Pinterest Predicts: A Guiding Light, Not a Complete Strategy

Meet Sarah, a fashion blogger who regularly seeks the next big trend to captivate her audience. With Pinterest Predicts, she gains insights into emerging styles, but she needs a strategy to turn these insights into impactful content.

Pinterest Predicts is like a treasure map that provides a glimpse into upcoming trends. It’s a guide showing us what’s about to trend, like a sneak peek into the future. But here’s the catch: while the map is detailed, it doesn’t tell you which gem to pick up first.

Understanding Pinterest Predicts

Pinterest Predicts is an annual report by Pinterest that forecasts upcoming trends based on user search data, providing insights into rising trends across various categories such as fashion, home decor, and food.

It’s the starting line for creators looking to ride the next big wave.

According to Axios, Pinterest Predicts boasts an impressive 88% accuracy rate.

Limitations of Pinterest Predicts

Pinterest Predicts does not provide search volumes for its terms, which can require additional research to identify effective keywords. This limitation is often discussed in user forums and industry discussions.

Why Accuracy Matters

Pinterest Predicts has an impressive 88% accuracy rate over the past six years, which means these trends often materialize, notably impacting traffic for many creators.

Challenges in Pinterest Keyword Research

Forget traditional keyword research methods. Embrace unified Pinterest-native signals for better results. Ever tried to build a puzzle with pieces scattered across the room? That’s traditional Pinterest keyword research for you: fragmented and tedious. User testimonials on forums highlight these challenges.

Manual Keyword Research Workflow

Typically, you start by entering terms into Pinterest search, expanding them letter by letter, and then hopping over to Pinterest Trends. It’s like trying to decode a complex map without a compass.

Fragmented Signals

Data across Pinterest tools is inconsistent. You’re left guessing which keywords are stronger, like choosing a dessert without knowing the ingredients. This inconsistency makes it hard to compare keywords well, turning a simple task into a complex puzzle.

Impact on Content Strategy

Without a unified approach, content strategies often miss the mark. High-impact keywords slip through the cracks, and manual errors can lead to ineffective content. A complete tool is essential to simplify research and hit the bullseye in your content strategy.

Unified Pinterest Signals: The Missing Link

Enter Tailwind Keyword Research—your all-in-one solution, aggregating Pinterest-native signals into one platform. It’s like having a personal assistant that organizes your scattered puzzle pieces into a clear picture.

Tailwind Keyword Research aggregates multiple Pinterest-native signals, providing a complete view of keyword strength, which is necessary for identifying high-impact keywords even without search volume data.

Introduction to Tailwind Keyword Research

Tailwind Keyword Research aggregates multiple Pinterest-native signals, including type-ahead suggestions and trends data, to provide a complete view of keyword strength. This tool enables users to identify high-impact keywords even when Pinterest does not provide search volume, as noted in the Pinterest Marketing Playbook.

Benefits Over Google-Based Tools

Google-based SEO tools don’t cut it for Pinterest. They miss the nuances of Pinterest’s ecosystem. Tailwind’s native signals are tailor-made for Pinterest, offering a more reliable path to high-impact keywords.

How It Changes Keyword Strategy

Tailwind’s Keyword Research tool aggregates multiple Pinterest-native signals, including type-ahead suggestions and trends data, to provide a complete view of keyword strength. This feature enables users to identify high-impact keywords even when Pinterest does not provide search volume.

From Trend to Action: A Keyword Walkthrough

The three steps to effective Pinterest keyword research are: identify trends, evaluate keyword strength, and combine with established terms. Let’s take a stroll through a 2026 trend and transform it into actionable keywords. Picture this: the “brooched” trend is our star, and Tailwind Keyword Research is our guide.

Starting with a Trend

The ‘brooched’ trend is gaining popularity, with anecdotal evidence suggesting a significant increase in interest, including a reported 90% rise in searches for ‘brooch for men suit’.

Using Tailwind for Keyword Expansion

With Tailwind, you can surface type-ahead suggestions and trends data, even uncovering keywords with high shopping intent. It’s like having a magnifying glass to spot hidden opportunities.

Evaluating Keyword Strength

Enter the Resonance Score, a strength indicator that allows you to compare keywords. Focus on high-resonance keywords for content creation, ensuring you’re using the best tools in your arsenal.

Pairing Trends with Established Keywords

The best keyword strategies are those that combine emerging trends with established demand. Combining emerging trends with established keywords is like mixing old classics with new hits. It creates a content strategy that resonates and engages.

Identifying High-Resonance Keywords

Sort keywords by strength using Tailwind, focusing on those with existing demand. Consider shopping intent to ensure your keywords have the power to drive purchases and engagement.

Creating Content with Combined Keywords

Integrate both new and established keywords into your content. Use high-demand keywords in Pins, maintaining relevance to the original trend while maximizing reach.

Example Applications

Use combined keywords to craft engaging content. Think of scenarios where funky heirloom jewelry meets boho outfits—it’s a recipe for success. Experiment with different combinations to see what sticks.

Unlocking the Free Keyword Resource

Ready to explore Pinterest trends with a handy companion? Meet the Pinterest Predicts 2026 Trend + Keyword Sheet—a curated starting point for your keyword process.

Overview of the Spreadsheet

This free spreadsheet is packed with trends and related keywords, offering a head start in your research. It’s a companion to Tailwind Keyword Research, not a substitute, setting the stage for deeper exploration.

Using the Spreadsheet with Tailwind

Integrate the spreadsheet with Tailwind for a smooth transition from data to actionable keywords. The spreadsheet speeds up research, making it a breeze to turn insights into results.

Encouraging Exploration

Explore different trends and keywords with the spreadsheet’s flexibility. Tailwind is your partner in ongoing discovery, helping you adapt and thrive in the ever-changing Pinterest field.

Download the Pinterest Predicts 2026 Trend + Keyword Sheet here to get started.

From Keywords to Pins: Smooth Execution

Turning keyword insights into Pins is the final step in your Pinterest process. With Tailwind’s tools, the transition is smooth, ensuring you’re always one step ahead.

Transitioning from Research to Creation

Move from keyword insights to Pin creation with ease. Use SmartPin and Ghostwriter to simplify your process, making the shift from research to execution smooth and efficient.

Scheduling for Success

Improve timing with Pin Scheduler, using SmartSchedule for consistent engagement. Tailwind’s tools ensure your content reaches the right audience at the right time, maximizing impact.

Early Mover Advantage

Acting quickly on trends gives you a competitive edge. Use Tailwind’s tools to quickly create trend-based content, capitalizing on the early mover advantage for Pinterest success.