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Category: Marketing

Social media graphic with text “10 Social Media Optimization Strategies.” Features a woman in a red dress under the heading “Vibrant Spring Dresses,” plus hashtag suggestions and Pinterest marketing tips for small businesses.
Marketing

10 Social Media Optimization Strategies

Discover the key elements and strategies of social media optimization (SMO) and how it can improve your brand’s success. Learn how to identify goals, optimize profiles, use hashtags, and craft effective captions. Find out how SMO is related to SEO and why it’s important for your business. Plus, explore the best tools for SMO and how it can strengthen your brand. Try out Tailwind’s social media tools for free to achieve the best results

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March 16, 2022 No Comments
A person holds a smartphone displaying a social media profile, with a laptop and an orange box in the background. The text reads: "What is Social Media Management"—highlighting Pinterest for business—and the Tailwind logo is shown.
Marketing

What is Social Media Management?

I know what you’re thinking. What is social media management? And why is social media management critical? It’s why you’re here, right?  Maybe you’re a

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February 14, 2022 No Comments
Calendar showing February with a heart on the 14th, surrounded by paper hearts and ribbon. Text beside it reads: "February Marketing Dates to Remember (+ Post Ideas!)." Tailwind logo sits below. Pink background highlights key february marketing dates.
Marketing

February Marketing Dates to Remember (+ Post Ideas!)

Don’t let the mid-winter slump bring down your content inspiration. Spice up your social media and blog posts with February’s monthly trends and important marketing dates. From celebrating Black History Month to National Love Your Pet Day, there’s something for everyone to enjoy. Learn how to incorporate these dates into your content calendar and increase your reach and engagement. Don’t miss out, check your calendar now!

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January 28, 2022 No Comments
A woman with curly hair smiles while using a laptop. Text on yellow background reads: "80/20 Rule: The Content Strategy That Makes Followers Stick." Logo "tailwind" and the phrase "Pinterest scheduler" appear in the bottom left.
Marketing

80/20 Rule: The Content Strategy That Makes Followers Stick

Discover the importance of content strategy in a post-pandemic world and how the 80/20 method can revolutionize your social media game. Learn how to apply this strategy to your business for increased engagement and demographic success. Read now and stand out amongst the competition.

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December 14, 2021 No Comments
A graphic with text "December Marketing Dates to Remember (+ Post Ideas!)" next to a photo of a lit menorah. Colorful circles and the Tailwind logo appear on a blue background, highlighting Pinterest scheduling tips for the holiday season.
Marketing

December Marketing Dates to Remember ( + Post Ideas!)

Celebrate all the holidays and traditions that December has to offer, from National Human Rights Month to Christmas Day. Show your loved ones you care, enjoy some delicious pears and cookies, promote safe driving and food handling, and take time to reflect on the past year. Don’t forget to celebrate important days like Rosa Parks Day, National Cookie Day, and Christmas Eve. Slow down and focus on gratitude and self-care during this busy holiday season.

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December 1, 2021 No Comments
A graphic with text "November Marketing Dates to Remember (+Post Ideas!)" beside a slice of pumpkin pie, perfect for Pinterest marketing inspiration. A clock icon notes "Thu 25, 1:30PM." Tailwind logo at the bottom left.
Marketing

November Marketing Dates to Remember ( + Post Ideas!)

Join us in celebrating November’s holidays and events, from Adopt a Senior Pet Month to Thanksgiving and National Native American Heritage Day. Find out how you can spread kindness, gratitude, and support local businesses this month. Don’t miss our daily post ideas and tips on maintaining happiness during the holiday season.

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November 3, 2021 No Comments
A person in jeans holds a large orange pumpkin. White and orange pumpkins rest on straw in the background. Text reads: “October Marketing Dates to Remember (+ Post Ideas!)” with Pinterest marketing tips and a Tailwind logo at the bottom.
Marketing

October Marketing Dates to Remember (+ Post Ideas!)

Discover the top celebrations and holidays happening in October and how to incorporate them into your daily life. From National Black Cat Day to World Mental Health Day, there’s something for everyone this month. Plus, get content ideas and important dates to share with your audience. Don’t miss out on the fun and festivities!

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October 1, 2021 No Comments