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The Mother-Daughter Duo Serving Recipes to 7.8 Million Pinners

Brooke and Emma, a mother-daughter duo, wanted to start a business together once Emma turned 18. After years of finding recipes online and trying new ones together, they decided to

10 Tips for Great Product Photography in 2021

All eyes are on ecommerce like never before. We are in a time where anything and everything is at our fingertips, and we can purchase with a simple tap of

Branding 101

The Inside Scoop on a Brand Refresh: What to Expect (And What You Need!)

With Tailwind’s 10-year anniversary this past week, we decided it was time for a brand refresh, and boy did it turn out even better than we imagined! Just take a
Color Psychology Meanings in Marketing

Color Psychology In Marketing: What Colors Mean and How to Use Them

If you’ve ever walked into a room painted yellow and felt anxious, or gazed at a blue painting and felt calm, you aren’t imagining it. Studies of color psychology tell

Branding Best Practices

Self-Branding Tips From Industry Pros

Self-branding is a key part of creating strong connections with your audience and supporting your businesses’ online marketing efforts! We wanted to find out what actual branding experts think the