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Our mission is to help you
infuse social intelligence in all that you do.

Starting with Pinterest, our aim is to deliver tools that help you harness and make sense of social data; ushering in the new age of socially-aware enterprises.

We believe...

  1. The customer’s customers always come first.
  2. Advertising must be a great experience for both consumers and marketers.
  3. The world is becoming transparent, and we should be too.
  4. Empowering those around you is a good thing.
  5. Love what you do and do what you love.
  6. We should only get paid if we add value.

Our Story

We were our own first customer.

We began using Pinterest in early 2011 as a solution for our own marketing purposes while building The very first version of Tailwind (then named PinLeague) asked a simple question: how can we identify brides-to-be using Pinterest to plan their weddings? As we dug in deeper, we began to see rapid success on Pinterest. Pretty soon, our friends started asking if we could generate similar insights for them.

A huge opportunity was emerging and we decided to pivot, focusing on opening the best Pinterest marketing and analytics platform to everyone.

Since then, our users have led us in new and exciting directions, and have helped us to understand that:

  1. ROI from Pinterest isn’t just about what happens on Pinterest.
  2. The greatest rewards come from leveraging insights across marketing channels, and even across entire organizations.

Thus, we've grown with our users’ needs and are thinking bigger each and every day.

Today, over 35,000 of the world’s leading brands and 300 of the top agencies trust Tailwind, and we’re excited to see how social intelligence can transform your business.

We view this as only the beginning. Thank you for making it all possible!

Meet the Team

Alex Topiler

Head of Product
New York, NY
"Make Something People Love."

Jessica Howe

Oklahoma City, OK
"I'm in love with cities I've never been to and people I've never met."

Melissa Megginson

Oklahoma City, OK
Melissa became interested in social media marketing after the Great Cat Meme Explosion of 2011.

Will Washburn

Product & Software Developer
New York, NY
That what is not measured cannot be improved.

Yesh Yendamuri

Product & Software Developer
New York, NY
"First they ignore you, then they laugh at you, then they fight you, then you win." - Mahatma Gandhi

Greg Peck

Vice President, Sales
Oklahoma City, OK

Kevin Lorenz

Director of Agency and Brand Relations
Oklahoma City, OK
"Somewhere, something incredible is waiting to be known."

Sheila Barker

Account Strategist
Oklahoma City, OK

Daniel Sposito

Product & Software Engineer
Oklahoma City, OK

Emily Richard

Executive Assistant & Office Manager
Oklahoma City, OK
"All our dreams can come true if we have the courage to pursue them." - Walt Disney

Janell Pechacek

Software Developer
Oklahoma City, OK
"In 900 years of time and space, I've never met anyone who wasn't important." - The Doctor

Ivan Coco

Business Development Manager
Oklahoma City, OK
"If you’re bored by social media, it’s because you’re trying to get more value than you create" - @FastCompany

Brett Paden

Fort Lauderdale, FL

Jian Wu

New York, NY

Waylon Flinn

Lead Scientist
Oklahoma City, OK
"The future is already here, it's just not very evenly distributed." - William Gibson

Stephen Siu

User Experience Analyst
New York, NY
"Pain is just weakness leaving the body" - General Lewis B Puller

Join Us

Challenge yourself
We tackle big problems every day; the kinds of challenges that will give you bragging rights.
Join the founding team
Your role in shaping the team will be limitless and you'll own huge ideas right from the start.
We're just getting started
Helping brands conquer Pinterest is only the beginning. We're already harnessing social data across the web to power audience targeting, email marketing, merchandising and more...

Do Something Incredible

We are a very close-knit, hard-working, fast-moving and diverse team that helps each other, learns from one another, and challenges each other to accomplish extraordinary things. With all of the challenges we face day-to-day, there is absolutely no room for egos or any sense of entitlement.

Sound like an environment you’d fit into? We’d love to hear from you!

We're looking for...

Don’t fit neatly into any of the roles above? We believe that anyone who is passionate and yearns to never stop learning can find a place on our team and contribute. Tell us how you think you’ll be able to help, or better yet, just do it and show us. It never hurts to come bearing gifts.

Contact us: