Tag: Marketing Best Practices

A graphic titled "A Guide to Social Media Campaigns—Tips and More" shows a woman in a hat and floral dress featured in sample posts for Pinterest, Instagram, and Facebook, highlighting Spring Florals and the benefits of Pinterest scheduling.
Ecommerce

A Guide to Social Media Campaigns – Tips and More!

Learn why having a well-thought-out social media marketing strategy is crucial for businesses. From reaching a larger audience to increasing engagement, discover how to create a successful campaign and boost your brand’s online presence.

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A woman with light brown hair wearing a tan blazer sits and smiles in a modern office setting. Text on the image reads: "Born to Be an Entrepreneur: Meet Sandy Dedeian of Rectified—sharing insights on Pinterest marketing. Tailwind.
Marketing

Born to Be an Entrepreneur: Meet Sandy Dedeian of Rectified

Discover how Sandy Dedeian’s family background led her to become a successful entrepreneur, and how she transformed her passion project into a thriving marketing agency. Learn about her challenges, strategies, and the tools that helped her along the way. Book her services and listen to her podcast for more insights.

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A graphic promoting “How to Cross-Post on Social Media” featuring a laptop screen with images of gold jewelry, social media icons, and the Tailwind logo in the corner—perfect for those using a Pinterest scheduler for business.
Marketing

How to Cross-post on Social Media

Learn how to effectively cross-post and cross-promote your content on multiple social media platforms to increase your reach, save time, and drive engagement. Find out the benefits and obstacles of cross-posting and how to do it seamlessly with a social media management tool. Discover the key factors to consider before cross-posting and how to avoid spammy posts. Become a cross-posting pro and grow your following with one simple marketing tactic.

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Social media graphic with text “10 Social Media Optimization Strategies.” Features a woman in a red dress under the heading “Vibrant Spring Dresses,” plus hashtag suggestions and Pinterest marketing tips for small businesses.
Marketing

10 Social Media Optimization Strategies

Discover the key elements and strategies of social media optimization (SMO) and how it can improve your brand’s success. Learn how to identify goals, optimize profiles, use hashtags, and craft effective captions. Find out how SMO is related to SEO and why it’s important for your business. Plus, explore the best tools for SMO and how it can strengthen your brand. Try out Tailwind’s social media tools for free to achieve the best results

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A woman with curly hair smiles while using a laptop. Text on yellow background reads: "80/20 Rule: The Content Strategy That Makes Followers Stick." Logo "tailwind" and the phrase "Pinterest scheduler" appear in the bottom left.
Marketing

80/20 Rule: The Content Strategy That Makes Followers Stick

Discover the importance of content strategy in a post-pandemic world and how the 80/20 method can revolutionize your social media game. Learn how to apply this strategy to your business for increased engagement and demographic success. Read now and stand out amongst the competition.

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A promotional graphic with the text “11 Pro Marketers Share Their #1 Marketing Tip for Small Businesses” beside five smiling people’s headshots on a blue background highlights Pinterest marketing. Tailwind logo appears at the bottom left.
Marketing

11 Pro Marketers Share Their Top Tips for Small Business Marketing

Learn from marketing experts like Chelsea Baldwin, Ryan Robinson, and Preston Lee how to improve your small business marketing in 2021. Double down on marketing, use video and webinars, and leverage word-of-mouth and influencer marketing to see real results. Take action and start growing your business today!

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A blue graphic with the text “Creating Actionable Marketing Personas” beside photos of three diverse, smiling professionals highlights Pinterest marketing. The Tailwind logo appears at the bottom left.
Branding

Getting to Know You: Creating Actionable Marketing Personas

Are your current marketing personas outdated and not driving actionable insight? Discover a new approach for gathering meaningful data and creating targeted campaigns. Start with these simple steps and gain an edge over your competition. Plus, learn about the Tailwind app for seamless social media scheduling.

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