Since Pinterest is a visual search and discovery engine, it is important to understand the best Pinterest image size options. After all, with the correct dimensions for Pinterest, your Pins are likely to perform better!
We’re here to help; that’s why we created the ultimate Pinterest image size chart anytime you need a refresher on Pin sizes for Pinterest.
This blog post will help you understand exactly what Pinterest Pin sizes you need for your Pinterest content! Plus, we’re covering tips, best practices, and helpful hints to answer your burning questions.
Ready to learn about all of the Pinterest sizes available for your Pins?
Wondering what size Pinterest Pins should be? Here’s a handy list of aspect ratios to keep in your back pocket while you’re creating Pins. We’ll go into detail on each of these in the sections below!
With a platform that is constantly changing, here is our most recent update as of May 2022.
Pinterest ads should be sized the same as the organic dimensions mentioned above.
Looking for some design inspiration? Check out Tailwind’s Pinterest templates page and see what your brand can do with Tailwind Create.
A Pinterest board cover should be about 600×600 with an aspect ratio of 1×1. The higher resolution the better, as these images will be larger on desktop and mobile than a regular Pin.
The ideal Pinterest image size is 1000 x 1500px and an aspect ratio of 2:3. In fact, Pinterest updated their own best-practices page to recommend 2:3 ratio. They clarify that “other ratios… may negatively impact performance”.
These Pinterest dimensions are recommended by the platform for standard size Pins, to guarantee the best Pin image quality possible!
Photo sizes should be a minimum of 600 x 900.
Pinterest says 1000 x 1500 is the optimal Pinterest image size, because if your image falls outside this ratio it could get truncated in people’s feeds and they won’t get to see your full Pin. Here are some examples of 2:3 Pin designs!
The best size for Pinterest square Pins is a 1:1 aspect ratio and 1000 x 1000 px image size.
This Pinterest post size is great for sharing your Instagram photos to your Pinterest account!
We don’t recommend creating Pinterest Pins this size unless you are sharing from another platform (like Instagram) or you can’t resize your image for whatever reason.
Remember, 2:3 standard Pin size is the best bet on Pinterest!
The best Pinterest long Pin size is 1000 x 2100 px with a Pinterest Pin ratio of 1:2.1.
1:2.1 is the best size for long Pins on Pinterest, because Pins with an aspect ratio that’s any longer than this will be truncated, or cropped in the Pinterest feed.
And beware! When your Pin is truncated, this can negatively impact Pin performance.
Pro Tips: To make sure your longer Pins still perform well if they are truncated, strongly consider creating long Pins with the text centered in the middle of the Pin. This still allows Pinterest users to get a preview of your Pin and it’s contents!
When they click on the Pin from their feed, they’ll see the full image!
Using Infographic Pins is a topic of debate in Pinterest marketing communities for a few reasons.
As we mentioned in the section above about Long Pins, truncated Pins are negatively impacted in search, and have to get double the engagement to prove value to the algorithm.
But some bloggers say their best-performing Pins are infographic Pins!
Our take is that there is nothing wrong with testing them out (or any Pinterest Pin size) to see how well they support your Pinterest marketing strategy.
Just beware of the potential risks and consequences of using any Pin size that isn’t recommended (2:3).
With that in mind, the best dimensions for infographic Pins on Pinterest are 1000 x 3000 with a Pinterest Pin ratio of 1:3.
In general, creative best practices for infographic Pins are keeping it simple and easy to understand at a glance!
You can provide a ton of value to your target audience with this type of Pinterest post format. Just avoid the urge to overdo it (or pack too much text into one Pin).
You should also consider breaking long infographics into shorter pieces for multiple Pins! This helps you avoid cropping, and gives you more Pin content to work with!
Related Reading 📚: How to Add a Pin to Pinterest
Carousels appear in the home feed just like other Pins, and can swipe through each carousel “card.” When a Pinner taps on the card, they can swipe through each card and the corresponding page you’ve linked it to!
Carousel Pins can be either standard Pin Size (2:3) or Square Pins (1:1).
Pinterest carousel Pins are a great way to showcase different features or shots of a product, advertise multiple products or tell a Story!
If you’ve scanned the Product specs guide from Pinterest, you might find yourself slightly confused by the image size that works best here.
Pinterest says: “All creatives must have the same aspect ratio of 1:1 (square) or 2:3 (vertical). We recommend making your secondary creatives with a 1:1 aspect ratio to best control how they appear in people’s feeds. If the creative is not 1:1, the cropping will occur at the center of the image.”
Essentially, you’re going to have to use multiple sizes here for the best fit in display. Your first image (hero image) should be the standard Pin Size of 2:3.
After the hero image, any other images you add to your collection (minimum 3 and a max of 24) will display in a 1:1 aspect ratio. If you upload any images bigger than this they will be automatically cropped. Pinterest says this is cropped from the center, but when we tried it, it was definitely wonky! We recommend you play it safe and upload a square image to begin with.
So, to recap: for the first Pin image in your collection, use a 2:3 aspect ratio. For the rest of your images, use 1:1!
Like Facebook and Instagram Stories, Pinterest Story Pins use the full-mobile screen aspect ratio of 9:16.
Story Pins can be static images or video up to 60 seconds long. Here are some other handy specs to keep in mind while creating your Pinterest Story Pin:
Videos get a ton of action on Pinterest these days! There are many ways to create Pinterest videos, and there are different aspect ratios for video Pins on Pinterest.
The Pinterest size for videos include standard, long, vertical, and square. Here are the ratios for each:
Rather than going off of Pinterest post image size, Video Pins have file specs and sizes to keep in mind when shooting for best quality. You’ll find the details below!
You may be wondering about landscape videos on Pinterest. The truth of the matter is, this is not a recommended size for Pinterest video Pins.
Landscape video uploads are unlikely to work or work well as Pins. The exception to this rule, however, is max-width Promoted Pin videos!
Most Pinterest users do not have their audio on when scrolling through their Pinterest feed, so try to create video Pins that do not rely on audio.
Instead, use your Pinterest video Pin as a “teaser” for the content you are sharing!
Video Pin titles can be up to 100 characters long, with a Pin description up to 500 characters.
Keep in mind, the first 50-60 characters are most likely to show in people’s feeds. So make sure your description gets right to the point. And, remember to incorporate keywords for great Pinterest SEO!
When it comes to profile picture size for Pinterest, you’ll want to make sure the photo is clear and unblurred.
With that in mind, the best Pinterest profile pictures are sized to 160 x 160 px!
Whew, that’s a lot to remember! Here is a handy infographic with a Pinterest size chart.
It’ll help you remember the best Pinterest dimensions and sizes for all your content!
Just right-click to save to your computer, or hover over the image to save it to your Pinterest.
Now that you know all of the Pin sizes out there, you can save time (and serious headaches!) by creating gorgeous Pin designs with one click!
Tailwind Create offers you hundreds of personalized Pin designs customized to your brand, industry and even content type! Just upload your photos, fill out your branding preferences and click the button!
Ta da – hundreds of uniquely you Pins perfectly sized for Pinterest at your fingertips. And, you can also schedule your Pinterest Pins using Tailwind, to save time and improve your Pinterest marketing strategy.
mprove your Pinterest marketing strategy.
mprove your Pinterest marketing strategy.
As we mentioned previously, any 2:3 aspect ratio is ideal for Pinterest. Pinterest has validated this in a recent update to their best practices. They said that other ratios can “negatively impact performance”.
If you’re wondering about Pinterest SEO best practices, and how to write the best Pinterest…
It’s finally here! If you’ve been looking for a seamless Instagram carousel app that will…
Multi-platform marketing is a challenge for small business owners. Unlike your established brand competitors, you…
Good email subject lines can make all the difference between a failed and successful campaign.…