We all know Pinterest is about the pins. The pins you’re pinning, the pins you’re repinning, the pins you’re creating – Pinterest revolves around pins! That’s why it’s important to pin relevant, high quality content, but that’s not always the easiest task. To help your content discovery process, we’ve outlined a few of the ways you can easily find the perfect content for your audience.
First and foremost, you must pin content from those you follow. Not only does this help bolster relations between you and your audience, if you’re following the right users it will be great content as well. A good place to start finding great users to follow is to find out if your favorite blogs have a Pinterest account. It’s also useful to look to those users who are following you. While their entire profile might not be relevant to your brand, because they are following you there’s a good chance they’ll have a board that fits your content needs.
As you might already know, Google alerts are a great way to have content related to your brand delivered directly to your inbox. Once you have a list of topics you would like to follow, getting set up is easy. Simply go to google.com/alerts, fill in your options, and watch the great content start to roll in.
As we’ve mentioned in the past, Pinterest is pushing themselves forward as a search engine rather than a traditional social media platform. So why not take advantage of their aspirations and search for some content to pin? Not only is it a great way to find content to pin, you can also find great pinners to follow.
Curating your own content allows you to share your personal insights and helps drive traffic back to your site. However, before you start creating content to pin to Pinterest it’s important to understand what content is performing on Pinterest. So how do you do that? Just check out what content is performing on Pinterest with help from analytics. Once you have a strong understanding just make sure not to pin your stuff too much.
[sc:signup-form]
Turbo Pins were over 300x more likely to go viral as other creator Pins Over…
The Tailwind MCP Server allows AI assistants to manage Pinterest accounts securely by translating natural…
An effective ecommerce Pinterest strategy for boosting Valentine's Day sales involves starting campaign planning in…
Pinterest sees over 200 million Valentine's Day pins shared annually, making it essential to use…
To engage Pinterest users, start pinning for Valentine's Day in December. This timing matches when…
With Valentine's Day spending projected to reach $30.2 billion in 2025, strategic planning on Pinterest…