp.com\/blog\/wp-json\/wp\/v2\/posts\/7698\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.tailwindapp.com\/blog\/wp-json\/wp\/v2\/media\/7701"}],"wp:attachment":[{"href":"https:\/\/www.tailwindapp.com\/blog\/wp-json\/wp\/v2\/media?parent=7698"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tailwindapp.com\/blog\/wp-json\/wp\/v2\/categories?post=7698"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tailwindapp.com\/blog\/wp-json\/wp\/v2\/tags?post=7698"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}