If you have a passion for organizing, filing, and generally creating order out of chaos, you’re going to love Pinterest Board sections. What better way to find exactly what you want, WHEN you want it than by dividing up a personal or Group Board with hundreds of Pins into logical sections?
It’s important to note that Pinterest Board sections aren’t as impactful for Pinterest marketing as niche Pinterest Boards, but they still have a ton of value for personal use and organization!
Not only do they help you keep your content organized, but they also make Pins easier to find for your Pinterest followers when navigating your Boards.
And, Pinterest sections are easy to use! So, let’s get into the details and start organizing!
I said before that adding sections to your Pinterest Board is simple. It’s also easy to move tons of Pins into your new sections, and even turn sections into their own Boards! I’m covering all the how-tos you need to know below.
You can also create Pinterest Board sections on desktop, then add Pins using No Pressure Life blogger Laura’s steps for organizing your Board!
“Go to the Board you want to create a section for. Click “+Section” and name your section. Then within the larger Board, click the “Organize” button. Click on all the Pins you want to move to that new section, then select “Move” and choose the section from the drop-down menu that appears.”
You’ll notice that when you find a new Pin to save, Pinterest Boards with sections will have an arrow next to them in your Boards List. If you tap this Board, you’ll be able to choose the section you’d like to add it to.
On this screen, you can also add a new section to the Board!
This option isn’t available for Boards you haven’t set up sections on yet. Don’t worry, you can always go in and add them later.
To delete a Pinterest Board section in the Pinterest mobile app, here’s what to do:
Keep in mind, this will remove all your Pins in the section permanently. Move them all out first if you want to keep those Pins, or merge the board with another section.
You can do this by selecting the Pins you want to keep, tapping edit, and moving them to another section or Board for safe-keeping.
Feeling like your section might be better off as a new, separate Board? It’s simple to do! While you can’t exactly flip a switch to turn a section into a new Board yet, there’s a simple workaround – creating a new Pinterest Board, and moving all the Pins in your Board section to it! Here’s how:
Once your Pins are saved to the new Board, you can delete the section.
Likely every Pinterest marketer in the universe I’ve wondered, “How can I use Board sections to increase my exposure in search on Pinterest?”
While using sections will help your Pinned content appear in search, it’s less effective than creating Pinterest Boards with niche titles. After all, that wasn’t the intended purpose of the feature!
“It’s really a Pinner feature that we mainly did to help you guys organize your Pins. So this was us really wanting to put our Pinners first here, making it easier for you to use Pinterest and have a really great experience.” Presenter, Pinterest Insiders webinar
Right now, you’re much better off using niche Boards titles to improve your Pinterest marketing. Rather than “Home Remodeling,” create Boards for “Bathroom Remodeling,” “Kitchen Remodeling Ideas,” etc.
While Pinterest Board sections aren’t the most impactful way for getting more visibility for your Pins, they’re still a handy way to keep your Boards organized, specific and user-friendly.
After all, innovative user features like sections are good for everyone.
This may cause people to take action on Pins they’ve saved even more frequently and it may even encourage people to stay on the platform longer!
However, if you’re thinking of using Pinterest Board sections in your marketing versus personal use, ask yourself if you could more effectively reach your audience by creating a Board with a niche title.
Remember that Google Search indexes Board titles but not Board sections – so you’re going to get more exposure from a whole Board than a small section.
Alisa Meredith is Pinterest Product Specialist at Tailwind — a Pinterest marketing tool, scheduling tool, planning tool and analytics platform. She is a sought-after speaker and teacher on Pinterest and Promoted Pins in particular, having spoken at Social Media Marketing World, Agents of Change and appearing on The Art of Paid Traffic and Social Pros podcasts. Alisa has invested heavily in becoming an expert in her craft – realizing (and loving) the fact that the learning never ends! She lives in coastal North Carolina with her pampered pets Pepe the couch potato Cavapoo, and more cats than she’d like to admit to.
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