Understanding Pinterest Predicts as a Trend Signal

Imagine strolling through a garden of blooming trends, each one more striking than the last. That’s exactly what Pinterest Predicts offers—a glimpse into the future, boasting an 88% accuracy rate over the past six years, according to Pinterest and Axios. But here’s the catch: while it tells us what’s rising, it doesn’t show us the path to follow.

What is Pinterest Predicts?

Pinterest Predicts is an annual report by Pinterest that forecasts upcoming trends based on search data, providing insights into what is likely to become popular in the near future.

For 2026, expect themes like 1980s glam and alien-inspired styles. These trends are gold mines for content creators looking to remain at the forefront. According to Axios, Pinterest’s “Predicts 2026” report forecasts aesthetic and consumer trends that are already capturing interest.

The Limitations of Pinterest Predicts

The key to effective keyword strategy is understanding both emerging trends and established demand. While Pinterest Predicts offers a map, it doesn’t highlight the treasure.

The report shows what’s rising but lacks the tools to prioritize keywords. Creators need clear guidance to well turn trends into actionable keywords.

Using Predicts as a Starting Point

Success in leveraging Pinterest Predicts comes down to three things: identifying trends, connecting them with demand, and executing with precision.

Think of Pinterest Predicts as your starting signal. It points you toward potential content avenues. Connect these trends to established demand to maximize effectiveness.

Ready to dig deeper? Let’s uncover how manual keyword research can be a maze.

Challenges of Manual Pinterest Keyword Research

Ever felt like you’re piecing together a puzzle with missing pieces? That’s manual Pinterest keyword research for you. It’s fragmented and time-consuming.

The Traditional Workflow

• Enter a term into Pinterest.
• Check type-ahead suggestions.
• Explore Trends.

This process is slow and often results in uncertainty about which keywords to pursue.

Fragmented Signals and Inconsistencies

• Data from Pinterest’s native tools are inconsistent.
• Each tool offers pieces of the puzzle but doesn’t provide a unified picture.
• This inconsistency can derail your content strategy.

The Need for a Unified Approach

Gathering all these signals in one place is now possible with Tailwind Keyword Research. It aggregates Pinterest’s native signals, making comparison easy.

Let’s see how Tailwind can solve these challenges.

How Tailwind Keyword Research Solves the Problem

Imagine having a magic wand that aggregates all Pinterest-native signals.

That’s what Tailwind Keyword Research does. It simplifies the keyword discovery process, even when search volume is missing.

Aggregating Pinterest-Native Signals

• Type-ahead suggestions
• Trends data
• Interests

By using these native signals, you get a complete view of keyword potential. Forget Google-based data; Pinterest is its own universe.

The Role of Resonance Score

The Resonance Score, as detailed by Tailwind, is a unified strength score (0–10) that evaluates Pinterest keywords by combining multiple signals. This score aids in comparing keyword potential well.

Advantages Over Manual Research

With Tailwind, you’ll save time and improve accuracy. No more spreadsheets or manual comparisons. Tailwind’s Keyword Research tool has proven successful in crafting effective strategies.

Ready to see it in action? Let’s transform a Pinterest Predicts trend into traffic-ready keywords.

Step-by-Step: Turning Pinterest Predicts Into Keywords

Transforming a Pinterest Predicts trend into actionable keywords is like turning clay into sculpture. It requires the right tools and a bit of finesse.

Selecting a Trend to Focus On

1. Begin by choosing a trend from Pinterest Predicts.
2. Take ‘brooched’, for example—it’s predicted to have a notable impact in 2026.

Initial keywords like ‘heirloom jewelry’ set the stage.

Using Tailwind to Identify Related Keywords

Enter your chosen trend into Tailwind Keyword Research. Analyze type-ahead suggestions and related Interests to identify high-resonance keywords. These are your building blocks for content creation.

Connecting Trends to Established Demand

Pair emerging trends with high-demand keywords. For instance, combine ‘heirloom jewelry’ with ‘boho outfits’ to increase visibility. This strategy leverages both new trends and existing interest.

Let’s explore how the Resonance Score can guide your keyword strategy.

Understanding the Resonance Score

The Resonance Score is a unified strength score (0–10) used by Tailwind to evaluate Pinterest keywords. It combines multiple signals like type-ahead suggestions, Trends data, and Interests. This score helps creators prioritize high-potential keywords well.

Leveraging the Resonance Score for Keyword Strategy

Applying the Score to Your Strategy

Integrate the Resonance Score into your planning.

Prioritize keywords with high scores for strategic content creation. Adjust your plans based on these insights.

By focusing on high-scoring keywords, you align your content with what resonates most on Pinterest. This strategic approach ensures that your content is aligned with high-potential keywords, maximizing engagement and visibility.

Case Study: Successful Keyword Implementation

Consider a creator who used the Resonance Score for a campaign on ‘brooched’ themed fashion. The result? A considerable boost in engagement and visibility.

Consider a creator who used the Resonance Score for a campaign on ‘brooched’ themed fashion. The result was a substantial boost in engagement and visibility, demonstrating the effectiveness of leveraging high-resonance keywords.

Next, let’s introduce a resource to begin your keyword exploration.

Free Resource: Pinterest Predicts 2026 Trend + Keyword Sheet

Pinterest Predicts 2026 Trend + Keyword Sheet is a curated resource designed to help creators quickly identify opportunities. Access the Google Sheet here.

Introducing the Free Spreadsheet

This spreadsheet includes trends and related keywords, serving as a companion to Tailwind Keyword Research. It’s a quick start guide for exploring emerging trends.

How to Use the Spreadsheet Well

Explore trends within the sheet and integrate the data with Tailwind tools. Opportunities for quick success are just a few clicks away.

Accessing and Downloading the Resource

Access the Google Sheet here. Download and customize it to fit your strategy. Dive deeper with Tailwind Keyword Research for endless possibilities.

Finally, let’s see how this research easily converts into Pins.

From Keywords to Pins—Executing Without Friction

Research is just the beginning. Turning ideas into Pins should be smooth, and that’s where Tailwind shines.

Integrating Keywords into Pin Creation

Use saved keywords in SmartPin and Ghostwriter for creating content. This integration ensures a smooth transition from research to execution.

Scheduling for Maximum Impact

Use SmartSchedule to improve timing. Consistent engagement and Pin Spacing ensure a steady content flow.

The Advantage of Early Action

Early movers gain a strategic advantage on Pinterest. By combining Predicts insights and Tailwind tools, you can act quickly and confidently.

Remember, the combination of Predicts and Keyword Research makes early action safer and more effective. Happy pinning! 🎯