Pinterest

What Makes a Great Pin?

Pinterest analyzed dozens of potential features to determine what makes for a great pin. Four things stood out.

Download this FREE guide to learn what they were!

Click the image below to download the guide to making great pins:

Danny Maloney

Daniel Maloney is the CEO and Co-founder of Tailwind — your new Marketing team, helping you create social media designs, schedule posts, and optimize across Instagram, Facebook, and Pinterest with one easy-to-use social media management tool. A veteran of the internet industry, Danny previously led New Initiatives at Google Maps / Local and YouTube, served as General Manager of AOL Video, and founded other companies in the fields of e-commerce and visual discovery prior to Tailwind. He's passionate about business strategy, entrepreneurship, and growth!

Recent Posts

Pinterest Hashtags vs Keywords in 2025: What Actually Drives Discovery (and When to Use Each)

Keywords—not hashtags—drive Pinterest ranking in 2025. Hashtags can still help occasional topical discovery, but they…

2 months ago

Optimize Pinterest Pin Descriptions & Titles in 2025: A Practical, Testable Framework

Pinterest is a visual search engine. Your title and description are the clearest text signals…

2 months ago

The Psychology Behind Pinterest’s Seasonal Search — Why Timing Starts Months Early

Pinterest isn’t “real-time” like other feeds. People come to plan—long before the moment. That’s why…

2 months ago

Pinterest Topic Clusters: The Strategy That Makes Every Pin Easier to Find

The short version: Clusters turn scattered Pins into a system. Group your content by themes.…

2 months ago

How Keyword-Themed Board Clustering Boosts Pinterest Performance

A Pinterest profile that’s grouped like a library catalog makes discovery easy. When boards follow…

2 months ago

How to Delete a Pinterest Board (Step-by-Step Guide)

Sometimes a Pinterest board just doesn’t serve its purpose anymore. Maybe your interests have shifted,…

2 months ago